What is PayBull?
Have you ever wondered why we all pay £1.9 for bread whilst some could pay £5 and others only £0.20? Or how can some celebrities with millions to spend shop in H&M paying the same prices as an administrator from Green Belt Ltd?
PayBull (international patent pending) solves this forever and can add millions to many businesses allowing them to charge fairer prices to all customers based on their nominal or real income. A model using statistical distribution of the working age population by income shows that discounting prices for many products and services for low-income groups will be possible whilst charging more those who are in high-income groups, however, within their spending power or even lower. This model will result in additional millions for any business's bottom line whether discounted prices are introduced or not (which will depend on demand / price elasticity).
Imagine buying a car or a designer dress: when you finally insert your debit card into a card reader it will automatically show your own price - just for you, the price, which you will be able to afford or which you will happily pay because you have or earn more than millions of people.
The price will be calculated by the software, which is added to the till based on your income from the preceding year or month that will be provided via a bank feed or via income verifying third party businesses.
The technology for PayBull exists: all of the online accounting software has live real-time bank feeds. PayBull also can have a first stage implementation where information about annual income from the preceding reporting period or tax year will be saved in customers' debit and credit cards with annual updates by banks. The business model is to charge a percentage fee per transaction or per volume of transactions (like any other payment intermediary, e.g. WorldPay or PayPal).
The project is at a very early stage and requires funding to start developing the software and raise investment to start-up the business.
These early stage investors are offered 5% of shares of the future business. Every founding investor will receive 1 share per £1 . Those who invest Reward amounts will have a founding investor's discount with businesses who adopt PayBull.
LET'S BEAT THE STATISTICS AND BE ABOVE THE TREND
The Crowdfunder says that "statistically" projects or businesses selecting 'All or nothing option' get noticed twice as much - perhaps, for perceived boldness. PayBull requires funding, and if this page will raise £380,000 I will use it to do some software development and also to prepare a video for the Crowdfunding page: this, they say, attracts even more attention, - and will come back to the Crowdfunder or some other platform. Of course, please invest to your heart's desire - this will be your shares and hence why not if some of the Corwdfunders are used more to donating?
PayBull has an international patent pending, is the best way to utilise existing technologies to price goods, services, and works in a fairer way and get paid for one's creations much better than now. When an artisan tradesman produces some products, which are llike works of art, why should he charge wealthy customers £90 when he will be able to charge £600? If somebody painting on the Isle of Wight is selling her boats and the sea views for £500, she could sell it for £10,000 the moment Roman Abramovich steps in onto the island. What about somebody who wants to buy it for £30? The painter could just set a value of a minimum price she wants to achieve.
WHAT WILL PAYBULL DO WITH THE MONEY?
It is anticipated that the first version of PayBull can be developed with a budget of £350,000 or a bit more, hence the aim of £450,000, to have additional funds for marketing and further business development. The stretch target is to start business quickly with an excellent team of software developers, engineers, and a sales team and to attract venture capital for growth.