Kitmas 2024: the gift of giving

Kitmas hopes to brighten the Christmas of many children in the UK, collecting and distributing sports shirts to kids who may not otherwise receive presents this year.

Any sports fan has childhood memories of the joy and excitement of pulling on a new kit, and Kitmas aims to spread that happiness around the country.

Sadly, more families than ever before will struggle to afford gifts this Christmas due to the cost of living crisis.


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Kitmas '24: the gift of football

Kitmas hopes to brighten the Christmas of many children in the UK, distributing football shirts to kids who may not otherwise receive gifts.

Total raised £12,385

raised so far

249

supporters

Or start a Kitmas of your own

This year we are urging all sports clubs, supporter groups and community trusts to get involved with Kitmas. It's easy to create a fundraiser. Simply create your page, set your target and spread the word.

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Join Kitmas
Take part with your sports club

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Create your fundraiser
Spread the word in your community

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Distribute your shirts
Give the gift of football in your area

Register your interest

If you would like more information about Kitmas or how to get involved, please let us know.

Let us know your email address

Name of club or supporters group (if applicable)


More than £75,000 raised: making a real difference

Kitmas was founded by football podcaster and activist Paul Watson and his wife Lizzie, with support from stand up comedians Vix Leyton and Mark Watson (Paul's brother) and is now entering its fifth year. The goal is to distribute football shirts to community centres around the UK, as presents for children who may not otherwise receive a gift. Since we started in 2020 we have given out over 5,500 shirts to young football fans through over 25 community organisations and been supported by Bristol City, Forest Green Rovers, Cheltenham Town, Exeter City and Frome Town. This year though we want to make an even bigger impact, and that's where you come in.

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Kitmas campaigns