Let's Make Hertsmere Zero Waste

Vishal & Mitali Jain profile

Project by Vishal & Mitali Jain

Let's Make Hertsmere Zero Waste

Vishal & Mitali Jain profile

Project by Vishal & Mitali Jain

£15,027

£60,000 target 19 days left
25% 47 supporters

Making sustainable living easy and fun for you by opening Hertsmere's first organic, package-free grocery store on Watling Street, Radlett.

ABOUT US

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1614594947_vimi_about.pngNamaste and welcome. We are Vishal and Mitali, and it is our life’s mission to be able to reduce our collective carbon and plastic-footprint on the planet. We started Vimi in March 2018 as a plastic-free market stall selling 200+ plastic-free products that were easy replacements for everyday household and living items. We want to be enablers within our community to make low-waste living easy, accessible and fun. We have set our goal to open Hertsmere's first organic package-free grocery store on Watling Street, Radlett. We are keen to bring this brick-and-mortar store to life and 1614593970_vimi_rewards_button.pnghave the drive and passion to bring the benefits of zero-waste living to you all.

We have invested a lot of our own time and money and have our premises in place, now we need your support to convert it into a beautiful store to serve the community.

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OUR SOLUTION

Across the UK over 230+ zero-waste stores are making it easier for society to adopt a natural, sustainable and healthy lifestyle by reducing our waste and ditching plastic. With the new Vimi store, we hope to enable this lifestyle for residents of Hertsmere and nationwide, including Radlett, Shenley, Aldenham, Borehamwood and Elstree.

A switch to this lifestyle will not only contribute to secure a thriving planet for future generations but also make our present lives more enriching. We can collectively consume consciously, collectively waste less and collectively make a difference. And in doing so also spend less and save more.

Vimi Organic Package-Free Refill Store hopes to be able to encourage the whole community to adopt the R's of sustainable living. We will do all it takes to support each one of you, every step of the way.

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We will be adopting a sustainable model to ensure your shopping experience is good for you, good for the community and good for the planet.

1615137571_1615137571041.pngREFILL: motivate customers to bring their own jars and containers

1615094444_1615094443681.pngORGANIC: promote healthy eating, free-from chemicals and GMOs

1615137195_1615137194337.pngCOMPOSTABLE & BIODEGRADABLE: offer online deliveries in home-compostable plant-based packaging

DONATE-A-JA1615137284_1615137283626.pngR: motivate customers to donate unused jars for other customers to use

1615094525_1615094524169.pngPAPERLESS: reduce waste by offering e-receipts and cashless payments

1615137451_1615137449771.pngSUPPLIER LOOP DELIVERY: bulk buy from suppliers in containers that are returned, cleaned and reused for future deliveries

1615137499_1615137497983.pngENERGY EFFICIENT: monitor energy consumption and partner with carbon-neutral delivery providers

1615094911_1615094910872.pngUPCYCLED: source upcycled materials and pre-loved furniture to fit-out the store

1615098521_1615098520105.pngPURPOSE-LED & ETHICAL: ensure our suppliers are purpose-led and products are sourced ethically

1615099169_1615099168369.pngEDUCATION:  offer events and make-your-own facilities to promote sustainable living

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THE PLASTIC PROBLEM1606252516_vimi-crowdfynder_quote.png

Plastic is everywhere. It has made its way into the food we eat, the water we drink and the air we breathe. And it is not good for us, nor good for the planet.

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The problem is further aggravated by the fast-paced, use-and-throw consumer culture affecting how food is grown, processed, delivered and consumed.

Pesticides are causing chemicals to enter our food chain and single-use non-compostable waste is piling up in our landfills. Our diets have been impacted by seasonal foods being available all year round from all over the world, thereby adding to more air miles and more pollution.

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YOU CAN MAKE A BIG DIFFERENCE

We are all in. We have invested our time, talent and treasure to this mission. We now need your financial support to catapult us into the next stage. Your support over the next six weeks will go a long way, and you will be able to enjoy our 1:1 rewards too.

We have successfully secured a store space for this dream project and need your support to raise funds to fit-out the store:

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WORLD's MOST REWARDING REWARDS

We believe you won't find a more rewarding experience than supporting our campaign. You can donate as many times as you like, and reward yourself with as many rewards you like. Rewards start at £10 and go up to £5,000.

