Great Britain, Our Planet Needs You!

For the people, by the people, "Our Planet Needs You" is a community-led climate action campaign.

We're working with primary schools to distribute a poetry book that tells the story of our planet’s struggle with climate change, and what we can do to make a difference.

The book promotes nine practical initiatives we can take to help reduce pollution and carbon emissions.

For example, choosing active travel

And switching off idle devices at night

Each initiative will be introduced to students through a series of practical, hand-on activities that will take place as part of the school curriculum throughout the school year.

The initiative activities will also be listed on our website and supported by volunteers from local youth organisations and community groups.

Funding Needs

We're raising £35,000 to launch a pilot for 'Our Planet Needs You' in White City, London, this September.

• £9,000: To launch nine pilot initiatives.
• £7,500: For sustainable merchandise and litter-picking packs for our student street teams (200+ participants) plus flyers for local residents (20,000 people)
• £5,000: To finalise print version of the book and deliver to our partner schools, organisations and supporters.
• £5,000: For digital content creation and promotional marketing.
• £5,000: For event licences, legal, and finance costs.
• £3,500: To finalise website and dashboard development.

Our Nine Pilot Initiatives

1. The Anti-Litter Bugs: Street teams of school children working weekly to remove litter and plastic pollution from our streets and green spaces, creating a visible and positive presence in the community.

2. Switch Off and Save: In partnership with our smart plug partner, kids will compete to save power at home for a chance to win prizes.

3. Shop Sustainable: Partnering with sustainable retailers to offer discounts and hosting make/sew-your-own workshops in White City schools, perfect for creating eco-friendly gifts just in time for the festive holidays.

4. Green Dinners: Serving delicious 'Green Dinners' in schools each week and promoting green dinner discounts at local restaurants.

5. Active Travel: Introducing the School Bike Bus to encourage school families to leave their cars at home and cycle to school instead.

6. Rise Up!: Partnering with the local council and community activist groups to drive investment in green energy and low-carbon technologies.

7. The Bloom Team: Increasing green cover at schools. Bringing local gardening groups and communities together to to re-wild our urban spaces by planting green walls, hanging baskets, balconies, unused communal areas, and bus stop roofs.

8. Green Energy: Covering the power needs of all school and community spaces with sponsored solar and heat pump installations.

9. Staycations: Promoting green getaways with our UK travel and tourism partners in time for the summer holidays.

Our Short Term Goals (White City, W12)

• 50% reduction in street litter and plastic pollution.
• 10% decrease in airborne pollutants linked to health problems.
• 20% increase in local solar installations.
• 10% increase in local green cover.
• 2000+ sign-ups to initiatives promoting low-carbon lifestyle choices.

Our Long Term Goal (UK-Wide Campaign)

45%+ decrease in CO2 emissions caused by household consumption by 2030 in support of UK net zero goals.

Measuring Our Goals

Our website features the 'Earthometer,' a dashboard that gathers data from various sources, and tracks the collective impact of our initiatives. It measures key metrics and associated carbon savings, allowing us to report back to the community on successes. Our aim is to create a positive feedback loop that encourages sustainable change.

By measuring the positive impact of these initiatives on a small scale, we aim to demonstrate the power of collective action. Our goal is to expand the campaign across London and nationwide by 2025, striving to reduce carbon emissions in the UK by at least 45% by 2030.

Unified Action with OPNY

Our nine initiatives are supported by local schools and tied to national campaigns with partners such as Kids Against Plastic, Meat-Free Monday and Re-Powering London. By uniting change-makers locally and nationally, we aim to mobilise people at all levels toward a common goal, and achieve net-zero emissions by 2030

Team OPNY

Our Planet Needs You is a community-led initiative developed and shaped by local residents, environmental educators, and community organisers. 

Our core team has extensive experience in event management, partnerships, marketing, community engagement and product design.

Our project is also supported by advisors from the following institutions:

Powered by people

By first engaging kids with our campaign, we empower the next generation—our future leaders—turning them into a team of mini-influencers who can drive meaningful change at home and in their wider communities.

Support us!

We're raising funds from communities, companies, and organisations that share our vision to significantly reduce pollution and carbon emissions by 2030.

With your help, we can refine our book and website, launch pilot events, and establish key outreach channels (social media, partnerships, PR, advertising). This will lay the foundation for scaling across London and beyond by 2025, creating measurable, lasting impact.

Pledge your support today and be part of the story!

Let’s come together to drive the change our planet needs. 🌍

Thank you! 

[Our Planet Needs You is incorporated as a Community Interest Company limited by guarantee. Company No. 15830247]