Building Community: A Crèche for Family Wellbeing

Aim: Strengthening our family wellbeing hub by creating a part time crèche to help parents access therapies, activity classes & community support

Happy Birthday to Us!

If you've followed us for a while, you'll know that our annual anniversary sale is an opportunity to celebrate together, when we always offer some fab Birthday Massage Vouchers to say thank you to our regulars and to reach out to new friends. And this year we'd like to invite you to help us celebrate AND build up our offer for local families. 

Our Story

If you've not already got to know us, I’m Anna, mum of four, remedial massage therapist, babywearing consultant, and founder of Big You Little You, a welcoming family wellbeing hub blending sustainable retail with holistic support although my children call it my second baby. Our shop stocks specialist items like cloth nappies and slings with a range that you won’t find in many high street stores – but it’s so much more than a shop.

For nearly two decades now, I’ve supported families through every stage – pregnancy, newborn days, toddlerhood, and beyond, with people coming by for sessions sometimes as often as 4 days of the week at times! We offer baby massage, pre and postnatal yoga, mindful journaling with art, meditation, and breastfeeding support, all under one welcoming roof. Families come to us not just to shop, but to feel seen, supported, and cared for during the early years.

Why We’re Crowdfunding

We're not starting from scratch, and we're not a charity, although we're definitely a business who was 'socially trading' before it was a buzz word. But  as our friends Mucky Monkeys finish their messy play sessions for good, we’re reclaiming the rooms they used to expand our wellbeing offer for families and we'd like to create even more room for care, connection, and community in our hub. So I decided to take advantage of the Built by Her, Backed by Us competition to promote our space and services, while offering the same amazing birthday treats as usual for our rewards. 

We’re raising funds to:

✨ Transform an upstairs room into a registered crèche, just for part of the time, so parents can access classes and therapies taking time to rest and recharge while their baby is safely nurtured nearby. This will open access to wellbeing sessions like massage therapy, pregnancy yoga, mindfulness, postnatal recovery, creative journaling, and more – even allowing parents to attend one activity while another child is cared for by our team.

✨ Create a second therapy room, repurposing a smaller space to meet growing demand for one-to-one support and to host an additional therapist during activities like Pamper & Play.

✨ Make the studio cosier and calmer by redecorating tired areas and upgrading the floors to reduce creaks, creating the sanctuary families deserve.

These changes will also help us partner with more local wellbeing providers, bringing fresh offerings and connection opportunities.

Why It Matters

Parenting can be overwhelming and isolating. Every family deserves access to supportive, beautiful spaces – not just a lucky few. This isn’t about luxury; it’s about dignity, care, and making wellbeing feel normal and accessible, rather than being an indulgent, occasional treat.

This project is about more than refurbishments – it’s about creating a space where families feel safe, supported, and truly able to relax. With your help, we’ll offer even more ways for parents to breathe, access support, and reconnect – with themselves, their babies, and their community.

We understand how hard it is to ask for help, so our future crèche will offer subsidised places for families in need, partly funded by regular monthly contributions from supporters.

What You’ll Get in Return

We don’t expect our re-decoration to be funded for nothing! This campaign comes with meaningful rewards – discounted massages, priority bookings for classes, and even the option to use the new crèche while you relax and recharge. Or if you aren't at a stage of life to benefit you’re investing in a space that gives back – to you, and to the wider community.

How We’ll Use the Funds

Your support will help us:

• Upgrade studio floors and lighting for a calm, comfortable experience

• Set up a flexible crèche space upstairs for short-term baby and toddler care so more parents can easily access classes and treatments

• Furnish a second therapy room for massage and family wellbeing services

• Cover essential costs like DBS checks, insurance, first aid training, and Ofsted voluntary registration for part-time crèche staff

Funding method

Keep what you raise – this project will receive all pledges made by 31st July 2025 at 11:59pm