It's been a crazy year since starting Plastic Freedom and I can't believe how many people are now looking for plastic free products which is helping cut down plastic waste on a massive scale when added together!
When I first thought about cutting down plastic use in my life, I looked around and lost count of the amount of plastic items surrounding me. The dream to live plastic free seemed daunting, achievable and very lonely. I was constantly laughed at, put down and told 'one person can't change the world so why bother'.
I actively started seeking out plastic free alternatives to make changes that I would enjoy and stick with to eventually reach Plastic Freedom. This is where the problems started... every time I tried to make eco friendly and plastic free choices they would all arrive wrapped in plastic, inside a plastic bag! For someone who doesn't live in a big city and have a lot of things on my doorstep it seemed crazy that I couldn't get things without single use plastic.
I was always encouraging people to make plastic free choices but thought about all of us doing this and causing more plastic waste by these companies sending stuff in so much plastic made me realise I needed to do something about it.
That's when Plastic Freedom was born.
I wanted to make living plastic free easy and fun for everyone so I built my own site, bought in my first products from brands and started talking about them on my instagram (@plasticfreedom_). Then it started to take off and a year later I'm now stocking over 600 items, 100 brands, I have a community of 123k people on instagram and people are making more plastic free choices than ever!
Check out my site here: www.plasticfreedom.co.uk
Join me on instagram: @plasticfreedom_
Why support me?
I am not here to just make money and walk away. I am always re-investing back into my business to stock new brands and products because I LOVE helping build brands that care about changing the plastic problem as much as I do!
I have always said that as consumers we hold the power and Plastic Freedom has proven that; if you choose to buy plastic free items you are creating a demand for a product and businesses will start to change to meet that demand. Thanks to people purchasing from me I now have buying power with suppliers so I can ask for no plastic packaging on orders coming to me and they will then request that from their suppliers and the change starts to happen!
I also want to help people make changes to a plastic free and low waste lifestyle in all areas of their lives, not just by the products I stock, and I have so many ideas to become the go-to place for all the information you could need as I haven't seen anything else out there doing this.
What I am Crowdfunding for?
For the past 12 months I have grown Plastic Freedom whilst working full time and it has been a LOT of hard work. After quitting my job in December I have taken a step back and realised what I have created which is something which is not only a place for people to share tips but I'm helping change the business growth of the plastic free movement and I do not want it to stop.
I currently do not have enough time to keep working on my own or have enough space to keep expanding the brand/product offerings so I need to move to a bigger space and to kit it out with more shelving, benches and employ some staff to help which I need funds for.
I have found the most perfect space in the country side about 15 minutes from my house and where I send my parcels from which has enough room for mountains of new stock, a full packing bench, an office and everything I need to really take Plastic Freedom to the next level.
It also has two lakes on the property and loads of outdoor space so nature will be surrounding us as we work to make this world a cleaner place!
With getting staff in to help pack/reorder stock it means I can concentrate my time on more research for new brands, LOADS more videos with tips and info about products, work on retreats and some exciting developments on the site.
I ultimately decided on Crowdfunding over a bank loan as I genuinely believe in rewarding the people (you) that are making changes happen by shopping with me, not someone in a suit just wanting to make some money.
The community around Plastic Freedom is something so special to me and I want this to be a journey for you to come on with me and truly be a part of it.
For all those people that said to me 'one person can't make a difference' well that one person can; every single one of you that chooses to support me makes a difference and has now given me the voice to actively make bigger waves than I ever imagined.
No matter how little or much I make from this Crowdfunding it will make a massive difference to me as there are a lot of costs involved in running a business and it will help me grow quicker and stronger to offer so much more in everyone's journey to PLASTIC FREEDOM.
Much love always!