The power of creativity for social impact
We want everyone to realise and engage with the potential of marginalised people. Thanks to JCDecaux, Unltd. and Crowdfunder, we have a unique opportunity to do this. This opportunity starts with you.
We collaborate with people affected by homelessness and mental illness
Hopeful Traders is different to other social projects. Rather than just reinvest profits into charities supporting those affected by homelessness and mental illness, we collaborate with people who have experienced or do still experience those issues. They are the ones who's creative talents and voice we give a platform to and they choose the organisations that we support.
An ethical clothing range that would go on to raise thousands
David Tovey is an artist who at one point lost everything, almost including his life. David struggled for a few years with illness, mental health issues and homelessness. Hopeful collaborated with David at a time when he was turning his life around. Together we created an ethical clothing range that would go on to raise thousands of pounds for David's burgeoning art career and the charity that saved his life.
I wanted to share these opportunities with marginalised people
I am Charlie Wright and I founded Hopeful Traders in 2015. I was very lucky to be born into a supportive, wealthy family and I noticed that more opportunities had been lain at my feet by the time I was in my 20s, than most people get in there life. I wanted to share these opportunities with marginalised people in a way that engaged the wider public.
In 2016 I had a nervous breakdown after years of issues around depression and anxiety came to a head. I almost gave up on Hopeful entirely but am now invigorated by a deeper understanding of how mental illness can affect a person's motivation and how creative collaboration can be used to deal with it.
It failed, as I felt I had
I didn't allow myself to recover properly and attempted a Kickstarter last year in a desperate grab at 'easy money' to help Hopeful and it's collaborators. It failed, as I felt I had.
But now I've been given the opportunity to shout about what we are doing. JCDecaux have teamed up with Crowdfunder and Unltd to offer 10 social impact companies a £30,000 out of home advertising campaign along with creative support if we can raise £15,000 to go towards it.
We want to tell the world that through collaboration and creativity, we can completely change our approach to social impact. If we want to truly support people then we work alongside them, not pity them.
We need you to join our movement
You can be part of that community. We need to build something big and to do that we need people to know about it, and to get people to know about it.
Christmas shopping sorted
We have a brand new collection of ethical and sustainable fashion designed in collaboration with people affected by homelessness and mental illness. Crowdfunder backers will get exclusive discounts on these products when they are released on December 1st. If you get your orders when the Crowdfunder ends and your address is in the UK you will get your items well in time for Christmas.
We are keen to work on your projects and are offering our creative services at a special introductory price for people or organisations who back our campaign by selecting our "Let's Collaborate!" premium rewards.
We can create artwork, design branding or produce a run of t shirts for your project or organisation.
To find out more about this please email me at firstname.lastname@example.org