Always on
This project successfully funded on 21st August 2024, you can still support them with a donation.
SigmaCarta Studios
London, Greater London, United Kingdom
Aim
SigmaCarta Studios mission is to overcome self limiting beliefs by replacing them with liberating truths. We call this #Unlearn & #Relearn
SigmaCarta is at the forefront of creating compelling content that speaks directly to melanated men's experiences and aspirations. Our diverse range of original series, encompassing transformational outcomes, drama, comedy, and documentaries, are designed to resonate deeply with our audience, offering both entertainment and meaningful insights.
By focusing on quality storytelling and production values, we aim to fill a significant gap in the market, catering to a demographic often overlooked in contemporary media. Our mission is to create shows that not only entertain but also inspire and provoke thought, fostering a deeper connection with our viewers.
We are now seeking visionary investors to join us in bringing these groundbreaking series to life. Your investment will enable us to move into full-scale production, leveraging our talented team of writers, directors, and producers to create content that stands out in an increasingly competitive market.
With our own dedicated platform for airing these shows, we have complete control over the distribution and monetization, ensuring that we can provide a seamless and engaging experience for our audience. Additionally, our strategy to license these series to international TV platforms for fixed-cost license fees ensures a steady revenue stream and broadens our global reach.
Investing in SigmaCarta is an opportunity to be part of a transformative movement in media. As we pioneer new narratives and explore the multifaceted dimensions of melanated men's lives, your support will not only drive our growth but also help redefine the landscape of modern entertainment.
We invite you to join us in this exciting venture, contributing to the creation of content that matters and reaping the rewards of a well-positioned, innovative company poised for success in the global market.
Overview
SigmaCarta Studios is a dedicated platform for men's personal, spiritual, and entrepreneurial development. We produce a wide range of content, including shows, courses, events, audiobooks, and publications, all designed to foster growth and community among our subscribers.
Our innovative approach integrates AI-assisted content, marketing, and analytics systems to measure engagement and optimize every area of our business.
Content Strategy
Social Media (The "WHAT")
30-Minute Long-Form Content: These serve as lead magnets to raise awareness about SigmaCarta. The content focuses on identifying and addressing common challenges faced by our target audience, providing clarity on issues and insights on overcoming them.
SigmaCarta Premium (The "HOW")
60-Minute Shows: These premium shows guide our community through actionable solutions to life’s challenges. Each episode features a protagonist who is taken on a journey from incompetency to competency by a team of coaches, experts, and psychologists.
This immersive format ensures viewers can relate and apply the lessons learned. Courses:
Our courses cover personal, spiritual, and entrepreneurial development across different skill levels (beginner, intermediate, advanced, and master). Course providers work with our team to create comprehensive curriculums, ensuring content is tailored to the diverse needs of our audience.
With infrastructure and systems in place, our creative team will develop original shows to grow our licensing library and will market them to a global population of melanated men through our brand ambassadors and content distribution and marketing engine.
Brand Ambassador adverts
SigmaCarta will engage 40 brand ambassadors, who will act as affiliates who earn 10% from all of their sales (which are transparent with their own electronic affiliate profiles on our content, marketing and analytics system)
Brand Ambassadors will gain early access to all materials, give feed back to our executive and productions teams and be invited to the studio to shoot materials that evangelise SigmaCarta to their followers.
Our marketing team will work with brand ambassadors to extend their reach by distributing their materials through our content, marketing and analytics system to create wider awareness of our products, services and events.
Brand ambassadors will clearly reflect our ideal customer profile and amplify the values he embodies to attract him at scale. By month six, we intend to attract 1000 unique annual subscribers a month.
Michael our ideal customer profile avatar
Rather than going too wide, we going an inch wide and a mile deep to provide Michael with solutions for every area of his life and community to support him as accountability partners.
This is our project, we're seeking to raise £60,000 to establish our TV studio and platform that includes the space, capital purchases, tech infrastructure for our educational TV platform to create our consistent ability to produce shows with our network of coaches, psychologists, industry experts and consultants.
#Unlearn & #Relearn
Funding method
Keep what you raise – this project will receive all pledges made