Indie Oxford Market Place

by Independent Oxford Market Place in Oxford, England, United Kingdom

We did it
On 30th August 2019 we successfully raised £5,200 with 91 supporters in 36 days

We are embarking on our second Indie Oxford Market Place in The Covered Market to support and promote local independent businesses.

by Independent Oxford Market Place in Oxford, England, United Kingdom

New stretch target

We will be able to support more businesses to ensure a healthy local economy and make sure they have the support they need to develop sustainable businesses.

The Indie Oxford Market Place will provide much needed retail space for indie businesses in the heart of Oxford, as well as business support and promotion to help small businesses develop sustainably in a challenging retail environment.

We need your help with initial set up costs, and to help cover the cost of a shop manager to make sure we create a space that will benefit the local community and the businesses involved.

Independent Oxford is a project that encourages people to shop locally by supporting and promoting independent businesses in Oxford and the surrounding county.

We, Rosie Jacobs and Anna Munday, started the project in 2015 with the aim of bringing businesses together to build a supportive and collaborative community of independents. We also wanted to show you the diversity and creativity behind the independents of Oxfordshire - there's far more to discover than you think! 

(Image by Philippa James Photography)

This year, we are embarking on our second Indie Oxford Market Place in The Covered Market which will run from September to December 2019. This follows a smaller pilot in December last year which saw thousands of people value the ability to shop locally in the run up the festive season, and support the local economy to make Oxford a more diverse and interesting place to live. 

This second Market Place will promote and support at least 20 small innovative indie businesses in Oxfordshire as well as showcasing the Indie Oxford network and its members. It will also host workshops and talks to up-skill business owners, and will be a space for the local indie community to use to promote their businesses through a varied events programme for you, the indie loving public!

Our Key Aims

  • To encourage people to shop locally and discover the businesses on their doorstep
  • Provide much needed retail space and marketing exposure for local businesses at affordable rates
  • Nurture businesses to secure longevity in an evolving retail climate
  • Utilise under-performing space in the city
  • Create a store that will enhance the historic Covered Market & City Centre
  • Draw in people from across the city & county to the centre
  • Be a hub for our community & enable collaboration
  • Support business owners to be role models for the next generation

Why we need your help

To be able to get the Indie Oxford Market Place off the ground, we need to raise much needed set up funds that includes shop set up and support staff so we can truly make the most out of the pilot and get people seeing the value of shopping locally. 

The pilot will support at least 20 different businesses across the four months. If it is successful, we will be able to look at taking on a long term premise which will increase this number and allow us, as Independent Oxford, to continue the work we have done over the last four and a half years supporting and promoting the indies of Oxfordshire. 


'The Oxford Indie Market Place was an excellent opportunity for us to extend our brand and service to a prime location in Oxford we would not otherwise be able to afford. It gave us the chance to trial product lines and for our products and services to sit amongst those of other exciting independent businesses in Oxford. We can't wait to be a part of Indie Oxford Marketplace 2.0!' 

-  Robbie, Oxford Alterations

'Indie Oxford market place was a great project for our small business owners. It helped us to promote our business and also created an excellent shopping experience and retail space for our community.' 

- Hilal, Hilly Jo Textiles

'The Indie Oxford Market Place was superb for Custom Made last year. Not only were sales fantastic but I really felt a sense of community from taking part. I got to meet other indie makers from Oxford and local customers. It was great to see how enthusiastic people are to ‘buy local’ and we had lots of follow up orders to our webshop. It was also lovely to see all products from Oxford Indie sit together beautifully in one space. ' 

- Anna, Custom Made

'We really valued being part of Indie Oxford's pop-up shop in The Covered Market last Christmas. As a new food brand it was a great way for us to test the Oxford market, get valuable customer feedback and raise our profile - as well as make some all-important sales!  We also loved being associated with some other great independent producers, artisans and creatives. Independent businesses are the lifeblood of the economy, and Indie Oxford does an amazing job at supporting the thriving independent sector we have here in the county.' 

- Ashley, The Wonky Food Co.

"The Indie Oxford Market Place provided me with a fantastic opportunity to showcase and sell my own product range. Having a physical space to sell my products really helped to gain exposure for my brand which converted into sales and commissions. It was also great to be able to engage with customers one-to-one and undertake some market research on the days I spent in the shop. Plus, the marketing and promotional opportunities that are offered alongside the shop itself have been invaluable." 

- Rianna, Jampuppy Design Studio

We really appreciate any support you can give us. Through supporting independents you’re supporting the local economy and the money you spend at an independent directly helps support that person’s livelihood, and makes our communities and neighbourhoods better places to live as a result.

Thank you so much for reading.


