Ocean Generation is an inclusive global movement that exists to restore a healthy relationship between humanity and the Ocean. Our vision is a world where the Ocean is freed from human threats within a generation.
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0Ocean Generation combines the disruptive energy of a youth collective with a decade of on-the-ground experience in promoting Ocean action through science, storytelling, and film.
Established in 2009 by film producer Jo Ruxton, we initially galvanised a global wave of change by exposing the threat of plastic pollution to our health and the health of our Ocean. Our award-winning documentary ‘A Plastic Ocean’, was praised by Sir David Attenborough as “one of the most important films of our time”. Today we address the full range of human actions threatening the Ocean - from plastics to climate change - with a particular focus on engaging young people.
We see a world where the Ocean is freed from human threats within a generation. Our goal is to restore a healthy relationship between humanity and the Ocean. Because, as the first generation to deeply understand Ocean issues, we are also the last generation who can stop them. We are all the Ocean Generation.
