We're Katie & Jane, the creators of vegetarian fast-food brand 'Not Dogs' and we'd love to raise £10,000 to begin our mission to take Not Dogs from a little food truck to a high street near you!
In our team of two there's one meat-eater and one veggie and we were both frustrated with the lack of trustworthy meaty meals and mouth-watering vegetarian food that gives that 'fast food' hit so we decided to create our own brand - 'Not Dogs'!
For 18 months now we've been travelling up and down the country, just the two of us, in our purple food truck providing delicious, unique meat-free fast food to delight both meat-eaters and vegetarians. The number one question we were asked when we were on the road was 'Where is your restaurant?' which has led us to the next phase of our development - to secure our first restaurant location and launch it in 2016.
Introducing Not Dogs
The aim of Not Dogs is to provide food lovers, both carnivores and veggies, with a delicious, fun, quality menu to excite and amaze. Not Dogs is completely vegetarian, 100% meat-free (something we are very proud of) without lacking the satisfaction we all get from delicious fast-food such as burgers and hotdogs. Our ‘Meaty Meals Without the Meat’ are so good that at least a third of our customers are meat-eaters! We are advocates of a meat-reducing diet, not only to help us all become healthier but also reduce the negative impact of excessive meat production on the environment.
Our range includes veggie hotdogs (created with Quorn) packed with our homemade toppings such as the Kickin' Katie Nacho Dog and Plain Jane (see what we did there!) and popular 'The Original Frank' with our own recipe beer-fried onions.
We've recently added 'Crispy Potato Lattice Fries' to the menu which went down a storm, plus we're currently developing our very first meat-free burger and amazing breakfast muffins! We have a special 'Vegan Dog' and gluten-free options too.
We’ve served up almost 10,000 Not Dogs, and been to some of the UK's best music festivals, including V-Festival, Lovebox and Radio One’s Big Weekend. We've met thousands of happy Not Dogs fans and had brilliant press written about us in Women's Health, Fabulous Magazine and Stylist to name a few plus we've even won some awards along the way!
“Katie & Jane: The entrepreneurs making meat-free cool” – Oh So London
“New Favourite Festival Food Found” – Elle Magazine
“Delish veggie hot dogs with wow toppings like nachos! We’re converted” – Graph of Greatness, The Sun, Fabulous Magazine
We've build up a fantastic community on social media and taken hundreds of 'Sausage Selfies' which we love to share online. We even managed a few famous #sausageselfie pictures too including Sir Richard Branson, Paul O'Grady and punk band Slaves!
We're a new, exciting, passionate brand and are ready to hit a high street near you with the first Not Dogs restaurant. We wanted to reach as many people as possible to gain market research in our self-funded first year, and we are convinced that Not Dogs will prove to be a popular addition to the UK high street.
We are so proud to have completed our first 18 months of building Not Dogs into the popular food offering that it is. We now need your help to get to the next level and open up the first Not Dogs restaurant which will hopefully lead to many more restaurants in a city near you!
Funds raised on Crowdfunder will go towards our plans in 2016 to launch the first Not Dogs restaurant and will directly be put towards helping us to secure that must-have location for our first home!
Aside from putting even bigger smiles on both of our faces, we'd like to offer a number of exclusive 'Crowdfunder' rewards as a thank you for your support!
Get your name on the 'Sausage Selfie Wall' in the first restaurant, receive a 20% discount every time you visit or even bring Not Dogs into your own kitchen with our exclusive apron...
Celebrate with us at our first ambassador party or even receive an invite to the most exclusive party in town - the Not Dogs launch party! Or maybe you'd love a behind-the-scenes tour with Katie & Jane...
Of course the ultimate reward is the 'Not Dogs for Life' membership card! Your exclusive card will allow you to enjoy Not Dogs for life! Plus, as an extra reward, we will name a new menu item after you so you can eat your namesake time and time again!
About Katie & Jane
You can find out about the duo behind Not Dogs, what makes us tick and which Not Dogs we can’t stop devouring in an interview we did for Oh So London here: http://ohsolondon.com/2015/04/4013-katie-and-jane-not-dogs-entrepreneurs-making-meat-free-cool/
Our mission is to have a Not Dogs restaurant in every major city so we would love for you to show your support and help us kick-start our mission so that one day you’ll have a Not Dogs fix near you!
Even if you can't donate, please help us by sharing our page with your community, online and offline!
Thank you for coming to our page, and if you are already a Not Dog fan – we can’t thank you enough for all the support you have all shown us since we began.
See you for a #SausageSelfie soon :)
Katie & Jane
How it Works
Select a pledge amount from the list on the side of the screen and if we reach our target of £10,000 within six weeks, we will be successfully funded (yay!) and your pledged funds will be transferred to us according to the method you select when you pledge. If we don't reach our target (boo!), your money will not leave your account.
Where can I find Not Dogs?
The next Not Dogs event is the Oxford Christmas Market, on Broad Street from 10th to 20th December. Katie & Jane will be there to serve the Not Dogs winter menu!
How can I see where my money is going?
You can keep up-to-date with all the latest Not Dogs news on our blog - blog.notdogs.com You can also sign up to the newsletter or even email the team for regular updates too!
What are stretch targets on Crowdfunder?
When we reach our target, 'stretch funding' will activate which enables us to raise more funds to help us on our journey. More details of what we'd do with the extra money will pop-up once we reach £10,000.
This project offers rewards in return for your donation.