Rosie & Anna



This project offers rewards in return for your donation

£25 or more

14 of 50 claimed

£25 - Get Exploring Kit

For 25.00 get your hands on an Market Place Tote Bag plus OX1 Indie Oxford Map - the perfect tools to get exploring the indies in the City Centre. You'll also get your name on our Thank You Wall AND entry into a prize draw to win a hamper of goodies from Oxfordshire indies worth over £200.

£10 or more

£10 - Every Penny Counts

Every penny helps towards getting the Market Place off the ground. To show our appreciation, we'll put a Thank You to you on our website AND enter you into a prize draw to win a hamper of goodies from Oxfordshire indies worth over £200.

£15 or more

£15 - Indie Thank You Wall

Get your name in lights (well, in type at least) on our Indie Oxford Market Place Thank You Wall. AND entry into a prize draw to win a hamper of goodies from Oxfordshire indies worth over £200.

£15 or more

0 of 10 claimed

£15 - Open Stage Arts Taster Class For 2

Grab this awesome reward to try out one of Open Stage Arts drama or singing workshops in September or October with a friend! Based in Rose Hill, Oxford, Open Stage Arts hosts drama and singing classes for adults that are designed to be fun, friendly and pressure free. Their instructors are Oxford-based actors, directors, singers and vocal coaches who want you to enjoy their craft as much as they do.

£50 or more

5 of 25 claimed

£50 - VIP Launch Invite!

As a Very Important Person, you get a Very Important Invite to our launch event on Thursday 5th Sept. PLUS get your hands on an Market Place Tote Bag and OX1 Indie Oxford Map - the perfect tools to get exploring the indies in the City Centre (collected from the Shop). AND get your name on our Thank You Wall AND entry into a prize draw to win a hamper of goodies from Oxfordshire indies worth over £200.

£100 or more

4 of 10 claimed

£100 - Brilliantly Big Spenders

For our big spenders, we're offering 10% off in the Shop throughout September & October! PLUS >> An invite to our launch event on Thursday 5th Sept. >> Hands on a Market Place Tote Bag and OX1 Indie Oxford Map - the perfect tools to get exploring the indies in the City Centre (collected from the Shop). >> Your name on our Thank You Wall AND >> Entry into a prize draw to win a hamper of goodies from Oxfordshire indies worth over £200

£100 or more

0 of 1 claimed

£100 - Toad Distillery Founders Tour (2 tickets)

Hosted by one of Toad Gin Distillery's founders this tour gives a unique insight into the Toad Distillery journey, how they select their ingredients and how they make their vodka, gin, absinthe and rye whiskey. In addition, they will host an extended tasting taking you through their different spirits and finishing with a large gin and tonic. In addition you'll get a massive thank you from us for your help and support.

£100 or more

1 of 2 claimed

£100 - A Grape Minds Wine Tasting For 10 People

Bag yourself a private Tutored Wine Tasting for up to 10 people at Grape Minds in Summertown. Try their amazing wines and help us support the indie community too! Win, win!

£100 or more

0 of 2 claimed

£100 - Event Staff

Boys & Girls Promotions are giving you two event staff for 5 hours worth £160! Perfect for parties, launch events or a Christmas do! Book any time between 2/9/19-21/12/19.

£250 or more

0 of 4 claimed

£250 - Indie Oxford Community Talk

We will visit your business, group or school to talk about building communities, both online & in real life, to support & grow healthy indie businesses, find the right business idea, and develop social entrepreneurship.

£300 or more

0 of 1 claimed

£300 - Beer for a Year!

The Jolly Postboys are offering one lucky Crowd Funder "Beer for a Year", which gets the winner one pint of beer every day for a year.

£500 or more

0 of 6 claimed

£500 - Business Supporter

Help us reach our goal and become a business supporter! You'll get to join us for our launch on 5th September and get your logo on our shop Thank You wall.

£1,000 or more

0 of 3 claimed

£1000 - Business Sponsor

As a VIP Business Sponsor you will get an invite to our launch night party on 5th September, a tour of the premises, a public thank you featuring your logo on our media channels + your company logo on our backers wall and website, rights to use of our logo on your site, and our eternal gratitude!

£25 or more

1 of 1 claimed

£25 - Lemon & Lime Littlemore Candle

Treat yourself to this gorgeous candle from Littlemore Candle Company! The uplifting fragrance of this candle, decorated with citrus rind, various botanicals and biodegradable glitter, is embedded with a green aventurine healing crystal which, as with the vibrant green colour of lime, can bring us good health and fortune. Aventurine, known to be a stone of prosperity, has also been known to increase intelligence, perception and creativity.

£50 or more

1 of 1 claimed

£50 - Tour of Toad Distillery (2 Tickets)

Treat yourself to a wander around the beautiful TOAD Gin Distillery, where you’ll be shown how the team make their vodka, gin, absinthe and whisky from scratch. It’s amazing to see the process move from grain to bottle and you’re guaranteed to come away buzzing about this amazing Indie business as well as feeling good about helping to support the Indie Oxford Market Place.

