iMayflower: What's Your Idea? Competition

Terms and Conditions

These Terms and Conditions apply to the Crowdfunder ‘iMayflower - What’s Your Idea’ promotional campaign (to be referred to as the “Competition”). By entering the Competition, entrants agree to be bound by the following Terms and Conditions:

1. The Promoter is Crowdfunder Ltd, C-Space, 5-7 The Crescent, Newquay, TR7 1DT (Crowdfunder,

2. The Competition opens at 9:00 am on Monday 27th January 2020 (the “Opening Date”) and closes at 12:00 pm on Monday 10th February 2020 (the “Closing Date”) (the “Promotional Period”). No entries will be accepted before the Opening Date or after the Closing Date.

3. Entries not in accordance with the entry instructions are invalid and entries which are delayed, duplicated, incomplete, illegible, submitted via an alternative method or lost through technical problems will be disqualified. No responsibility is accepted for such entries. Proof of submission online will not be accepted as proof of entry.


4.Entries must meet the following Competition criteria:

a. Entrants must be raising money for a creative digital idea e.g. immersive technology or augmented reality

b. Entrants must be 18 years of age or over

c. Entrants must be a UK resident

c. Entrants must be based in South West England including Cornwall, Devon, Dorset and Somerset; but excluding Bristol, Wiltshire, Gloucestershire and the Isles of Scilly. 

5. Entrants must follow these steps to enter:

a. Submit 100 words or less about their project and how it meets the Competition criteria; 

b. Confirm their details including name, email, organisation name, phone number and social media accounts at

6. In order to be eligible to receive the £1,000 match-funding the successful entrant(s) will need to launch and run a crowdfunding project on between the 16th of March and 17th of April 2020 and receive at least 30 supporters.

7. Entries are required to launch a Crowdfunder campaign between 9:00 am on Monday 16th of March 2020 and 5:00 pm on Friday 20th of March 2020.

8. Entries’ Crowdfunder campaigns are required to close successfully by reaching or surpassing their funding target on or before midday (12:00 pm) Friday 17th April 2020. 

9. Entrants will need to run a crowdfunding campaign on 3% fees to be eligible for the extra-funding. See here for more information on funding options. 

10. Entrants warrant that the entry is their own original work.

11. Entries are to be registered in the name of the individual or organisation who will represent the entry throughout the duration of the campaign.

12. Entrants must ensure they have consent from any other project or organisation owners before entering the campaign. 

13. By entering the Competition, you hereby confirm that all information you submit is true, current and complete.


14. The Promoters will select a shortlist of five (5) successful entrants (to be referred to as the “Winners”) to join the campaign based on the entrants project concept, its impact, its perceived viability and ability to meet the Competition criteria.

15. At 3:00 pm on the 10th February 2020, the Promoters will announce the Winner(s) from those submitted during the promotional period. Successful entrants(s) will be notified by email and announced on the Crowdfunder social channels.

16. The total amount of match funding available is five thousand pounds (£5,000).

17. The Winners(s) will have the chance to receive up to one thousand pounds (£1,000) match-funding subject to successfully completing a crowdfunding campaign on as explained below.

18. The match-funding available to the Winner(s) is based on the Winner(s) reaching the specific milestones outlined below.

19. The milestone are as follows:

a. Milestone 1 - The Winner(s) raises £200, they receive a £200 match-funding pledge;

b. Milestone 2 - raise a further £300, receive a £300 match-funding pledge;

c. Milestone 3 - raise a further £500, receive the final £500 match-funding pledge (subject to having already received 30 supporters):

i. As an example, once Project A has raised £200 they will receive the first match-funding pledge (Milestone 1 - £200 pledge). If they go on to raise a further £300 (£500 raised in total) they will receive the second match-funding pledge (Milestone 2 - £300 pledge). If they then go on to raise a further £500 (£1,500 raised in total) and have received a minimum of 30 supporters they will receive the third and final match-funding pledge (Milestone 3 - £500 pledge). If Project A raises £1,500 from only 25 supporters, they won’t receive the final £500 match-funding pledge until they have received at least 30 supporters in total.

