You Asked For It! The MIMMO Studios Collection

Aim

Raising £15,000 will fund the design, development, production and publicity of our first range of MIMMO Studios branded homeware.

What are You Fundraising For?

Raising £15,000 will fund the design, development, production and publicity of our first range of MIMMO Studios branded homeware—a collection designed as a celebration of materials and craftsmanship. 

Your support will cover designing, sampling, and production, as well as press, marketing, and photography—everything we need for a successful launch.

• People love our iconic taste—and they’re always asking when we’ll release our own products. Now, we’re making it happen!
• We’ve identified a gap in the market for sustainable, design-led homeware that is fairly priced.
• This is our opportunity to push the boundaries of ethical retail while supporting UK-based artisans, mills, and factories.

How Does Crowdfunding Work? 

Crowdfunding lets people support a project by pledging money in exchange for rewards, helping us turn our idea into reality. 

What Do I Get in Return? 

Aside from good Karma, forever, we’ve curated a range of exclusive rewards, starting from just £5. These are only available through the Crowdfunder, and are limited edition—so be quick! 

Every contribution—big or small—makes a difference! It all adds up!  

What Are the Rewards? 

You can donate multiple times in order to get multiple rewards! You can also donate money without selecting a reward. 

We will add the name of every supporter to our 'wall of fame' on the website, and give a shout out on Instagram. 

• Buy us a Virtual Coffee – £5

Support us with the price of a coffee to help fund our project.

• Limited Edition Sticker Set – £15

Receive a set of unique, collectible stickers designed exclusively by Jesse Warby for our crowdfunder.

• Prize Draw: Three Sessions of Business Coaching worth £1,500 - £15

Enter the prize draw to win three one hour coaching sessions worth £1,500 with Burnout Buster coach and author of 'The Emotional Overdraft', Andy Brown.

• Prize Draw: 2-Night Stay worth £640 at ‘This House’ Luxury Accommodation in Stroud – £15

Enter the prize draw for a chance to win a luxurious 2-night stay worth £640 at ‘This House’, a beautiful property in the Cotswolds.

• Pilates, Barre, or Yoga Class & Goody Bag at Retreat & Rewild, Cirencester – £25

Enjoy a class at Retreat & Rewild in the Cotswolds on Saturday 5th April, complete with a goody bag and refreshments and a chance to shop the MIMMO Studios collection in person. 

• MIMMO Studios Limited Edition Cap – £35

Get a limited edition MIMMO Studios cap, designed exclusively for our crowdfunder in three colorways.

• MIMMO Studios Limited Edition Tote Bag – £35

Own a limited edition MIMMO Studios tote bag, designed in two colorways. 

• MIMMO Studios Personal Shopping Experience & £100 Voucher – £250

Enjoy a personalised shopping experience with MIMMO Studios founders Katie & Lil, including a £100 voucher to spend on our exclusive collection.

• Why Should I Donate?

By backing this campaign, you’re not just funding a collection—you’re investing in the future of independent, sustainable retail.

• We’ve bootstrapped everything so far. Now, we want to show what’s possible with a little extra oomph behind us.
• Despite economic challenges, we’ve proven our business works. Now, we’re adapting and evolving for long-term success.
• We’re responding to demand, so we know there’s a market for our new product range. 

Help us take MIMMO Studios to the next level and be part of our journey to reinvent retail.

What is MIMMO Studios? 

MIMMO Studios is a shop like no other. 

We are Lil and Katie, co-founders of MIMMO Studios. We are two women using our 30+ years combined experience in the fashion industry to tear up the rule book and reinvent retail through our womenswear and homeware shop, ‘MIMMO Studios’. 

Founded in 2021, and driven by the knowledge that the retail industry is driving overconsumption and fuelling the climate crisis; we are on a mission to prove there is a better way of doing things. 

Our guiding principles of Design, Sustainability and Community are at the heart of everything we do. By questioning industry 'best practice', we consider how each and every aspect could be done differently, prioritising longevity and creativity in all our business practices.

We work tirelessly to cherry-pick unique items you won’t find anywhere else, supporting craftspeople so you can trust each and every item in store is ethically sourced. 

When Does The Collection Launch? 

The Crowdfunder ends on 2nd April. The collection is currently in development! It is set to launch for the Autumn / Winter 2025 season and will be available to purchase exclusively at MIMMO Studios. 

Prize Draw Terms & Conditions

Anyone can enter the prize draw except employees of MIMMO Studios Limited. Anyone under 18 must get permission from the card holder.

Entry for the Prize Draw is made by donating to this Crowdfunder and selecting one of the ‘Prize Draw’ rewards. 

Free entries can be made via the following route: Follow @mimmostudios on Instagram, share our Crowdfunder post to your story, making sure to tag @mimmostudios. Entries which do not follow these criteria will not be considered. 

The Prize Draw entry price is £15. We also offer a free route to entry as specified above. You can enter as many times as you like via either route. 

MIMMO Studios is the promoter of this prize draw Crowdfunder is not affiliated with this prize draw. 

The competition starts on 5/3/2025 and ends on 2/4/2025. 

The winner will receive their prize in the form of an email voucher

The prizes available via Prize Draw are: 

3 x 1 hour Business Coaching sessions with Andy Brown: Booking subject to availability 

A 2 night stay at ‘This House’: Booking subject to availability 

The winner will be selected at random from all entries after the Crowdfunder closes. The winner will be notified via email. The voucher will be delivered by email as soon as a correct email address is provided, and will be valid until 31st December 2025. 

MIMMO Studios confirms it is complying with data use rules. For more information, please visit our privacy policy.

This project successfully funded on 2nd April 2025