Hi there! My name is Aron Adams aged 38 from Southampton, Uk and i am the founder of MENTFITTZ CIC, a community interest company that creates fully playable video games based on mindfulness for school enrichment days, workplace offices and for GP surgeries as a extra tool for Doctors who can prescribe to patients with low mood via the social prescribing network.
Being a keen martial artists and fitness participant for over 20 years and a dice of suffering from anxiety and depression for many years myself, i wanted to provide a service that could be used as a supplement for those suffering with low mood and to improve wellbeing
Being well aware of the long waits that people are facing for CBT or Counselling and also witnessing the wait times which can be many weeks or even months, i wanted to provide a service for GPs and Schools to use.
The idea came to create video games based on mindfulness to help with low mood and improve wellbeing during the initial wait for treatment. For Schools, the main business model is based on 1 day enrichment video games and fitness combined to help children engage with mindfulness and fitness combined.
For the GP referral business model, gives the GP an addition tool to prescribe mindfulness based video games/and other on the way digital tools or if local to Southampton, fitness sessions combined with video games!.
These are the core models im currently wishing to pursue however, there are many other options such as Game licence agreements, online subscription services, third party instructors to use the games in addition to other professionals such as Counsellors for their own business models.
I am also fortunate enough, along with my daughter to have created which i believe is the first UK video game that highlights the importance of addressing Racism, Bullying and being kind after the events in the summer aimed at children between 8-11.
This is another of my personal achievements having experienced bullying when I was a child.
I have self funded a few games already and focused more on local 1 2 1 clientele. I feel however, now is the time, with the UK mental health crises to not be sitting on such assets which could be greatly used within the local and national community due to the digital advantages
My games are currently made overseas, and while its great I dont have that personal connection with a local UK gamer, not to mention the sometimes language barrier and time zones.
Im looking for funding to scale up the brand and first stop is to form a team.
I require an apprentice who will eventually be my gamer, and learn the skills for the future to ensure MENTFITTZ grows and remains competitive. This includes training my apprentice on courses such as Gaming Unity, programming with Python and learning about AI which is the future.
2nd- a PA who would handle all admin, future contract Bids, secure bookings,accounts just name a few.
3rd- A on the road colleague who can attend sites/schools/workplaces for enrichment days up and down the country.
4 To part cover my wages for enrichment days, booking, learning and development growth and overseeing the business into growth.
I must mention i do not intend for the business to be only reliable on funding and believe that the business model has a good chance of various income streams