Target reached!
More money means reaching more people – simple as that! By working with children cen...
DASH FUND: Coaching parents through the juggle
Twickenham, England, United Kingdom
Aim
To provide FREE coaching for parents who are most in need; ensuring support is accessible for everyone wherever and whoever you are.
ABOUT ME
Dot Dot Dash coaching was born as a direct result of me struggling to go back to work after my second maternity leave – I was a mum who was disillusioned, overwhelmed and stressed, with reduced confidence and direction – I felt lost. Training to become a coach & being coached got me back on track- back to ‘me’. The process allowed me time to work out my mind muddle, built my confidence and drove me to find my strength within – inspiring a new direction and business. With a background in arts education (using arts as a teaching tool for creativity, learning and wellbeing) I now combine coaching and creativity to support people out of their Jam & to Fly!
The mission for crowdfunding this project is to make coaching accessible to all parents – it’s called The DASH Project. By removing the financial barrier, this vital support can be there for everyone - wherever and whoever you are.
As carergivers, much of the day revolves around looking after others – giving time, love and energy (as well as finance and resource), which leaves little left. Coaching is not a one-off fix, but a great life investment; it can help people access a deeper level of self-directed learning and develop personalised tools which can be utilised in a whole host of everyday situations life presents.
The Back Her Business campaign will kick-start the DASH project into action - providing free coaching to parents who need it. Designed with sustainability at the core it will work alongside the commercial arm of Dot Dot Dash coaching. Funding to sustain the DASH fund will happen in 4 ways;
- EVENTS - Monthly events where all proceed go towards to Dash fund
- PAY IT FORWARD – With every full priced coaching session bought through Dot Dot Dash coaching - £5 is ‘paid forward’ towards the DASH fund – so multiple people can benefit from one single coaching session.
- PRODUCT INCOME - all profit from our artist made ‘Go Fly’ cards and specialised coaching resources for parents will go towards the DASH fund.
- FUNDING – Alongside these income streams other funding will be sourced from funding bodies and sponsors.
WHY IS THIS IMPORTANT?
Lockdown has shined a light on the juggle of parenthood. The 2020 Covid-19 pandemic has required people to ‘step up’ their roles at home, leaving careers on the back-burner as they try to balance ‘home-work’ and ‘work-work’. This has particularly impacted single-parent households, women and lower income families. Parents have been caring, working, teaching & surviving under one roof – fulfilling parental, social, financial and career obligations whilst trying to look after their own mental health.
The DASH fund will help with the balance. It will allow ALL parents to access coaching to support navigating current & future challenges. Coaching empowers and refuels, whilst providing focus and forward action. It provides a safe, supportive space for people to navigate change, find the answers and explore big and small goals (from working out how to cope with the everyday, to finding your dream job or starting your own business).
Supporting this campaign will kickstart the Dash fund and provide free 1to1 and group coaching sessions for parents who need it (where finance or other access needs are a barrier). Funds raised will:
- Kickstart the campaign
- Provide at least 25 sessions (more with stretch target)
- Plus an additional group coaching course (for up to 8 people)
- Fund the production of creative coaching tools specifically for parents.
REWARDS
In addition to this you get something too! Choose one of the amazing 'Go Fly' cards created by 4 talented artists to support this campaign;
- Charlotte Cranidge - Dreams
- Bessie Millar - Free
- Megan Dowsett - Swimmer
- Louise Daniels - Get out of the Jam
These can be sent directly to you with personalised message or to a friend who you want to inspire with their next steps.
Rewards also include discounted coaching sessions, the opportunity to take part in a group coaching session to learn and build your coaching skills and bulk packages for organisations. Pledge today!
Thank you for your time and helping fulfil Dot Dot Dash's my mission!
NatWest Back Her Business has provided £1,000 of match funding
This project successfully funded on 23rd July 2020