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We don't just say we have the world's best rewards, we actually mean it! Which is why when you purchase a reward of £100 or more, we will present you with the full value of the reward back in vouchers to use instore or online. This is what we call 'doing well by doing good' and it is a win-win situation for all of us. You get to support our cause and we get to say thank you by offering you vouchers to come shop with us.

Donors from out of the UK can also contribute to the campaign. For the value of your donation we will donate food from our store to a UK-based free-meal charity.

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FAQs

You will find your most common questions answered in the 'Updates' tab on this page. We have added an FAQ section there, including details on our product list and store sections available for adoption.

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SUPPORT US

Your support will mean the world to us. Every pound donated will help us get one step closer to a sustainable community, one that is good for ourselves and good for the planet.

1615309421_14.png1. Donate and contribute to the campaign, as little or as much as you like.

1615309463_15.png2. Offer a gift-in-kind to our donors. Specially if you are a local business, our donors would love a free meal, spa, hair cut or massage. Or anything that you feel would be valuable to them.

1615309482_16.png3. Volunteer and fundraise for us. We'll give you all the support and training and get you set up to help raise fund for us. Help us achieve our goal and learn important soft skills along the way.

1615309520_17.png4. Share on social media. Every post you share will amplify our voice and help us reach thousands more. Share the joy of doing something meaningful with your contacts on Facebook, Instagram, Twitter, LinkedIn, WhatsApp, Snapchat, Clubhouse and more...

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THANK YOU

Finally, A BIG ENORMOUS THANK YOU for making it here, taking time out to hear our story, and becoming a part of it by supporting it with your generosity. We'd love to hear from you, so please reach out to us if you have any feedback or questions at [email protected].

We also take this opportunity to thank Vishal K Jain of Viewfindr Films, Neoma Jain of Beyond the Walls, Lee Barnett of LeeB Productions, Chloe Fagence, Pooja Jain and Yashraj Jain of Brand PoSh and many of our friends and family who have been an incredible support in helping us create this campaign over the last couple of months. Their contribution to ensure we can spread the message far and wide has been invaluable.

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Become a fundraiser

Want to raise funds for this cause? It’s simple to get started.

Start fundraising

Rewards

This project offers rewards in return for your donation.

£50 or more

1 of 200 claimed

£50 Plastic-Freedom Reward

This feel-good, super-flexible and great-value reward gives you full freedom to pursue a plastic-free life. For your contribution you'll get £50 back in spending vouchers, valid for a month. You can buy anything from our store, both online or offline. This way you get your weekly shop sorted, and we get your support. Win-win! Plus, we'll send you a Thank You email and one 10% off vouchers to share with family and friends. Share the love.❤️

£10 or more

5 of 400 claimed

First-step Reward

The journey to a plastic-free world starts with one small step. As a reward for your contribution you'll receive ONE plastic-free goodie. You can choose from a wide range: dental floss, toothbrush, box of cotton swabs, collapsible straw or spork (spoon+fork). We'll keep the reward ready for you to pick up in store. Plus, we'll send you a Thank You email filled with gratitude ❤️.

£20 or more

3 of 400 claimed

Two-gether Reward

Go one step further, and get double the rewards. One for you, and one for a loved ❤️ one. You'll get TWO of the same goodies. You can choose from a wide range: dental floss, toothbrush, box of cotton swabs, collapsible straw or spork (spoon+fork). We'll keep the reward ready for you to pick up instore. Plus, we'll send you a Thank You email filled with gratitude.

£30 or more

0 of 500 claimed

Plastic-Free Starter Kit

Pamper yourself with this planet-friendly hamper. It'll contain a toothbrush, box of cotton swabs, collapsible straw and spork (spoon+fork). All this wrapped in a sustainable canvas bag, delivered straight to your doorstep. Plus, we'll send you a Thank You email filled with gratitude ❤️.

£40 or more

0 of 100 claimed

Clean-Up Reward

Reduce your carbon-footprint and plastic-waste by going clean, literally! Revamp your personal care routine with the smoothest shave and the softest soap. This hamper comes with a soap pouch, soap dish, soap bar, comb and a razor. All this wrapped in a sustainable canvas bag, delivered straight to your doorstep. Plus, we'll send you a Thank You email filled with gratitude ❤️.

