.W.I.N. WEIRD IS NORMAL, one world one unity

Aim: Driving global positive change through innovation, investment, and philanthropy.

The W.I.N. (Weird Is Normal) Initiative is a revolutionary social enterprise structured as a worker-owned cooperative. Our fundamental mission is to provide a holistic, sustainable, and fully scalable "wrap-around" service to tackle the world's most pressing social issues, driven by a founder who survived a catastrophic medical event against impossible odds.

Our model is a hybrid, balancing charitable action with self-sustaining commercial arms. This ecosystem is complemented by "The W.I.N. Ascent," an ongoing challenge to climb the world's mountains, inspired by the founder's own climb of Snowdon just six months after a heart rupture that should have been fatal. This journey will serve as a continuous source of inspiration and community engagement.

Our launch strategy is the "One World, One Unity" Global Broadcast Event, which has a scalable fundraising potential from £3 million to £300 million. This event will generate the seed capital required to launch our operations in the UK and internationally. W.I.N. is a comprehensive, phased plan for global change, built on a foundation of proven resilience.
@winwierdisnormal

Kial mullin
.W.I.N. WEIRD IS NORMAL
ONE WORLD ONE UNITY
NOBODY CAN SAVE THE WORLD BUT EVERYONE CAN
IM A NOBODY MEANING I CAN BE ANYONE

Funding method

Keep what you raise – this project will receive all pledges made by 16th September 2025 at 6:00pm