Forge Bakehouse: to the Train Station, and beyond!

by Martha Brown in Sheffield, England, United Kingdom

£14,796

raised of £25,000 target
165
supporters
59% 17 days left
This project will only be funded if at least £25,000 is pledged by October 9th 2019 at 3:03pm

Bringing wholesome, handmade bread and pastry to central Sheffield and a more food, events and jobs to Abbeydale Road.

by Martha Brown in Sheffield, England, United Kingdom

We are looking to our community to help us build a new prep room, walk in chiller and freezer. This additional space will allow us to create new products, evening events, and cater for large special orders. Most importantly it will create the essential capacity needed to cement our presence at Sheffield Train Station, breaking through the chain store monotony to champion the independent spirit of the city. New breads, new pastries, new customers, new market.

Forge Bakehouse started life back in 2012, in a tiny former hairdresser’s salon on Abbeydale Road, which at the time was a road with very few stand out shops.  In our first year we sold bread and pastries to our new inquisitive customers, attended local Farmer’s Markets and celebrated our first birthday with a pizza night, but before long we outgrew the confines of the space

 

 

After two years we moved to bigger premises on the same road, which had quickly developed into a thriving food scene. We were part of the reason other small businesses were coming to the area and it felt like there was real momentum in the community.  Moving gave us the opportunity to open a small café space on the ground floor, we began teaching bread classes, sharing our knowledge and passion with others, and hosting quarterly supper clubs, with diners squeezed into the tiny seating area and shop we had downstairs.

As our reputation and customer base grew, our downstairs space just didn’t cut it for the Saturday crowds, who sat in lines along our outside wall, precariously balancing baked eggs and French toast on their laps. So, two years ago we took on the flat above the bakery to expand our café seating, run evening events and private functions. 

We have grown from a team of 3 to an army of 30 bakers, pastry chefs, baristas, chefs and front of house staff, working together to serve you all, 7 days a week. We are all driven by our passion for food, our respect for the ingredients we use and a hunger to always learn more. We are an award-winning independent producer of some of Sheffield's finest food.

 

For the past 11 months we have been selling our wares at Sheffield Train Station each Friday afternoon. This was a foray into a new location and customer base, the first of its kind in Sheffield. We are a unique service and product in a sea of large franchises run by a single corporation. The response has been overwhelming, there is obviously a demand, customers want us to be a more permanent fixture. We want to be there more often.

Our current capacity means we offer a limited range and very restricted trading hours. This campaign will expand our product range, championing locally made, quality produce, not available anywhere in the Train Station, as well as extra hours and days each week to serve more people. It’s important that everyone coming into Sheffield can enjoy what our city has to offer.

At our home on Abbeydale Road, extra capacity means finally saying YES to large orders. We are currently swamped with our daily production, spelling disappointment for so many looking to include us in their special occasions. This project will also allow better planning for seasonal rushes and busy days, stopping our shelves running dry so quickly, serving more customers each day of the week.

This is where you come in. We need your help to develop the last bit of no. 302, our little back yard. Adjacent to our pastry section, (an old scooter garage affectionately known as “The Cave”), is enough space to build a temperature-controlled prep room, dry store and walk in chiller and freezer. A dedicated space will allow our talented staff to be more creative both in process and product, rather than working within the limitations of a small kitchen.

 

 

Your pledge will pay local tradespeople to complete the groundwork, electrics and installation of the cold rooms at our leased premises. This is an essential project to ensure we can serve more people, more often, in a sustainable way.

A successful campaign means opportunities for further job creation and will keep us at the heart of the community that has been so supportive of us from the very beginning. We want to stay in this neighbourhood and continue to grow in the footprint we have, rather than move elsewhere.

 

We are fully independent, with no secret money men behind the scenes and we’d like to keep it that way. Over the years we have kept our head above water, when so many independents around us have closed their doors. We consistently reinvest any small success back into the business, which is still the case now. We have a third of the money ready to go, and with your help we can solidify our future and our ability to grow on our own terms.

