- BAD Samaritan was created to challenge the stigma attached to charitable clothing and design something that was firstly good to wear but also start a positive conversation. We belive that we are all walking advertisement boards and have the chance to send a positive message to people that are struggling with mental health.
The overall target is for the clothing to be a fashionable brand that people want to wear on any occasion but also a brand that stands for something and carries meaning.
I have had a lot of experience with mental health professionals and charities that offer support to individuals with mental issues. The real life issue is that not all support can suit one person, sometimes individuals have to experience bad professionals, complicated criteria's, judgement from services to find the support they engage with. Imagine a service that can recommend the best service to them or the share their experiences of working with them. I don't think a person that is genuinely asking for help should have to experience further trauma because of the system, a system that is in place to support them. We hope to change this with recommending services or where possible introducing people to these services.
10% of all monthly profits are donated to a service that supports positive wellbeing and relies on public funding. All other profits are put back into manufacturing and set aside for the main aim of BAD Samaritan.
We would like to get enough funds to start a clothes shop that has a wellbeing office in store. This office will offer confidential support to ANYONE that comes in asking for help and introduce them to the appropriate services if needed. Imagine the top clothing store that is cool to be in and clothes are on trend being the same place you can access mental health support. The store would also employ people that struggle to hold down jobs because of anxiety or depression, building confidence and self esteem to enter future employment again.