I’m Dr A Muchecheti, founder of Embrace Intimates™ — an adaptive lingerie brand born from lived experience.
After becoming disabled in the last few years, I realised something simple like dressing could become painful, awkward, or even impossible. Standard bras and underwear just weren’t made for my body anymore. They rubbed. Pulled. Or simply didn’t go on.
This isn’t a medical brand. It’s not about pity. It’s about power, ease, and choice.
Your support will help me bring this first collection to life, fund production, and build an inclusive online shop that truly serves our community. I’ve already built the plan, the products, the visuals — I just need that first leap of backing to get us over the line.
Help me launch Embrace Intimates™ — and give women like me underwear that fits our lives, not just our bodies.