Always on
This project successfully funded on 31st July 2025, you can still support them with a donation.
LEANIER - An App for smarter habits to live leaner
Watford, Hertfordshire, United Kingdom
Aim
LEANIER isn’t just another productivity app it’s your smart, supportive sidekick for doing less better, saving time and money.
What's LEANIER?
LEANIER isn't a "do more" productivity app. It's your smart, supportive sidekick that helps you do less, better.
Whether you're trying to reclaim your time, reset your routines, or reduce the noise in your mind and home, LEANIER meets you where you are, then nudges you gently forward. Through habit tracking, smart prompts, and powerful personal insights, it helps you build leaner habits that last.
It's practical. It's powerful. It's personal. And we want you to join us on our journey to bring this to life.
What you will gain using the Leanier App:
Mental clarity
✔️ Less stress, less overwhelm
✔️ More focus and emotional balance
A simplified lifestyle
✔️ Declutter your space both physically and digitally
✔️ Streamlined routines and decision-making
Intentional spending
✔️ Spend mindfully, save effortlessly
✔️ Learn the difference between needs and wants
Better time management
✔️ Prioritise what truly matters
✔️ Fewer distractions, more presence
Healthier habits
✔️ Build sustainable routines
✔️ Stay consistent without burnout
Digital mindfulness
✔️ Cut down screen time
✔️ Reconnect with your attention and the real world
Purposeful living
✔️ Set clearer goals, live by your values
✔️ Make more meaningful choices every day
Be part of our supportive community
✔️ Connect with others in our Leanier community
✔️ Share ideas, experiences, and wins
LEANIER isn't just about saving time, money, or energy; it's about living with intention. We're building an app that empowers users to reduce overwhelm while also minimising their environmental impact.
By making small, conscious changes in the way we shop, eat, manage our homes and use resources, we can create leaner habits that lead to a healthier lifestyle and a healthier Earth.
💚 The stats speak for themselves:
- The average UK household wastes £700 worth of food every year. That's an eye-watering 4.5 million tonnes of edible food.
- Overconsumption and fast living are fueling the climate crisis. If everyone lived like the average Brit, we'd need 2.6 planets to support us.
- The fashion industry alone emits more CO₂ than aviation and shipping combined, much of it driven by impulsive habits.
- The average person loses 4–6 hours a day to time-wasting activities like mindless phone use, social media scrolling, constant notifications, and indecision.
Without clear boundaries or habits, time drains away in small, unnoticed chunks.
LEANIER is here to change that.
We're designing features that encourage and teach better choices, such as mindful consumption, leaner routines, and sustainable swaps, without guilt, overwhelm, or pressure. Just simple steps that stick and help you to take control of your time.
The App will cover four areas: Food & Fitness, Lean Sustainability, Personal Organisation & Motivation and Your Home.
Let's share some of the features of Leanier, which will be released gradually over the next 18–24 months as part of our ongoing development roadmap.
Some of the Time Management (TM) features operate behind the scenes and are not visible as standalone screens or tools. These are seamlessly integrated into the overall app experience to support functionality without requiring direct user interaction. All features are designed to work together as part of a connected system, rather than as isolated elements.
Bottleneck Radar™️ - You will begin here with diagnostic questions that review your current situation and provide tailored recommendations. You will see where you're wasting time and resources across Leanier's four areas.
SmartFlow™️ - Your calendar, notes, and dashboard provide a centralised space for organising tasks. This is the backbone of task automation, featuring AI-driven reordering, reminders, and suggestions for an efficient workflow.
LeanLoops™️ - Your habits tracker to assist you with home routines, daily plans, and refine your personal habits, whether in fitness, mindset, sustainability, or home routines.
Lean Green™️ - The Lean Sustainability Dashboard covers eco-friendly routines. Utilise our gamified leaderboard to track your sustainability efforts across categories such as energy savings, meal planning, and clutter reduction.
ClutterClear™️ - Here, we cover decluttering and organisation of all aspects of your life, including non-physical ones. You will score points to encourage continuous improvement.
Why Crowdfunding?
We have self-funded LEANIER to this point; the App is already under construction, and now we need your help. Because it's time to take this from prototype to powerhouse, and we can't do it alone.
We need your help to:
- Build the additional tech that makes it beautifully functional and intuitive
- Develop diagnostic tools to personalise every user's journey
- Integrate smart behaviour nudges based on proven Lean principles
- Partner with ethical, purpose-led brands
- Spread the Leanier message to those who need it most
EVERYONE WHO SHARES THIS PAGE AND USES #LEANIERCROWDFUNDER WILL BE ENTERED INTO A PRIZE DRAW. THIS WILL BE DRAWN AT THE END OF THE CAMPAIGN AND YOU COULD WIN £100 OF HIGH STREET VOUCHERS! EACH SHARE IS AN ENTRY INTO THE DRAW - USE THE HASHTAG ON YOUR CHOSEN SOCIAL MEDIA PLATFORM AND TAG US.