If we don't reach our goal, this project can’t happen. You can help us in lots of ways, by pledging, re-posting, or talking to anyone who will listen! Should funding be successful, everyone – customers and staff – should be enjoying the benefits of this project by Christmas!

In exchange for your generosity we’ve got a wicked list of rewards for all budgets, ranging from limited edition merch to private dinner parties. You can even design your own flavour doughnut! We also want to give backers the opportunity to pay their generosity forward to the community, either through our Suspended Food Scheme or a charity brunch club, where we will take our pastry and coffee service to a charity or a good cause of their choice.

Over the past 7 years we have been completely humbled by the support of our incredible customers. You come and try everything we do, support our events and know our staff by name. Your enjoyment of our collective hard work makes us so happy. We hope you will now be able to continue that support by backing this campaign to push us into the future.

 

THE REWARDS

Here are just a few of our brilliant rewards, keep scrolling for the full list!

£1 or more - The best way to support us if you don't want a reward. This means we can invest as much of your money as possible into our project.

£12 or more - Limited Edition Enamel Pin Badge. Dazzle the world with this enamel pin, showing your love for our infamous Portuguese Custard Tarts. You'll be the talk of the town, probably.

Designed by Elizabeth Fortnum

£15 or more - Forge Bamboo Coffee Cup. Available in navy blue, purple, dark green or grey, these 8oz eCoffee bamboo cups feel as lovely as they look.

£25 or more - Limited Edition Tote Bag. A dancer wrestling with dough from Laura Wilson's performance Fold and Stretch, this large gusseted tote bag will hold a tonne of shopping. 

Designed by Laura Wilson

£30 or more - can't decide between the enamel pin and tote bag, have both!

£45 or more - Suspended Food Scheme. We run this scheme so customers can make an extra purchase alongside their regular order; a coffee, a pastry, a meal. We then 'suspend' that purchase in the window of the bakery, for someone else to come in and claim. 

£60 or more - Pizza Masterclass

£60 or more - Date Night for Two. Book onto one of our Late Nights, run monthly. Examples include...

£65 or more - Merch and Goodies Hamper (Worldwide). Are you far away but would still like some of our goodies? We make all our own jams, chutneys, granola and cookies which we'll send worldwide along with our merchandise.

£75 or more - Festive Hamper (Crowdfunder Exclusive). A beautiful modern hamper, for collection any date in December up to and including Christmas Eve. This hamper includes exclusive products that aren't available in our standard Christmas Hampers.

The kinds of deliciousness you can expect in your hampers!

£100 or more - Become a Baker

£200 or more - Design a Doughnut

£5000 or more - Bread 'Til Dead. For the ultimate carb fiend and life long friend of the bakery. Help yourself to a loaf of your choice, everyday, for the rest of your life. Mix it up and grab a pastry instead if you wish. You'll have our undying gratitude and love. We'll even make you a super cool ID card so everyone knows who you are. 

Rewards

This project offers rewards in return for your donation.

£200 or more

0 of 6 claimed

Design a Doughnut

Work with our pastry chefs to design a doughnut flavour, we'll even put your face on the label. Your doughnut will be on sale for at least a month (or longer if it's a winner with customers!) and you'll go home with a box of 6 doughnuts of course. You'll also receive an enamel pin!

£1 or more

Eternal gratitude flowing your way

The best way to help us reach our goal if you want nothing in return. You'll get a shout out on our social media (if you want) and good vibes flowing your way, always.

£12 or more

20 of 100 claimed

Limited Edition Enamel Pin Badge

Designed by Elizabeth Fortnum, who serves our coffee as well as working as a free lance illustrator. Our famous Portuguese Custard Tarts can now be pinned, pride of place to your favourite coat, shirt or bag. Check out our story for the design!

£15 or more

Forge Bamboo Coffee Cup

A dandy Forge coffee cup, to use for years to come. Choose from 4 colours, it even has our co-ordinates on in case you ever need to find your way. Local folks will get their first coffee in their new cup for free.

