Attenborough Cricket Club Development Plan

by Michael Aplin in Nottingham, Nottinghamshire, United Kingdom

Total raised £3,843

£20,000 target 43 days left
19% 57 supporters
Keep what you raise – this project will receive all pledges made by 26th May 2024 at 9:27am

We want to build on what we have and provide the best inclusive cricket experience for the whole community

by Michael Aplin in Nottingham, Nottinghamshire, United Kingdom

Founded in 1905 and re-formed in 1955, Attenborough CC is one of Nottinghamshire’s leading cricket clubs. Our home ground, The Strand, is nestled next to the picturesque Attenborough Nature Reserve just 3 miles from the centre of Nottingham. 

With four senior Saturday league teams, two Sunday teams, an U19 squad, two softball and one hardball women and girls team (Attenborough Starlings), hardball age groups from U15 to U11 and over 200 youngsters attending All Stars and Dynamos (age 5 upwards); Attenborough provides a cricketing home for hundreds and hundreds of adults and children from across the local community.

Our focus is on fostering a life-long love of cricket, facilitating health and wellbeing and building accessible and inclusive community facilities for everyone to enjoy. 

Many of our youngsters progress through the age groups to senior cricket; many of the over 100 volunteers, ground staff, coaches and helpers have been with the club for years. Attenborough was one of the first Clubs in the Country to achieve Clubmark status (2006) in recognition of the cricketing opportunities we provide in a safe, well-run environment. Our inclusive focus, welcoming and friendly atmosphere and growing membership is testament to the legacy of Attenborough Cricket Club.

Our success is evidenced by the numbers of happy players, supporters and volunteers that use the facilities almost every day across the summer months. With that comes the welcome challenge of fitting everyone in, and providing a quality and inclusive experience for all.  The growth of the club, particularly coming out of COVID, has been significant and we now need to invest in what we have to future proof the club for the foreseeable future.


Why are we crowdfunding?

We are fortunate to have the support of a number of local businesses who provide sponsorship in addition to donations from our valued supporters and the other income streams that our volunteers work hard to generate which help cover the running costs of the club.

The level of investment required to improve our facilities to the extent they need to be improved for the first phase of our plans to accommodate our growing numbers, cannot be covered by the club alone. Through these crowdfunding efforts, the match funding from Sport England and grants from the ECB and our local councils, we can invest in the club and safeguard the future of cricket in the Attenborough community.

Building on our success, our growth and development

10 years ago the pavilion was rebuilt and has provided a superb base for the club to grow.

As our facilities improved, our cricket offer has grown, backed by the volunteers that are crucial to the ongoing success of the club. Throughout our journey and central to the mission of our club, it is essential that we remain true to our values of being a family-oriented, friendly Club where visitors will always receive a warm welcome.


While the building of the flood wall, as part of the Trent Bank flood defences, has helped to protect the ground, the Village Green is still susceptible to flooding, as the recent examples this autumn and winter demonstrate. 

The weather does have a significant impact on what we do at the Strand and Chilwell Barracks, as even during the summer, heavy rain can have a detrimental effect on the preparation and maintenance of pitches and whether matches can take place. 

Our plan to invest in our wickets and covers will help to give us more protection against these weather events and increases our chances of getting games on for the enjoyment of our members.


Investing in our second ground at Chilwell Barracks

Our limited space at the Strand has meant that we need a second facility to provide enough space for all our teams to play. Our 3rd and 4th XIs and junior teams have played at different locations over the years and have not had a secure, permanent second home for the last 30 years.

In 2018 we partnered with Chilwell Station on the ground at Chilwell Barracks, investing significant time and money to upgrade the square.

Our 3rd and 4th XIs are part of the initial pathway for our junior cricketers into senior cricket.  It's critical that we provide as top-quality facilities as possible for these cricketers to develop their skills so that they have the best opportunity to progress as far as they can.

In order to create the best playing environment we need to continue this investment and source new covers and sight screens for the ground. These additions, in conjunction with the money saved on not having to rent other grounds from third parties, will ensure we are able to create a viable second ground proposition.

What we are fundraising for

We are fundraising for the following initiatives at Attenborough CC:

New hybrid wicket installed at The Strand

The Strand is in use almost every day from the middle of April to mid-September. It is a superb place to watch and play cricket, and is in high demand, from both the Attenborough teams and other local sides, including the Nottinghamshire County age group sides and touring sides visiting the county.

While it is a blessing to have such a great facility, it is a challenge to manage the use of the ground and ensure that the wickets are prepared to the best possible standard.

To facilitate the amount of cricket and ease some of the burden on the groundskeeping team, we need more durable wickets that are better hardened against the elements and the increased wear and tear.

Our solution is to invest in two hybrid wickets which will be used for training and games across the age groups at the club. 

Hybrid wickets (and surfaces) are increasingly used across the amateur and professional game (hybrid surfaces are also used across other sports). For Attenborough CC, the hybrid wickets will improve surface durability, reduce wear and tear and provide a consistent playing surface for longer, enabling us to use them for training and matches throughout the season.  

