St Ewe Free Range Eggs have launched the Shell Out To Help Out Campaign to Support Local Communities and Food Banks.
How it began
We faced the heart-breaking reality of having to literally throw away perfectly edible eggs, right when they are needed most. It is from here that the idea for the Shell Out 2 Help Out campaign came to fruition; to reduce food waste and supply nutritious eggs to those that need it most.
So why don’t we just give the eggs away?
WE ARE…! Although St Ewe Free Range Eggs are donating the actual eggs the Crowdfunding campaign is to help fund the grading, packing and distribution of the eggs as Food Banks need the eggs packed in cartons to enable them to deliver them to individual households and for families to collect on foot from Food Bank hubs.
Just like many poultry businesses, we have seen over half of our business disappear due to the pandemic, with 52% of our customers coming from the hospitality and food service sector. Unfortunately, you can’t furlough a hen and our girls keep producing nutritious eggs, with no home to go to!
St Ewe Free Range Eggs are incredibly proud to be able to donate the eggs, but we do need a hand to help cover the cost for the second stage of the process. This is where you come in!
What are we doing about it?
Shell Out 2 Help Out: Since early January we've been popping up at locations throughout Cornwall selling trays of our delicious, free-range eggs to local communities at a discounted rate. This has not only helped reduce the waste of eggs from the lack of the hospitality sector but has helped cover the cost for packing and distributing the eggs to the Food Banks.
As the 3rd lockdown is drawing to a close and the hospitality industry is gradually starting to recover, the Pop Ups will no longer be an option to raise funds to pack the Food Bank Eggs.
How can you help?
This Crowdfunder page is here so you can help those in need regardless of where you live.
By pledging on one of our 'egg-cellent' rewards, you'll be enabling us to deliver more eggs directly to Food Banks over the next few months.
We are delighted to have partnered with local charity the CHAOS Group (Community Helping All Of Society) who are helping us distribute the donated eggs to community food larders across Cornwall and further afield.
“We are incredibly grateful to St Ewe eggs for their generosity which will help hundreds of people across Cornwall. We are hoping as many people as possible get involved in this initiative on a national level enabling everybody, including those in need, to gain access to this incredibly nutritious and versatile food,” said CHAOS Managing Director Babs Rounsevell.
"After this eye opening journey the pandemic has really highlighted the harsh reality of life and if we can help make a difference by continuing to support Food Banks and share our beautiful British produce with those that need it most, then that is exactly what we should do.” Bex Tonks, CEO St Ewe Free Range Eggs.
After the pandemic subsides we would like to continue to support those in need . #SO2HO is ‘our thing’ now and we will continue to donate.
Going forward we will be rolling out the Baker’s Dozen concept, which means for every dozen eggs sold to retail, we will donate the 13th egg to food banks across the Southwest. Make a difference - this is our pledge!
Please share your creations on your social media channels using the hashtags #SO2HO and support your local and British farmers #GBFoodrevolution.
So please SHELL OUT 2 HELP OUT and help us, help those in need.