Egg London is part of a national initiative launched by the MVT to prevent the permanent closure of music venues most at risk due to the crisis.
Egg London have been apart of the music industry in London for the last 17 years, we're crowdfunding because we need your help to save our venue, like many other venues this pandemic has destroyed the dance industry and we haven't been able to open since March. Our main achievement is to make sure we can keep up with our payments to our staff and rent, enough to get us ready for when we're able to open back up.
If you choose to support us with a donation rewards will be available including free tickets, VIP tables with drinks, meet & greet with artists, music merchandise plus much more (all given once we open back up).
Why are we crowdfunding?
Our music venue risks permanent closure because of the Coronavirus pandemic, no venue expected this to happen and it has caused all funds to be sucked into keeping staff and the venue secure over the last 8 months. If we can not cover these expenses then the venue will be permanently closed.
Your donations will be used to keep our venue secure, wages to be paid to staff, rent costs and to make sure our venue is here for when we can open back up.
Music Venue Trust have created Save Our Venues Merchandise including T-Shirts, Face Masks, Snoods and more which can be chosen as a reward for a donation to our Crowdfunder.
About Egg London
THE HISTORY OF EGG LONDON
The Kings Cross we knew 17 years ago is a very different place from the up and coming, regenerated hub it is today. Over a decade ago, Laurence Malice purchased a Victorian warehouse which was surrounded by virtually derelict wasteland, directly opposite one of the London’s worst housing estates looming just a stone’s throw away from the venue’s front door to one of the best Nightclubs in the World. Voted as the UK's best venue in 2017 and included in DJ MAGs top 50 international venues for the last 10 years.
We look back at the evolution of Egg LDN… After developing his legendary Trade brand from the scratch, the purchase of what was soon to be Egg LDN back in 1997 was the next project for Malice.
With an aim to host legal parties that continued well into the early hours of the morning with an emphasis on the wellbeing of club goers (in addition to a strong booking policy), it became clear that London was lacking an indoor, fully legitimate space for those who wanted to carry on partying after 3am. It’s hard to believe that such draconian license laws were in place compared to the London we know today.
Armed with a loyal crew comprised of Trade staff and a solid dose of determination, the previously disused warehouse was christened ‘Egg LDN’ to signify rebirth and a new chapter in both Malice’s life and London nightlife.
Malice focused on a music policy which began to showcase emerging and long-running talent from the global electro and techno scene, with the likes of Joy Orbison, Chase and Status, Justice, Miss Kittin, Steve Bicknell and Jeff Mills cropping up in the Main Room during the early years.
Despite the niche booking policy, it wasn’t all plain sailing. Due to the location of the club opposite a notoriously unruly estate, revellers were wary to spend their weekends in an area frequented by a few undoubtedly questionable characters. However, slowly but surely, Egg’s 24-hour license and multiple outdoor spaces attracted a loyal crowd who went on to spread the word about a new spot which hosted a plethora of house, techno and electro names from all over the world.
As a result, it wasn’t long before Egg’s long-running sessions became legendary throughout the capital. Powering through the years of turbulent changes which could have knocked the club sideways, a slew of remarkable shifts on the electronic scene began to take hold. The introduction of the smoking ban in 2006, and the disappearance of iconic clubs between 2006 and 2013 - which included prominent spots such as The Key, Bagleys, The Church and The Cross - and a huge rehaul of Kings Cross were pinnacle events in the timeline of Egg LDN history, yet the combination of strong-willed team and an uncompromising roster of talent kept the club alive.
About Save Our Venues - The Red List
During the last 8 months, Music Venue Trust and Crowdfunder have worked together to prevent the closure of hundreds of grassroots music venues. With no end to the crisis in sight, we are now refocusing that work to spotlight those venues under most imminent threat of permanent closure. The #SaveOurVenues Red List highlights the grassroots music venues at most risk. #savethe30 #saveourvenues
We’ve checked all the available funding, financial support, furlough schemes, business support for these venues, and what is on offer is not enough to prevent them being lost. These 30 venues are on the Critical List and need your help.
These grassroots venues play a crucial role in the development of British music, nurturing local talent, providing a platform for artists to build their careers and develop their music and their performance skills. These venues also play a vital role in the cultural and economic vibrancy of any village, town or city. #savethe30 #saveourvenues