Our Tuesday evening training sessions - where our senior men's and women's teams train together - are important to bring the club together, and the hybrid wickets will further enhance this as the two groups train side by side.


New pitch covers and sight screens for the Strand and Chilwell Barracks

Our current covers need to be replaced. Our new covers will replace the existing covers at the Strand, enabling us to protect the new hybrid surfaces and existing square properly.

We will be able to re-use 3 of those 4 covers at our second ground at Chilwell Barracks, which currently have none, giving a second life to the ageing stalwarts whilst improving the facilities there. 

Our second ground also needs sight screens in order to bring it up to standard.

Additional portable batting net

The hybrid wickets give us the opportunity to run two grass wicket nets during the club night training across the age groups. Training on a proper wicket with a batting net will aid in the development of both batters and bowlers across the age groups and is an attractive draw for new players.  It will enable more people - with a focus on the Starlings - to get this type of training on Tuesday evenings in a safe environment.

Exciting times for the Attenborough cricketing community

In addition to these crowdfunding efforts, we have been actively pursuing additional streams of funding to deliver on the objectives for the club. To support our ambition to be a flagship club for women and girls cricket, we have secured the majority of funding and begun construction on, a dedicated changing facility for women and girls as an extension to the existing clubhouse. 

Through the exceptional support of our volunteers, Mercia Power, the ECB, Nottinghamshire County Cricket Club's Development Team and our local councils, we will create a dedicated space for women and girls, supporting the growth of the Attenborough Starlings and providing cricket and community support for the growing membership.

This project forms part of our Crowd Funding campaign, the enable us to finish the internal fit out to the required standard and specifications requested by the Starlings, who have been involved in the design process, with our target to have the changing facility in place for the start of the 2024 season.

Community impact

Attenborough provides cricketing opportunities for all members of our wider community within a family-oriented, friendly Club. For women and girls, this includes areas such as Chilwell, Inham Nook and Stapleford, which don’t otherwise have access to women and girls cricket.

In 2023, we ran cricket sessions in local primary schools including Eskdale Junior School and The Lanes. We intend to increase this engagement with other schools and community groups in these areas in 2024 and beyond to facilitate their participation in physical exercise and also the social interaction that cricket can provide. 

Attenborough Village Green (The Strand) was established to provide recreational facilities for the local community under the control of the Attenborough Village Green Association.

Attenborough CC maintain the facility on their behalf and have close links with the other users – Attenborough FC and Attenborough Village Bowls Club and have also connected with Chilwell Manor Golf Club, and are building that relationship for the benefit of both Clubs and the community.

In addition to cricket and football, the ground is used for the Village Fete and Scarecrow Festival and the pavilion also hosts events for local groups, including Carol singing, Comedy nights and Beer festivals. 

The cricket pavilion at The Strand is open to social members, providing a place for local residents to gather and socialise with all the health and wellbeing benefits that brings. 

Our fundraising efforts here will only help us to broaden our cricketing offer for the future across all age groups, skill levels and genders.


How you can help

In order to achieve our target, which includes maximising the Sport England match funding, we need to hit our financial target and also our target for the number of donations (100) within the funding period.  Getting your help and support is so important, every little helps get us closer to our goal.

Donate any amount you can 

  • If you'd like something special in addition to your donation, check out the rewards tiers and see if anything tickles your fancy
  • Help spread our story far and wide, if you use social media, please like and share our messages


This project offers rewards in return for your donation. Please select a reward below.

£20 or more

Sponsor a Starling!

The Starlings will be doing a sponsored walk on Thursday 23rd May. Members of the team will walk form Trent Bridge to Derbyshire Cricket Ground ahead of the England Women's ODI that starts at 1pm. This is a 20 mile walk so it will be an early start! We plan to have a pit stop at Attenborough Cricket Club for breakfast to fuel us the rest of the way. The walk is open to anyone to join, with all sponsorship support going towards the club

£5 or more

2 of 100 claimed

Customised Starlings Keychain

Get a customised key chain with the Starlings' logo to mark the opening of their new changing room.

£5 or more

0 of 5 claimed

Cutting Edge Voucher

Get £5 off a haircut at Cutting Edge on Chilwell Road, Beeston by donating £5 or more. Thanks to Rich Williamson for supporting our fundraising.

£5 or more

0 of 10 claimed

Tortoise & Hair Voucher

Get £5 off a haircut at Tortoise & Hair on High Road, Chilwell by donating £5 or more. Thanks to Mike Swinburne of Club Sponsor Tortoise & Hair for supporting our fundraising.

£5 or more

7 of 100 claimed

Hamper Prize Draw Entry

Donate £5 or more and have the chance to win a hamper full of goodies in our prize draw. The number of tickets for the draw for this prize are limited to 100

£8 or more

8 of 10 claimed

Tesco Vouchers

Get a £10 voucher to spend at your local Tesco by donating £8 or more.

