Helping London become the world’s Most Active City

London. The nation’s capital. A place for sport to become a part of everyday life; for every Londoner, at every moment. A place to bring the Crowd to sport.

Being more active has a profound impact on people’s lives. From physical and mental wellbeing to social integration and educational attainment, sport has the power to improve the lives of people and communities. London Sport and Crowdfunder want to help extend this impact and help Londoners to lead more active lives.

A group of projects has turned to the Crowd to make their projects happen, each vying for a share in the £5,000 prize. The cash will be split between the project that raises the most, and the project that runs the most creative crowdfunding campaign.

Working together, London Sport and Crowdfunder will help sport to help more people and help create a more active capital today.

Through Crowdfunder we will be able to have a greater impact on the city and help to ensure that sport continues to be a major part of life for Londoners.

Peter Fitzboydon, Chief Executive, London Sport


total Fund


London Sport

London Sport aims to make London the most physically active city in the world. Supported by the Mayor of London and Sport England, our target is to get 1,000,000 Londoners more active by 2020.