Why Pet Pardon?
Through her active social media presence, Sheryl Joyce Founder and CEO of Pet Pardon discovered an incredible network of animal lovers that are sharing dogs and cats on death row that are destined or already on a ‘euthanasia’ list. The euthanized are made up of stray dogs and cats, owner surrenders, survivors of puppy mills and dog fighting rings to name a few. Many are sick, banned breeds, or have failed a ‘temp’ test. Unfortunately, many are just killed for space.
The prevalence of eliminating – many of which, are perfectly healthy animals is very common in the United States. After being a part of this amazing community for almost a year, she realized that there was a void in the animal care space and there was no platform that connected all of the conversations (about a specific animal) in real time.
What Problem is Pet Pardon solving?
Right now, animal lovers from all around the world are networking these animals to #sharetosavealife on various social media. In spite of best efforts, there is a real need to bring all of these networks together. For example, oftentimes, an animal has been saved on a specific channel and is still being networked on another – which takes up valuable time that could be used on networking another in need.
However, the biggest reason for developing the App is to address technical glitches where specific social channels think that networkers are spammers as they are tagging (sometimes) hundreds of rescues and other animal advocates at the same time. So their accounts are being flagged, subsequently suspended and sometimes even deleted.
How will the App work?
There is not one App strictly dedicated to networking animals at high-kill shelters specifically the animals on the euthanasia list. As such, the Pet Pardon App will address the aforementioned problems and enable animal lovers to share a pet's plight on social media or help to sponsor the safe rehoming of an animal at risk.