£50 or more

1 of 1 claimed

£50 - Cupcakes from Happy Cakes

Happy Cakes have generously offered to create for you a £50 personalised selection of their delicious handcrafted cupcakes. These delightful morsels have any flavour you can dream of from Gin & Tonic to Maple Syrup & Bacon! Satisfy your sweet tooth and enjoy the feeling of making a difference to the local economy.

£50 or more

1 of 1 claimed

£50 - Modern Art Oxford Friends (2 memberships)

Peek behind the curtains of the art scene with the one year Friends membership for two people, donated by Modern Art Oxford, normally £60. Includes out-of-hours exhibition tours, a Ltd edition tote bag and 10% discounts in the shop and café, paid events, and selected limited edition prints.

£50 or more

1 of 1 claimed

£50 - Voucher at Pompette

This brilliant Indie restaurant in Summertown has offered up an awesome dining voucher to help with the project. Spend an evening at Pompette, Summertown's hottest new restaurant. You'll get a £50 voucher towards your meal.

£50 or more

1 of 1 claimed

£50 - Voucher to Cannelle Medispa

Sit back, relax and unwind with treatments from Cannelle Medispa. Get a full body massage, a beautiful manicure or pedicure and take time to invest in your own peace and relaxation, secure in the knowledge that you've earned this, by helping to support the Indie Oxford Market Place.

£50 or more

1 of 1 claimed

£50 - Voucher for an IllyBooDesign Workshop

Reward yourself with a voucher for an awesome calligraphy or brush lettering workshop with wonderful Illyahna. Illyahna is a modern calligrapher, illustrator, stationery designer and the founder of illyboodesigns.

£50 or more

1 of 1 claimed

£50 - Voucher for Cherwell Boathouse

The Cherwell Boathouse is a beautiful spot for a relaxed meal with friends and family, whilst looking out over the river Cherwell. Why not treat yourself to a hour or two on one of their punts too?!

£50 or more

2 of 2 claimed

£50 - Voucher for an Ayurvedic Massage

Treat yourself to an hour of wellbeing with our Ayurvedic Massage reward. During the massage, pressure is placed on the specific marma (vital) points located throughout the body. This acts to balance the three body humors – Vata, Pitta, and Kapha.

£50 or more

1 of 1 claimed

£50 - Voucher for Indigo Oxford

Treat yourself to a guilt free gift from Indigo Oxford. This lovely shop sells wonders from all over the world, including the UK, with high quality and a fair trading ethic weaving it all together. Indigo has put sustainability, beauty, good quality and design at the heart of their business, and the gorgeous products they sell. Their intention is to support small producers and suppliers and align with the Zero Waste ethos as much as possible.

£50 or more

1 of 1 claimed

£50 - Voucher for Bicycle Blooms

As a thank you for supporting us, you can treat yourself to a beautiful bouquet from Bicycle Blooms or put the voucher towards one of their fabulous floral workshops.

£50 or more

1 of 1 claimed

£50 - Vintage Crate Flower Arrangement

The Garden are renowned for their beautiful shop in The Covered Market and we can't wait to be their new neighbours! They've gifted our Crowd Funder an awesome Vintage Crate Flower Arrangement worth £50 for one lucky member of our crowd! Snap up this reward before it goes!

£80 or more

1 of 1 claimed

£80 Voucher For Magdalen Arms

Help create a stronger local economy and treat yourself to a meal at the Magdalen Arms! The Magdalen Arms is a great gastro pub in the heart of East Oxford serving delicious food in a relaxed and friendly atmosphere.

£80 or more

1 of 1 claimed

£80 - Silversmithing Workshop with Amy Surman

Join Amy for one of her silversmithing workshops, which take place in her bright, colourful, fully equipped silver studio, and learn an awesome new skill! Workshops are limited to six people who each have their own professional jewellery bench to work from and plenty of one to one tuition. Our sessions are offered in two different formats but both cater for jewellery makers of all levels.

£100 or more

1 of 1 claimed

£100 Photo Shoot with Philippa James

Show us your good side with a mini family photo shoot with Philippa James photography. A rare treat session with one of the best indie photographers in Oxford to get some super cool photos of you with your gang and a big thank you from us for helping to support the Indie Oxford Market Place.

£120 or more

1 of 1 claimed

£120 - Interior Design session with Emma Jane

Transform your home with a two hour interior design session, worth £120, with Emma Jane Interiors. The session will include a write up and a mood board to create a new look for your beautiful, comfortable home to be lived in and enjoyed, as well as the warm fuzzy feeling of knowing you've helped to support local indie businesses.

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