Always on
This project successfully funded on 17th January 2026, you can still support them with a donation.
Help Shape The Future of Women’s Elite Cycling
Mold, Flintshire, United Kingdom
Aim
Empowering women in cycling by building an inclusive elite team, creating opportunities for riders and staff, and inspiring the next generat
The Hera Project
Building the future of women’s cycling together
Hi, I’m Christine White, founder of The Hera Project, and I’m so glad you’re here.
As we look ahead to our very first season in 2026, I want to share what Hera is all about, and why this project means so much to me and everyone involved.
At its core, The Hera Project exists to empower women in cycling. We’re here to create real opportunities for female riders and staff, to challenge the barriers that have existed for far too long, and to build something that truly lasts. This isn’t just about racing bikes, it’s about inclusivity, development, community, and making a positive difference in women’s cycling for years to come.
Women’s cycling is growing faster than ever, which is incredibly exciting. But the reality is that funding, resources, and support still lag far behind.
That’s the gap we’re working to close.
As we prepare for our first season, we’re asking for your support to help us arrive at the start line confident, prepared, and ready to compete at the highest level.
You can learn more about our vision at www.heraproject.co.uk
Why we’re fundraising
Launching an elite cycling team is no small task!
Behind the scenes, we’ve been working tirelessly, bringing together experienced professionals and building a programme that supports not only riders, but also the next generation of women working in the sport. Despite all this momentum, women’s teams still face fewer sponsorship opportunities, less financial backing, and limited development pathways compared to men’s teams.
That’s where you come in.
Your support will help us cover essential costs for our debut season, including:
- Team kit and race equipment
- Race entry fees
- Travel, accommodation, and race logistics
- Rider development, health, and wellbeing programmes
- The additional equipment needed to compete at an elite level
Every single contribution, big or small, makes a real difference and helps push this project forward.
Our mission
The Hera Project is built around three simple but powerful goals:
Championing female athletes
Creating an environment where talented riders are supported, believed in, and given the tools they need to succeed.
Creating real pathways for women in sport
Building a sustainable model that helps women progress from grassroots roles into elite-level positions, on and off the bike.
Inspiring the next generation
Showing women that they belong in cycling, at the highest level, whether that’s racing, coaching, managing, or leading.
We’re not just building a team that turns up to races.
We’re building a platform to help reshape the future of women’s cycling.
Join us on the journey
By supporting The Hera Project, you’re backing equality, opportunity, and long-term change in sport.
You’re helping create a team driven by purpose, passion, and potential, and playing a direct role in what women’s cycling can become.
Thank you for believing in this vision and for helping us take these crucial first steps toward our 2026 season.
Let’s grow the sport.
Let’s lift women’s cycling higher.
Let’s ride together.
Funding method
Keep what you raise – this project will receive all pledges made