Address Pollution

by Humphrey Milles in London, England, United Kingdom

We did it
On 18th October 2019 we successfully raised £30,190 with 297 supporters in 227 days

We're running the most disruptive air pollution campaign the UK has ever seen that will change things for good. Help us go further.

by Humphrey Milles in London, England, United Kingdom

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sol davidson 23rd September 2019

A brilliant initiative with which could really put the pressure on to reduce pollution in major UK cities. Watch out for the oil , estate agents , trucking lobbies etc. tryig to close down

Anthony Goldstein 23rd May 2019

Great videos. Great message. So shocked to read about your collision with dangerous driver in Willsden in 2018. Hope you are fully recovered. All the best. Tony

Eleanor Lines 5th May 2019

Our air will not be protected by the government. So if we care about carbon emissions we’ll need to work from the ground up. Show them up.

Jane Northcote 4th May 2019

We really shouldn't have to do this! Well done for taking the initiative. I cough when I'm breathing the London air. I'm fine in other parts of the country. This cannot be good. We have to do something. Thank you.

Kathleen hanna 1st May 2019

I am so relieved to have something positive to support. I live on a main road and have many sore throats and breathing difficulties. We have to stop this madness.

Philip Hammett 1st May 2019

Air pollution from diesel vehicles is a scandal and the switch to zero emission vehicles needs to happen asap. Raising public awareness is essential so I am very happy to support this campaign.

Simon Jackson 1st May 2019

This is great. Can you get cab drivers involved in support of this in a way that's positive? - they must suffer from the effects of diesel a lot, they're very visible, and surely would want to show the public they are onside not least as a sales tactic.

CarNea 1st May 2019

It’s outrageous that we were encouraged to move to diesel. Clearly the government cannot be trusted with the environment so people power is the only way.

Fiona Seller 1st May 2019

Important to remember that although problems may be severe in London this is not just a London issue. Better sharing of data will enable better targeting of action/posters etc in hotspots wherever in the country they may be.


This project offers rewards in return for your donation.

£20 or more

£20 Reward

This will pay for valuable leafleting in some of the most polluted areas of the country, pushing awareness of this invisible toxic problem out there into the public sphere like never before, and changing attitudes, behaviour and minds. Awesome!

£50 or more

£50 Reward

£50 this will pay for valuable targeted online ads and help push the campaign message out to a wider audience via the interweb. thank you!

£75 or more

£75 Reward

This will slap our campaign message on a busy high street phone box for a week* to help change hearts and minds and shift attitudes around this toxic problem. You Legend! *depending on geographic location *length of time you get is location dependant depending on how busy the high street is.

£100 or more

£100 Reward

this pays for a digital street ad, showing twice every 70 seconds for a week to thousands of people. This will make a huge difference. You beauty!

£135 or more

£135 Reward

This buys you a static '6-sheet' ad for a week in a busy high street location, changing hearts and minds, and helping to end this toxic problem we all share. Nice work!

£250 or more

£250 Reward

This will pay for a digital 6-sheet ad board in a super busy spot (like a major train station) for 2 weeks.* Awesome! *location and time depends on geographical location.

£277 or more

£277 Reward

This will be a 48-sheet billboard for a week in a busy roadside location. Amazing thing you've just done!

£554 or more

£554 Reward

WOW! you're buying a 48 sheet billboard for 2 weeks, in a prime location that will be seen by thousands. This will have a huge impact!

£1,250 or more

£1250 Reward

This buys a digital 48 sheet billboard in a prime location, that will be seen by thousands of people a day for a week* and help drive forward the change we all so desperately need. This is incredible! *we may get longer out of the outdoor advertisers... depending on geographical location and the deals we're hoping to do based on this being an issue that affects them too!

£2,000 or more

Corporate Pledge

Maybe you're a company based in one of the most polluted areas of the UK, like London W1 for example, and couldn't wish for the day when we can all breathe clean air to come any sooner. You're £2000 will buy targeted outdoor ads all over town to help drive the message home to thousands of people, helping to change minds, behaviour and attitudes. You support is huge!

£3,177 or more

£3177 Reward

This pays for a whopping 96-sheet back lit billboard, in a prime location for a week. This is mammoth!

£5,000 or more

£5000 Reward

This is incredible, you've just bought a fully targeted package of street, bus stop, billboard and online ads, to help bring this issue out into the mainstream like never before. Please get in contact for targeted ads in your own area.

£10,000 or more

£10000 Reward

This takes over an entire city for a week with targeted ads online and outdoor, helping to push the campaign message out there to people totally unaware of how toxic invisible air pollution is poisoning us all. This will have an ENORMOUS impact! You're winning at life right now. We Salute You.

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