Runnerverse - where running is our world

by Laura Mould in London, England, United Kingdom

Runnerverse - where running is our world
We did it
On 11th October 2019 we successfully raised £10,090 with 11 supporters in 35 days

Developing a running community by bringing events, advice and coaching to the UK. Helping non-runners become runners and runners to improve

by Laura Mould in London, England, United Kingdom

New stretch target

Money, money, money...It makes the world go round and at Runnerverse, that means more running!

What can do with your extra pledges?  We'll be expanding our entry level events, with our first set of virtual races (with a quirky Runnerverse, or should I say universe, theme) plus additional funds will be prioritised towards our first 10k event.  

Who runs the world?

In the words of Beyonce, girls!  But we say, runners!  And we want to bring a whole universe of running to everyone, whether that’s the steady plodders, the joggers, the run/walkers, the sprinters, the parkrunners, the 10k’ers, the halfers, the marathoners or the ever-so-slightly insane ultra-marathoners.  

Welcome to Runnerverse – where running is our world.

Runnerverse is the home of all things running, whether you’re just starting out on your running journey or are a seasoned athlete, we’ve got something for everyone. 

Our goal

We're passionate about running and our goal is to spread the running love - bring new members to the running community; encourage those already running to run more or participate in their first, fifth or fiftieth event, help the world experience the benefits that running can bring.

From virtual events to keep those legs ticking over; give you goals; and reward you with some medal bling, to the ideal entry level ultras (no mean feat at 50km), we will offer a wide range of events for all abilities.  We have the vision to expand into multidisciplinary events over the coming years, as well as expanding our running community to new countries with overseas events. 

We’ve also got access to expert running coaching; advice on nutrition and hydration; loads of gear reviews; tips to help you recover and stay fit and strong; and the latest news from the Runnerverse community.  And last but certainly not least, Runnerverse houses a special section for those new to running as well as encouraging that competitive spirit with our corporate packages.

All of our events are trail runs - we understand the power of nature and the positive impact being out among the fields; trees and trails has on our physical and mental health.  We’re huge lovers of the countryside and our goal is to help runners explore the outdoors, get fit, healthy and happy.

Not only that, we’ve pledged that all of our events will be as environmentally friendly as possible – there’ll be no single use plastic cups at checkpoints; we’ll reuse and recycle as much as we possibly can; and we’ll ensure we use suppliers who share our values. 

So, why are we raising funds?

We’re here because we need you to get this project off the ground.  The Runnerverse team are incredibly passionate about what they do, but we need your help!

We are aiming to raise £10,000 which will fund the building of our website; setting up the online entry system and contribute to the running costs of our first events.  In exchange for your support, we’ll be offering rewards that include discounted race entry; a sample “Runnerverse Runnerbox” (containing a selection of items to aid your running enjoyment!); coaching sessions; custom Runnerverse tee’s and buffs; Runnerverse collapsible cups; and more.

What are you waiting for?  Pledge now, get those running shoes on and run the Runnerverse!

Who are we?

Runnerverse is the brainchild of me, Laura Mould.  I started running just three years ago, after a lifetime of hating running.  Why?  Well, I wanted to challenge myself to something extreme and totally outside of my comfort zone, and knew I hated running so couldn’t think of anything that would stretch me more (either mentally or physically!)

A few G&T’s later, with some shameless egging on from the other half, and entry to ‘Rat Race’s The Wall’ was secured – a 69 mile ultra-run from Carlisle to Newcastle.

3 years later and my wall is decorated with not one, but two “The Wall” medals, along with a plethora of others:

2 x 40 miles
13 x 50km (can you tell it’s my fav distance?)
4 x Marathon
9 x Half marathon
9 x 10km
1 x 10 miles
1 x 25km
1 x 50 miles
3 x 16 miles
2 x Fan Dance
And, for good measure, 8 x Tough Mudder headbands!

But better than that, a genuine love for and appreciation of running…something I never thought would happen.  I’ve lost weight; rediscovered my love of the outdoors; run in places I never would have seen; been happier, healthier; and genuinely pushed and challenged myself.  It’s not always been easy – I’ve DNF’d at races or limped to the finish; but it’s all been worth it. 

Let me put it out there – I’m not fast.  My marathon PB doesn’t start with a 3, or even a 4.  My goal for this year is to bring my 10k down to sub-1 hour.  I’m no elite athlete and would describe myself as more tortoise than hare. 

But I’m out there, lapping everyone who is still on the couch.  And Runnerverse is my way of giving back - helping other people get the same buzz and enjoyment I’ve got out of it, whether they’re the tortoise or the hare or anything in between.


This project offers rewards in return for your donation.

£20 or more

£20 Reward

A huge thanks firstly from the Runnerverse team - and to say thanks, we'd like to offer all £20 pledgers to be rewarded with 5% off their first race entry, whether virtual or a real live event. Come join us in our Runnerverse.

£50 or more

0 of 20 claimed

£50 Reward

Thanks so much from the Runnerverse team - and to show our appreciation for your generosity and help, we'd like to reward all £50 pledgers with 5% off your first event entry, whether that's virtual or real live; plus a custom Runnerverse snood to keep you warm on those winter runs and cool on those summer runs.

£100 or more

1 of 15 claimed

£100 Reward

Wow - massive thanks from us all at Runnerverse! To say an extra thanks for such a generous pledge, we'd like to reward all £100 pledgers with 10% off your first race entry, whether that's a virtual or real live event; plus be one of the first to receive our Runnerverse Runnerbox which is packed full of goodies to aid your running enjoyment!

£500 or more

0 of 10 claimed

£500 Reward

What can we say - thank you just doesn't seem enough! We really appreciate your generosity and we'd like to reward all £500 pledgers with 15% off their first race entry, whether virtual or a real live event; plus be the recipient of one of our first Runnerverse Runnerboxes; and receive a free 1 hour training session with one of our running coaches to help you achieve your running goals (T&Cs apply)

£1,000 or more

0 of 10 claimed

£1000 Reward

Incredible! What a fantastic pledge and hugely appreciated by us all at Runnerverse - and to say thanks for such a generous pledge, we'd like to reward all £1000 pledgers with free race entry to their first event, whether virtual or a real live event; plus the Runnerverse Runnerbox; a custom Runnerverse technical t-shirt; plus 2 one hour coaching sessions with one of our running coaches to help you acheive your running goals (T&Cs apply)

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