£8 or more

0 of 10 claimed

Mad Dog Sports Voucher

Get a £10 voucher for your next purchase at Mad Dog Sports by donating £8 or more. Thanks to Stephen Spencer at Club Sponsors and kit provider Mad Dog Sports for supporting our fundraising.

£8 or more

0 of 10 claimed

Saracens Cafe Voucher

Get a £10 voucher to spend at Saracens Cafe in Nottingham by donating £8 or more. Thanks to Tariq Kataria and one of our Club Sponsors, Saracens, for supporting our fundraising.

£10 or more

0 of 25 claimed

Homemade treats

Get some homemade treats from the Starlings' team - options to be shared once the donation is received.

£10 or more

2 of 5 claimed

Coaching session with ECB Level 2 Coach

Get a half hour coaching session from Lucas Stentiford, an ECB Level 2 Coach and our 1st XI vice-captain during the school summer holidays.

£10 or more

Bowls Experience

Attenborough Bowls Club offer you the opportunity to join one of their afternoon bowling sessions which take place on Monday, Thursday and Saturday afternoons between 2:00pm and 4:00pm. Members will be on hand to give any assistance required, bowls are available. Ideal for someone who wants to try the game for the first time or wants to get back into playing again.

£15 or more

Starlings Changing Room - "Buy a Brick"

Buy a brick as part of the Starlings changing room development and have your name included on the "Buy a brick" plaque in the changing room.

£15 or more

1 of 10 claimed

Bottle of Prosecco

Donate £15 or more and get one of 10 bottles of prosecco we have to give away from the bar on Tuesday, Friday or Saturday evenings in the summer. RRP £14.99 This prize is only available to over 18s

£20 or more

0 of 5 claimed

Madri Beer donated by Molson Coors

Ex-ACC player James Harrison, Sales Director at Molson Coors has donated 5 boxes (12 x 33cl) of Madri Beer. RRP £19.99 This prize is only available to over 18s.

£25 or more

13 of 100 claimed

Social Membership

Pledge £25 or more and get social membership for a year which will enable you to be part of the Club membership and drink in the bar. It's £25 or more for one person and £45 for two people joining together.

£25 or more

0 of 22 claimed

Match Ball Sponsor

Sponsor a match ball for any 1st XI game. In return you will have a thank you registered on our social media channels

£40 or more

Four ball at Chilwell Manor Golf Club

Chilwell Manor Golf Club have offered four ball tickets after 11am on weekdays at member rates from April to September. This equates to a £40 saving (or £10 per person).

£60 or more

0 of 5 claimed

Match Day Experience

The match day experience includes reserved seats for 2 people in the pavilion, afternoon tea, bottle of prosecco or other drinks from the bar, and a photograph with our team captain

£100 or more

Player Sponsor for the Season

Sponsoring a player will include providing them with an ACC shirt for the season and having a photograph taken with them

£175 or more

0 of 5 claimed

Match Day Sponsor

Sponsor one of the 1st XI match days. This will include reference on our social media channels, a photograph with the team, a banner in the pavilion on the match day and the match day experience for 2 people

£300 or more

Bronze Sponsorship Package - 1 year

This sponsorship package includes your business name on our website (with a link to your website), advertisement in the fixture card and an advertisement banner at the ground. It also includes two Corporate Social Membership allowing the holders to drink in the pavilion bar

£500 or more

0 of 5 claimed

Silver Sponsorship Package - 1 year

This sponsorship package includes your business name on our website (with a link to your website), advertisement in the fixture card and an advertisement banner at the ground. You will also receive two Corporate Social Memberships, allowing the holders to drink in the pavilion bar.

£1,000 or more

1 of 4 claimed

Gold Sponsorship Package - 1 year

This sponsorship package includes your business name on our website (with a link to your website), advertisement in the fixture card and an advertisement banner at the ground. It also includes Shirt Sponsorship for the Starlings, Saturday 2nd, 3rd or 4th XIs or one of our junior teams. The package also includes two Corporate Social Memberships, allowing the holders to drink in the pavilion bar, and the use of the pavilion for one meeting.

£2,500 or more

0 of 1 claimed

Diamond Sponsorship Package - 3 years

This package is £2,500 per annum for 3 years and enables the sponsor to be our Saturday 1st XI shirt sponsor, have your business name on our website (with a link to your website), an advertisement in the fixture card and an advertisement banner at the ground. Our sponsors will get four Corporate Social Memberships, allowing the holders to drink in the pavilion bar, the use of the pavilion for 1 meeting and an article in the local press.

£5,000 or more

0 of 1 claimed

Platinum Sponsorship Package - 5 years

This sponsorship package is £5,000 per annum for 5 years and allows our sponsors to have 8 Corporate Social Memberships, allowing them to drink in the pavilion bar, have your company name on our website (with a link to your website), an advert in the fixture card and a banner at the ground. You will get the use of the Club for 2 meetings and the use of the ground for a business event (Sports / Family Day) and an article in the local press.

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