My experience organising women empowerment events led me to realise that women from minority groups needed support to market and promote their products.
It would be months later the perfect idea came to mind - a directory that would allow them to list their goods and services at a fraction of the price. My inspiration comes from being brought up by a single mum who sold various products but struggled to catch that break despite working so hard.
Later, I realised she didn't have adequate marketing skills and even if she did, she didn't have the budget nor the manpower to implement them.
The directory will help these women overcome that huddle. We all know that when you lift a woman you lift a community.