£25 or more

1 of 100 claimed

Limited Edition Tote Bag

Our 'Fold and Stretch' tote bag is designed by artist Laura Wilson who we have been working with since 2016. Laura is a multimedia artist who has been using dough in live movement performances, most recently at the British Museum and V&A.

£30 or more

7 of 50 claimed

Tote and Pin Duo

Can't decide between the tote bag and enamel pin badge? Grab them both and save money! Designed specially for this project by Elizabeth Fortnum with the 'Notorious PCT' enamel pin and Laura Wilson with the 'Fold and Stretch' tote bag.

£30 or more

17 of 50 claimed

Breakfast of Champions

Treat your household to a breakfast goodie bag, a perfect weekend treat. You'll need to pre-order for a collection day of your choice within 6 months of the end of the campaign. INCLUDES: 4 Croissants, 1 Large Sourdough, 1 Seasonal Jam 300g, 1 Banana Bread Granola 500g, Limited Edition Tote Bag, a coffee for the road

£35 or more

24 of 100 claimed

10 Loaf Card

Grab yourself a card that entitles you to 10 loaves of your choice. You'll have a year to redeem them all.

£35 or more

10 of 30 claimed

Brunch for Two

Order any two dishes from our brunch menus with hot drinks, and we'll send you on your way with a couple of sweet treats for later. Available on weekdays with a booking.

£45 or more

8 of 50 claimed

10 Coffee and Pastry Card

Pop in and grab a coffee and pastry of your choice on 10 occasions with this card. You'll have a year to redeem this reward. Take away only.

£50 or more

5 of 50 claimed

Suspended Food Scheme

Maybe you are too far away to enjoy our products yourself, but you'd like to pay your donation forward to someone in need. Through our suspended food scheme we will 'suspend' a selection of 10 loaves, pastries and coffees as tickets in our bakery window so folks who need sustenance can redeem a ticket of their choice. We don't ask questions or judge the worthiness of our scheme users, it's a little act of community kindness. Plus a pin badge!

£50 or more

7 of 18 claimed

Bread Evening Masterclass

An evening of demos, tastings and fermentation talk. Great for home bakers to learn more about the science of bread, kneading and shaping techniques and trouble shooting questionable home bakes. Refreshments are available on arrival and you'll leave with a loaf, a pot of sourdough starter and hopefully some new local bread friends. Wednesday 15th January 2020 6.30-9.30pm

£60 or more

0 of 8 claimed

Pizza Masterclass

Spend the evening in the bakery learning how to make your own sourdough pizza. Bake your own pizza in our bread ovens to enjoy at the end of the night with a drink with your fellow class mates. You'll leave with a full belly, 2 balls of fresh pizza dough for the following days at home and a pot of sourdough starter. Two dates to choose from on a first come first served basis: Friday 7th February 2020 Friday 6th March 2020

£60 or more

17 of 30 claimed

Date Night for Two

This reward entitles you to book onto any one of our 'Late Night at the Bakehouse' events and enjoy a 3 course meal for two people. Our nights run monthly and book up quickly but you'll get first pick before we release the dates to the masses. Previous evenings have included French, Mexican, Asian Fusion and Italian. Valid for any evening event in 2020.

£65 or more

0 of 50 claimed

Merch and Goodies Hamper (Worldwide)

Wherever you are in the world, you can enjoy a selection of our treats and decorate yourself with our merchandise. Why not eh? INCLUDES: Forge Bamboo Coffee Cup, Limited Edition Tote Bag, Limited Edition Enamel Pin, Banana Bread Granola 500g, Yorkshire Rhubarb Jam, Chilli Jam, Bag of Cookies

£75 or more

Festive Hamper (Crowdfunder Exclusive)

