- ‘Shifa Aromas’ are on a journey, from their artisanal marketbeginnings in Sheffield two years ago to now engaging in talks with high street stores like Fenwick and other top retailers across the country, Their business goals are to get their products recognised as a luxury lifestyle brand that is a trusted UK made product as well as maintaining their quality and scents.
Speaking to Jabar from Shifa Aromas he explained that this journey hasn’t always been straightforward, and sometimes far from relaxing with many amends along the company’s life span. Whilst working, Jabar and his wife recognised the changing attitudes towards healthy lifestyles and well-being and wanted to create a product that reflected their interest in this growing industry.The Shifa Aroma candle was born with no two candles the same, each luxury candle and diffuser are carefully and finished with high quality botanicals making each piece unique and special to the purchaser. The effort into sourcing the materials are also very important for the family team, ensuring all ingredient are from the UK and of high quality, to create their unique beautiful scents.
Jabar states the inspiration behind 'Shifa Aromas' came from nature itself, “whilst using natural botanicals and resins in our products we realised that we could not only achieve an aesthetically pleasing product with captivating aromas but at the same time we could also enjoy a therapeutic experience which is much needed in today's hectic lifestyles. We wanted our products to provide comfort, peace and relaxation creating a positive impact on one's wellbeing.”