Times are tough and budgets for small charities and social enterprises are tight. In order to raise awareness of issues and to generate income that can be spent on those in most need, organisations need to communicate their messages clearly and effectively. They need to use words AND images. However, the 2016 Eventbrite Pulse report found that “Nearly 40% of all organisers spend nothing at all on video and photography, although this is far most likely amongst charities (47% said they had no budget)”.
This is where Picture-Aid comes in. Picture-Aid is a new social enterprise with a mission to support smaller charities and other social enterprises by supplying photographic imagery at a discounted rate. Our vision is for a creative enterprise where organisations and start-ups have access to high quality photography services, regardless of their size or financial status.
As a freelancer I often face the problem that many community projects don’t have sufficient funds to hire a professional photographer. In order to support their vital work, I often lower my fee or even work for free. When budgets are non-existent, organisations don’t hire anybody and compromise campaigns with their own, often low quality, mobile phone images. Everybody loses out. Picture-Aid is dedicated to ending this practice and equally importantly, will always pay photographers a fair going rate.
Picture-Aid can bridge the funding gap and ensure that social enterprises and small charitable organisations can afford high quality images for publicity and marketing. Picture-Aid works in two simple ways. Firstly, it asks the community to contribute financially (for example through ‘crowdfunding’ and a low-fee membership scheme.) Secondly, our business model ensures that profits from the range of photography products and services provided to commercial businesses support the work of Picture-Aid.
Picture-Aid photographers and creatives are from the community and work for the community. Picture-Aid is about bringing together those who live in a community with the charities and agencies that support them and their neighbours. Through our work we will increase pride in the community by not only connecting individuals with local third sector organisations but also involving people in the success of these organisations. Most importantly through our support, our local organisations will thrive and increase their social impact in the community.
“Ninety per cent of giving in the UK goes to the biggest seven per cent of charities - everyone else gets the crumbs.” Emma Gregory, Quartet Community Foundation.
Smaller organisations that work for local causes are struggling to raise enough funds for their operations. Picture-Aid can help to change this. With your support, we can change this. Let’s use photography to make a positive change. Let’s do this together.
WHY DO WE NEED YOUR HELP?
To get us to the position where we can really begin to help local charities, we need to register with Companies House, purchase insurance, organise our branding and create an excellent and effective website. Your donation will help us to do everything we need to kickstart Picture-Aid. Any surplus raised above these costs will go towards supporting our first third sector organisation.
WHO WE ARE?
My name is Ibi; I am a photographer based in Bristol, Bedminster. I am passionate about my local community and about finding ways to support good causes with my photography. I have many years of experience working as a commercial photographer. My work has gained national recognition and I have won several photography awards. I have recently graduated from the School of Social Entrepreneurs and I am eagerly looking forward to put all I have learned over the past year into good use.
Two amazing women who have helped me along the way and who are key to the Picture-Aid mission are the social entrepreneurs, Jennifer Ford and Jocelyn Wellby. Without them Picture-Aid would not exist.
We are an all-female team and are passionate not only about helping our local communities, but also have a determination to address the inequalities present in the photography industry where ‘only 20% of photographers are female’ (Word Press Photo.) We are therefore dedicated to working primarily with female and female identifying photographers.
With your help, Picture-Aid will be able to provide outstanding photography and visual material for small charities and social enterprises. With your support, we will help them to raise more awareness of their causes and projects.
Please, support Picture-Aid and help us make a difference.
Please take a look at some of the illustrations of the rewards you can get.
These are the unique, hand-drawn book marks. Please not that as each of them are different there is no guarantee that you will get one from this picture. However you might get one that you will like even more but that is how surprise works.
These are the one of a kind polaroid lift prints on cotton based, hand made Khadi Paper. Similarly to the bookmarks as each of them are different what you will receive will be a surprise.
Please take a look at the list of rewards as i have got a lot more to offer thank you for our wonderful traders in Bedminster.