A beautiful modern hamper, for collection any date in December up to and including Christmas Eve. This hamper includes exclusive products that aren't available in house. INCLUDES: Handmade Petit Fours, Panettone, Multiseed Wholegrain Crackers, Lebkuchen Biscuits, Fig and Plum Chutney, Apricot and Amaretto Jam, Limited Edition Tote Bag, Forge Coffee Roasters Coffee, Limited Edition Enamel Pin, Forge Bamboo Coffee Cup

£80 or more

0 of 30 claimed

Breakfast Club Month Subscription

Perfect for an office team breakfast, collect your breakfast for 4 weeks on a day of your choice. INCLUDES: 4 Pastries, 1 Large Sourdough, 1 Seasonal Jam 300g, 4 Coffees

£90 or more

3 of 10 claimed

Valentine's Hamper Delivery

A super exclusive hamper filled with Valentine's treats, this won't be available to buy in the bakery. Delivery within 10 miles of the bakery on Friday 14th February 2020. INCLUDES: A Bunch of Flowers, Handmade Petit Fours, 2 Pain au Chocolat, 1 Large Sourdough, Yorkshire Rhubarb Jam 300g, 2 Housemade Raspberry Lemonades, Passionfruit and Coconut Marshmallows, Forge Coffee Roasters Coffee Beans 250g, Limited Edition Enamel Pin

£90 or more

0 of 10 claimed

Mother's Day Hamper Delivery

Super exclusive hamper filled with Mother's Day treats. Delivery within 10 miles of the bakery on Sunday 22nd March 2020. INCLUDES: A Bunch of Flowers, Handmade Petit Fours, 2 Pain au Chocolat, 1 Large Sourdough, Yorkshire Rhubarb Jam 300g, 2 Housemade Raspberry Lemonades, Passionfruit and Coconut Marshmallows, Limited Edition Enamel Pin, Forge Coffee Roasters Coffee Beans 250g

£100 or more

3 of 10 claimed

Become a Baker

Who wouldn't want to start work at 4am on a Saturday eh? Join our crew for a Saturday shift and see what we do day in and day out. We'll send you home with a loaf, pastry and coffee for the road. You'll also receive an enamel pin!

£160 or more

2 of 24 claimed

Full Day Baking Class

We run 3 different courses throughout the year - Introduction to Baking, Introduction to Sourdough and French Bread. This reward entitles you to book onto any one of our courses in 2020. It's a full day course, with breakfast, lunch and afternoon treat included, plus a whole bag of your own baked goodies to take home. See our website for our full courses descriptions and current dates. You'll also receive an enamel pin!

£300 or more

1 of 4 claimed

Your Name in Loaves

For those who can't resist their name in lights, we'll change the name of one of our daily breads to your actual name for a whole year. We'll even put your face on the label. You'll also receive an enamel pin!

£400 or more

Charity Breakfast Club

Buy a local hostel or charity a breakfast club for up to 25 people. We'll deliver and serve pastries, toast and jam, juice, tea and coffee to residents and service users. Within 10 miles of the bakery. You'll also receive an enamel pin!

£720 or more

0 of 4 claimed

Dining for a Dozen

This private dinner party allows you and 11 other guests to enjoy a 4 course meal in our first floor dining space. You'll have the place to yourselves all evening. Choose from 3 different menus with options for vegetarian and vegan guests. Perfect for a gathering of friends, family or work colleagues. You'll also receive an enamel pin!

£1,300 or more

1 of 6 claimed

Private Baking Class for 8

A great team building day, we will run a baking class for 8 guests. Choose from our 3 courses - Introduction to Bread Making, French Baking or Introduction to Sourdough, the class will be run on a weekday of your choice. You'll also receive an enamel pin!

£5,000 or more

1 of 5 claimed

Bread 'Til Dead

For the ultimate carb fiend and life long friend of the bakery. Help yourself to a loaf of your choice, everyday, for the rest of your life. Mix it up and grab a pastry instead if you wish. You'll have our undying gratitude and love. We'll even make you a super cool ID card so everyone knows who you are. You'll also receive an enamel pin and tote bag!


Let's make 'Forge Bakehouse: to the Train Station, and beyond!' happen

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