Fawn & Esther - sustainable lingerie

Aim

I want to make great fitting, planet-friendly, ethical lingerie to help people feel great in their own bodies.

I created Fawn & Esther out of frustration about not being able to find affordable lingerie in a wide size range that doesn’t have a harmful, unethical production line. 

I love the planet. The textile industry is the second largest polluter in the world and produces 20% of the world's waste water. Cotton farming is responsible for almost a quarter of insecticide use despite only using 3% of the world's arable land. I think it's time to reconsider how we produce and buy clothing.

I source fabrics that are currently considered to be amongst the most sustainable fibres in the world. My suppliers in Ontario, Canada and Wales, UK love the Earth as much as I do and only produce and sell organic, recycled, and sustainable fabrics produced ethically in responsible working conditions.

As well as offering a wide size range of ready-to-wear, pre-made undies, for those who have more specific size needs I will be offering a made-to-measure service at prices far more affordable than the industry standard.

I will also be offering a made-to-measure service at no extra charge for breast cancer survivors, including bras that meet Breast Cancer Now's guidelines for the ideal post-surgery bra, and bras suitable for women wearing a prosthesis.

I am working with a small team of models from sizes 6 to 20 to help me launch my first campaign and collection. As someone who has struggled with self esteem and body image all my life, body positivity and self-love are at the heart of my business ethos.

I can’t wait for you to join me on this journey by helping me fund my dream career, and make sustainable fashion accessible for everyone.

This project successfully funded on 18th December 2019