£50 or more

2 of 300 claimed

Plastic-Free Family Kit

Make sustainable living a family affair. This is the ultimate plastic-free hamper for you and your family. It'll contain dental floss, 2 x toothbrushes, box of cotton swabs, 2 x collapsible straws, 2 x sporks (spoon+fork), bubble tea straw, soap pouch and a travel cutlery set. All this wrapped in a sustainable canvas bag, delivered straight to your doorstep. Plus, we'll send you a Thank You email filled with gratitude ❤️

£100 or more

Plastic Freedom Reward #1

Our research says families spend £100+ on weekly groceries. So we designed this great-value reward to give you the freedom to pursue a plastic-free life. You'll get £100 back in spending vouchers, valid for 2 months. You can buy anything from our store, online or offline. You get your weekly shop sorted, and we get your support. Plus, we'll send you a Thank You email and 2 x 10% off vouchers to share with family and friends. Share the love.❤️

£250 or more

Plastic Freedom Reward #2

This feel-good, super-flexible and great-value reward gives you full freedom to pursue a plastic-free life. For your contribution you'll get £250 back in spending vouchers, valid for 3 months. You can buy anything from our store, both online or offline. This way you get your weekly shop sorted, and we get your support. Win-win! Plus, we'll send you a Thank You email and 4 x 10% off vouchers to share with family and friends. Share the love.❤️

£500 or more

Plastic Freedom Reward #3

This great-value reward gives you full freedom to pursue a plastic-free life. For your contribution you'll get £500 back in spending vouchers, valid for 6 months. You can buy anything from our store, both online or offline. Your name will also go on our Supporter Wall in store. Plus, we'll send you a Thank You email and 6 x 10% off vouchers to share with family and friends. Share the love.❤️

£1,000 or more

1 of 15 claimed

Naming Opportunity: Adopt a Section for a year

Have [YOUR NAME] attached to an area of the store that is closest to your heart. Something that you are passionate about and want to be remembered for. Or dedicate it 'in memory' of a loved one. For your contribution you'll get £1,000 back in spending vouchers, valid for 12 months + name on Supporter Wall + 2 invites to our VIP Launch Event and a Thank You email with 8 x 10% off vouchers to share with family and friends. Share the love.❤️

£1,000 or more

0 of 10 claimed

Business Freedom Reward

Partner with us to make Radlett plastic-free! For your contribution you'll get £1,000 back in spending vouchers, valid for 12 months + name on Supporter Wall + special social media shoutout + 2 invites to our VIP Launch Event and a Thank You email with 10% off vouchers for your staff & customers. Share the love.❤️

£3,000 or more

0 of 5 claimed

Business Sustainability Partner

Partner with us to make Radlett plastic-free! Your brand will get visibility alongside ours both online and offline. For your contribution you'll get £3,000 back in spending vouchers, valid for 24 months + name on Supporter Wall + logo on shop window + logo on website + special social media shoutout + 4 invites to our VIP Launch Event and a Thank You email with 10% off vouchers for your staff & customers. Share the love.❤️

£3,000 or more

0 of 1 claimed

Adopt our Nut-Butter Machine for a year

Shopping instore will be fun, enjoyable and real with 'make-your-own' services in store. You will enjoy freshly made nut butter on tap. Sponsor our nut-butter machine and get your name assigned to it. For your contribution you'll get £3,000 back in spending vouchers, valid for 24 months + name on Supporter Wall + 4 invites to our VIP Launch Event and a Thank You email with 10 x 10% off vouchers to share with family and friends. Share the love.❤️

£5,000 or more

1 of 2 claimed

Chief of Community Sustainability

Be a beacon of inspiration for a plastic-free world and leave a lasting legacy in Hertsmere's history. You will be our Chief Guest and will cut the ribbon to officially open the store. For your contribution you'll get £5,000 back in spending vouchers, valid for 36 months + special plaque on Supporter Wall + 6 invites to our VIP Launch Event and a Thank You email with 12 x 10% off vouchers to share with family and friends. Share the love.❤️

Help 'Let's Make Hertsmere Zero Waste' happen

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