Mindful Cakes - promoting "piece" of mind

by Charlotte Clarke in Lowestoft, England, United Kingdom

Mindful Cakes - promoting "piece" of mind
We did it
On 18th December 2019 we successfully raised £275 with 8 supporters in 47 days

My goal is to spread joy through baking! Mindful Cakes makes delicious baked goods and donates 5% of profits to mental health charities.

by Charlotte Clarke in Lowestoft, England, United Kingdom

What is Mindful Cakes? 

On the surface Mindful Cakes is like any other baking business: making gorgeous and delicious cakes, cupcakes and biscuits for any occasion. But I knew when I decided to set up this business that I really wanted to use my baking powers for good and help others going through difficult times. Hence Mindful Cakes was born. 

How did this idea start? 

Mental health is an issue very close to my heart, and thankfully it has recently been coming more into the public eye. I have personally struggled with my mental health for the best part of my adult life, and baking has always been a way for me to ground myself and refocus when I'm having a particularly bad period.

Recently, the stresses associated with a high pressure, fast paced job, combined with some personal family issues, became too much for my brain to handle and I was signed off work for two months with Anxiety, Depression and Stress (the terrible trifecta). Although this has been a really hard time for me, it gave me the push I needed to jump head first into my passion and set up my baking business in September 2019.

Why donate to mental health charities?

From the very beginning of this venture (when it was just a vague glimmer of an idea in the back of my mind) I vowed that I would utilise this opportunity to help raise money for mental health charities. I have been very fortunate to have a strong support group of friends and family that I can turn to to help me through the dark times, but not everyone is that lucky, and sometimes that support system just isn't quite enough. Mental health charities provide invaluable support to many people around the globe that are able to turn to them when they feel like they have nowhere else to go.

How will the money be spent? 

Any money I raise from this crowd funding campaign will be used to help buy the equipment and supplies I need to fulfil more orders, and fund marketing campaigns to bring in more business.

I would also love to set up workshops in baking and decorating to help teach other people what I know, and promote the mindfulness and mental health benefits that baking can bring. And if I can inspire some other women to take the plunge and set up their own business doing what they love, that would be absolutely incredible! 



This project offers rewards in return for your donation.

£5 or more

Thank you!

I will send you a personalised, handwritten thank you note with an update on the business and a Mindful Cakes sticker (because you are an awesome human being, and who doesn't love getting nice mail?!)

£10 or more


You will still get the personalised thank you note for being an awesome human being, but this time there'll also be a voucher for money off anything you might want to order from me

£25 or more

2 of 50 claimed

Beautiful Biscuits

I will send you a personalised thank you in cookie form! To celebrate how amazing you are, I will send you a small box of iced "thank you" cookies / biscuits. (I will do my very best to make sure they don't get broken in transit)

£50 or more

0 of 25 claimed

All the cookies!

For being so ridiculously generous and amazing, you will get all the above, but your box of biscuits will be twice the size!

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