20. The maximum iMayflower match-funding per project is one thousand pounds (£1,000).

21. To be eligible for the full £1,000 match-funding, the Winner must receive at least 30 unique supporters via their Crowdfunder campaign.

22. The match-funds will be represented as pledges on the Winners(s) Crowdfunder project page and are subject to a 5% + VAT partner pledge fee. 


23. Entrants are responsible for all expenses incurred as a result of participating in this campaign and claiming their pledges. This may include, but is not limited to, costs associated with the production of a promotional video, purchasing images or promoting the project.

24. By accepting the pledge, winners agree to be the subject of, and participate in, a case study to be published on the Promoters’ web and social channels for the purposes of promoting the Promoters’ services and/or future campaigns if the Promoters request it. By entering into the campaign you are providing your consent for this activity.

25. The Promoters reserve the right to cancel or amend the campaign or these terms and conditions at any stage but will only do so for reasons outside of their reasonable control.  The Promoters will endeavour to minimize the effect of such cancellation or amendment on participants in order to avoid disappointment. 

26. If you have opted in to receive marketing and communications from the Promoters then by entering this campaign and providing your details you are providing your consent for the Promoters and relevant partners to use your personal information to contact you with information about products and services, special offers and rewards. From time to time, the Promoters may contact you by mail, telephone, email, and other electronic messaging services (such as text, voice, sound or image messages including using automated calling systems) or fax for these purposes.  It may be necessary to transfer your information to another country. If we do we will make sure that it is given the same levels of protection as needed under the UK Data Protection Act.

27. By entering your project on, you agree for the details of your name and your project, including supplied photos, written pitch and videos, to be made public on and the Promoters’ social media.

28. You confirm and warrant that no aspect of your participation in this campaign will infringe the intellectual property rights or other rights of any third party.

29. The Promoters accept no responsibility or liability for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft, destruction, alteration of, or unauthorised access to entries, or entries lost, incomplete or delayed whether or not arising during operation or transmission as a result of server failures, virus, bugs or other causes outside its control. All lost, damaged or incomplete entries will be deemed invalid.

30. Illegible, incomplete or fraudulent entries will be rejected. Any entrant who enters or attempts to enter the campaign in a manner which in the Promoters’  reasonable determination is contrary to these Terms or unfair to other entrants (including without limitation tampering with the operation of the campaign, cheating, hacking, deception or any other unfair practices such as intending to annoy, abuse, threaten or harass any other entrant, or the Promoters  and/or any of their agents or representatives) may be rejected from the campaign at the Promoters’ sole discretion. Where such actions have significantly impaired the campaign, the Promoters may, at their sole discretion, vary the campaign as it deems reasonably necessary in order to resolve any problems arising as a result of such actions.

31. Proof of entry shall not be proof of delivery or receipt. Only entries received in accordance with these Terms and the instructions will be accepted. Failure to respond to a notification within a reasonable time may result in disqualification and another entrant may be selected at the Promoters’ discretion. In the event that the entrant declines the selection, the Promoters may elect, at their discretion, to select another entrant. The Promoters will make reasonable attempts to contact successful entrants. If no acknowledgement is received in response to such attempts, the Promoters may reallocate the place.

32. The Promoters, in their sole discretion, may disqualify any entrant at any stage for providing untruthful, inaccurate, misleading details and/or information and/or is otherwise in breach of these Terms.

33. The Promoter(s) may use your personal data as set out in their respective privacy policies available at the following link(s): Crowdfunder’s privacy policy.

34. By entering the campaign, you are deemed to accept these Terms and all other terms and conditions. The Promoters may, at their sole discretion, change the dates of entry into the campaign and/or the dates on which the campaign will be promoted and the Promoters reserve the right to alter, amend or withdraw these Terms and/or the campaign without liability and without prior notice.

35. These Terms are governed by and construed and performed in accordance with the laws of England and Wales. The courts of England shall have exclusive jurisdiction over any dispute or claim arising out of or in connection with these Terms.