Win one of the world's most graphic cycle helmets

by The Brain Charity in Liverpool, Merseyside, United Kingdom

We did it
On 1st June 2023 we successfully raised £475 with 38 supporters in 30 days

Enter Endura's prize draw to win one of their Project Heid helmets - created using real brain injury scans - to support The Brain Charity.

by The Brain Charity in Liverpool, Merseyside, United Kingdom

Individual prize draws are not promoted or endorsed by Crowdfunder. See Terms & Conditions

The prize

Scottish cyclewear manufacturer Endura has created the world's most graphic cycle helmets using scans of real patients’ brain injuries from life-threatening bicycle accidents. 

The one-of-a-kind range, entitled Project Heid, has been created in partnership with The Brain Charity, using CAT scan representations of the traumatic brain injuries sustained by four real-life cyclists.

Each one-of-a-kind Endura helmet has a different story to tell. They are intentionally provocative, quite literally showing the potential consequences if you ride unprotected. 

These four unique helmets are up for grabs for the four lucky winners of our prize draw. They are:

D2Z Aeroswitch Helmet

Size: M/L

Circumference (cm): 55-59

Printed with the brain scan of John Moroney, a UK cyclist who collided with a 4x4 in 2019, sustaining a right temporal extradural haematoma, a right sided skull fracture, and a left inferior frontal contusion. 


Pisspot Helmet

Size: S/M

Circumference (cm): 51-56

Printed with the brain scan of an anonymous British grandfather who, after gifting his grandson a push along scooter, decided to have a go himself without wearing a helmet. The scooter hit a pothole, and he fell off, subsequently suffering right temporal lobe contusions and an acute subdural haemorrhage on impact.


FS260-Pro Helmet

Size: M/L

Circumference (cm): 55-59

Printed with the brain scan of Ian Charlesworth, a UK cyclist who was involved in a traffic collision with a HGV in 2019, suffering a serious traumatic brain injury as a result. He almost lost his life in hospital on three separate occasions.


MT500 MIPS Helmet

Size: M/L

Circumference (cm): 55-59

Printed with the brain scan of an anonymous 17-year-old boy who suffered a fall from a pushbike, while not wearing a helmet. He lost consciousness at the scene and was put into an induced coma before eventually making a steady but full recovery.


All case studies involved were consulted and keen to have their brain scans used in the project as a way of raising awareness of the dangers of not wearing a helmet, so others avoid experiencing what they have gone through.


The prize draw and how to enter

To be in with a chance of winning one of the four Project Heid helmets, we are holding a prize draw with each entry costing £5. 

Entries can be purchased between May 2nd, 2023 and 11.59pm June 2nd, 2023. The winners will be notified by June 16th via email or phone and will be able to specify their first and second choice helmet options. 

To enter this prize draw you must select one of the entry reward options on this page. You can enter multiple times or purchase one of the bundles - if you select multiple entries you stand a higher chance of winning. There is no limit on how many times you can enter online.

You can also make a donation without entering the prize draw using the donation only tab toward the top of this page. 

You can also enter the competition once for free, without making a donation, by post. See the full terms and conditions tab for details.


The cause

The prize draw is being run to raise funds for The Brain Charity, which supports people affected by all forms of the more than 600 different neurological conditions in existence.

The Brain Charity supports people and families from all over the UK who experience first hand the devastating and catastrophic impact of damage to the brain, including from cycling accidents.

By providing practical help, emotional support and social activities, we help people with neurological conditions to lead longer, healthier, happier lives.

Entry options


£5 for one entry

1 entry


£10 for two entries

2 entries


£20 for 5 entries - 20% discount

5 entries


£50 for 15 entries - 33% discount

15 entries


£100 for 40 entries - 50% discount

40 entries

Postal entry

Send your details to:
Win one of the world's most graphic cycle helmets
To enter the draw without pledging, for free, please send a letter or postcard with the prize draw name, your name, address, email address and contact telephone number to:

Fundraising team,
The Brain Charity,
Norton Street,
L3 8LR.

Entries must be sent on a postcard or on or within an envelope. Entries received on anything other than a postcard or on, or in, an envelope will not be accepted. In the case of multiple entries received in a single envelope or on multiple postcards, only one entry will be entered into the promotion. Entries sent by post must be received by the closing date and time for receipt of entries. Postal entries without correct and sufficient postage paid will be invalid and will not be entered.

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