Where your support for this campaign goes:
💻 Smart tech & additional app development
🧠 Personalised diagnostics for sustainable change
🌍 Purpose-led brand partnerships
📢 Marketing to build a values-first community
Your pledge isn't just funding an app. It's financing a movement which you can be part of. One that helps people everywhere live lighter, with more clarity, more time, and more ease.
Our mission: Let's Build LEANIER, Together
Because life shouldn't be about doing more, it should be about doing what matters- better.
Back LEANIER today and be part of a new way of living: smarter, simpler, and so much more sustainable. We aim to empower our users to lead their lives with the planet's sustainability in mind. 🌍
🌱 Back us today and help build a tool that supports your lifestyle and the planet.
Who is the App for?
We have conducted our research and identified three distinct target groups that will find this App useful.
Students aged 18-24 - This App will help to navigate the challenges of moving away from home.
Professionals 35-55 - People who are concerned about their carbon footprint and want to save time, money and are keen adopters of self-development
Lean Professionals - Thousands of people work in industry who have adopted the lean principles in the workplace. We want to encourage them to bring these ideals into their everyday life.
In addition, this App will help anyone who prides themselves on being naturally lean and who wants to raise the bar further.
Our timeline
Our App is currently in phase one of its production, and we hope to have an MVP by the Autumn of 2025
Our full launch is planned for March 2026, and additional features will be added in three subsequent phases, as the next stage of development relies on user feedback.
Let's explain our rewards.
As a thank-you for supporting us, we've got some exciting rewards lined up!
The LeanPac system, created by Michelle, was designed to solve the challenges of overpacking and make travel smarter and more streamlined. We're excited to include these clever travel companions in our reward programme, so you can experience the freedom of travelling lighter and better. This is very much part of the Leanier Principles! This is the first edition of LeanPac, designed for early adopters and those who appreciate innovation in its earliest form, just like our Leanier community. As with any new product, there may be minor refinements ahead, but your feedback and support will help shape its future. We're excited to offer you a unique opportunity to be part of something fresh, functional, and evolving from the ground up. You can read and view the LeanPac in more detail here.
The LeanPac rewards are only available to UK residents and can only be shipped to addresses within the UK.
Tickets to our Launch Event and Sponsorship Packages
You'll have the chance to grab exclusive tickets to our 2026 launch event, a celebration not to be missed. For business owners, we're offering tailored sponsorship packages designed to elevate your brand while aligning with a movement that's all about purpose and impact.
Every reward tier includes early access to the Leanier app, giving you a front-row seat to a more innovative, leaner way of living.
Whether you're looking to connect, promote your business, or simply be part of something fresh and meaningful, this is a unique networking opportunity with real visibility.
Enjoy networking and promotion opportunities for your business. This is our way of expressing gratitude for your support.
Meet the Team Behind LEANIER
We're not your typical tech founders, and that's precisely the point. We're real people building a real solution for everyday life. Together, we're on a mission to make life feel lighter, leaner, and more intentional. We are all passionate about living a lifestyle that minimises our impact on the planet.
Michelle – Founder & Your Leanier Life Guide
I'm Michelle, a lifelong Lean practitioner with over two decades of experience helping people rethink how they use time, energy, space, food, and focus.
I began by applying Lean Thinking in high-pressure industries, then made a bold shift, taking those same principles and applying them to real people in real homes. From decluttering chaotic cupboards to streamlining family routines, I've seen firsthand how Lean transforms lives. I'm not a big-tech founder in a hoodie. I'm a midlife woman with lived experience of burnout, overwhelm and the constant pressure to "do more." I've seen the transformative impact of Lean thinking in homes, businesses and lives, and now I want to bring that power to the palm of your hand.
Now, I'm turning that experience into LEANIER, a supportive and practical app designed to help better habits stick. This is my passion, my purpose, and the project I've bootstrapped every step of the way… until now.
Debbie – Marketing Strategist & Entrepreneur
I'm Debbie, a business founder, mentor and growth strategist since 1998. I've built multiple successful ventures and helped hundreds of others scale their business with clarity and purpose.
When I met Michelle, I immediately felt the energy and potential behind her idea. LEANIER isn't just another app; it's a cultural shift and a movement. It addresses the growing need for simplicity in a world overwhelmed by "more." I'm here to ensure that the message reaches the right people in the right way, at the right time, especially the next generation, who are craving practical, sustainable change. With a network of more than 100,000 people, I want to spread the word about the difference this App can make.
Jordan – Gen Z Strategist & Trend Researcher
I'm Jordan — the voice of Gen Z on the LEANIER team. My background is in digital trends, sustainability, fashion and youth culture. I joined the LEANIER team because I care deeply about creating solutions that help my generation live more consciously.
We're juggling burnout, information overload, and economic pressure. LEANIER speaks directly to those challenges, empowering people to live better by doing less. It's not about hustle culture or toxic productivity. It's about wise choices, healthy boundaries, and saving time and money in ways that work.
Funding method
Keep what you raise – this project will receive all pledges made