United We Stream London teams up with AIM, Rinse FM and In Place Of War to launch a series of four music events from Saturday 24th October 2020 to Saturday 14th November 2020 to raise money for the capital's artists, freelancers and creative industry workers.
What is happening?
Electronic music is a cultural phenomenon impacting cultures and breaking down walls between different parts of societies in all corners of the globe. It is in the nightclubs where people of all genders, races, nationalities, sexualities come together to dance.
Covid-19 has shut down nightlife since March, furlough and self employment schemes are disappearing, mass redundancies are continuing and live music looks likely not to return until spring 2021 at the very earliest.
Household establishments in dance music are receiving lifelines to survive by the skin of their teeth whilst other nightlife workers are falling between the funding cracks and the government is asking them to rethink, reskill and reboot. We cannot sit still and watch our scene effectively die and we know you can’t either.
Originating in Berlin in response to the pandemic, the United We Stream campaign has grown into a cultural platform raising more than £1.5 million from 25,000 donations, 400 hours of streaming from 2,056 artists in 422 iconic venues and with the help of 200 volunteers in over 90 cities around the world.
What are we doing?
We are bringing together truly excellent nightclub staff, artists, promoters and labels to stream great DJ sets from empty London venues for you to enjoy from the comfort of your home.
You can watch for free on the United We Stream London website, YouTube, Mixcloud LIVE and Facebook or tune in to listen on Rinse FM.
We are fully committed to showcasing the diversity of London’s music scene, promoting inclusiveness and equality inside and outside of the DJ booth and using our platform to invoke positive change in our community.
What happens to the money?
75% of donations will be paid to artists, freelancers and creative industry workers experiencing financial hardship caused by nightclub closures who apply for a grant.
25% will be paid to In Place Of War - 10% to cover the administrative costs of managing the entire application and distribution process and 15% to be donated to IPOW arts projects in areas of conflict.
On 16th November 2020 (Monday after our last event on Saturday 14th November 2020) our form to apply for funding will be accessible (we will tell you where to find it on the United We Stream London website and Instagram and Facebook accounts).
IPOW will be holding the donations raised and distributing them - so the processing of the applications is independent from us - United We Stream London.
If you have any questions on the application process, please email us at: [email protected]
Together through United We Stream London you can donate to support them through this time and we can show them that they are not alone. We are incredibly grateful for all you can give.
Respect. Repay. Reunite.
Night Czar, Amy Lamé said: “Nightclubs and grassroots live music venues are at the heart of London, but sadly the industry has been devastated by the coronavirus pandemic. This has had a huge impact not only on our beloved venues, but also the wide range of jobs they support, from artists and promoters, to bar staff and technicians. Despite these tough times, our creative and talented artists continue to come up with new and exciting ways to keep the music scene going and I’m delighted that this series of virtual music events will be raising vital funds for our nightlife workforce.”
Greg Marshall, General Manager Association for Electronic Music said: “Great to see the launch of United We Stream London. Streams to bring joy and motivation to raise money to support freelancers, artists and creative industry workers. Another hugely positive example of solidarity and care for those in need within the electronic music community.”