Luxury Silk Scarves by Just Add Style

by Lisa Kew in Amersham, England, United Kingdom

Luxury Silk Scarves by Just Add Style

£3,315

raised of £4,000 stretch target

42

supporters
83% 6 days left
This project will only be funded if at least £2,000 is pledged by February 23rd 2020 at 11:00am

We design and produce luxury silk scarves to be worn and treasured forever. Our ethos commits to enduring style and women empowering women.

by Lisa Kew in Amersham, England, United Kingdom

New stretch target

Our scarves are inspired by global women and the cities they live in. We would use the extra funding to help us grow our capsule collection of silk scarves to include designs inspired by New York, Paris, LA as well as an all encompassing Global Traveller print. We have many designs in our heads that are desperate to get out!








ABOUT US

Just Add Style is a London design studio co-founded by Em and Lisa, a creatively talented and experienced duo forever on the hunt for all things stylish to inspire and enhance the lives of fabulous women of all ages.

Em is one of fashion illustration’s rising stars in sartorial figurative art and has a highly credible background. A graduate of Chelsea Art School in London and the Fashion Institute of Technology in New York, her career was launched with a sell out collection of original fashion illustrations at London’s iconic V&A museum. She has gone on to collaborate with major international fashion magazines including Elle and Glamour, as well as a myriad of luxury brands such as Radley and Liberty Of London. Her work hangs in private art collections worldwide.

Lisa is an accomplished branding expert and graphic designer who’s extensive client list includes start-ups and established brands across many business sectors.

OUR SCARVES

‘London Fashion’ launched in late autumn 2019 and begins the Just Add Style womenswear journey. This luxury silk scarf is adorned with fashion illustrations inspired by stylish women Em and Lisa witness in their daily lives.

The scarf is the perfect visual representation of the marriage between Em’s highly skilled craftsmanship for fashion drawing and Lisa’s innovative design work.

The ‘London Fashion’ silk scarf design began with original one-of-a-kind ink drawings by Em which Lisa carefully translated into a digital textile world, editing and refining the design until the fashion illustrations were re-imagined as a complete print which tells its own story and embodies the urban glamour and signature spirit of Just Add Style and the women who wear our scarves.

Our second design, ‘Fashion Hounds’, has been sampled and is now ready for a full print run. Both designs have been received well by press and stockists with ‘London Fashion’ featuring as an Editor's Pick in the Sunday Mail YOU Magazine.

SUPPORTING WOMEN

We’re passionate about supporting and encouraging women to thrive and we pledge to donate £5 of every online Just Add Style scarf sale to Smart Works, a UK charity which helps empower women to succeed in the world of employment.

Smart Works provides high quality interview clothes and interview training to unemployed women in need. They harness the power of clothes and confidence to allow a woman to be her best at a crucial moment in her life, giving her the self-belief and the practical tools required to succeed at interview and transform her life.

WHAT WILL WE DO WITH THE FUNDS WE RAISE?

We are crowd funding to enable us to take the next step with our business. We are ready to print the second of our designs - ‘Fashion Hounds’ - and have other designs and products in development and ready to sample.

We would also like to use the money to extend our reach with the press and on social media. 

Our vision is to use our platform to support more initiatives and charities like Smart Works in the future, connecting with other female-led businesses to empower women and to spread good style of course! We believe in slow fashion and sustainable pieces that will last a lifetime and celebrate the women who wear them. 

Look good, feel good, do good!

OUR REWARDS

We are offering a range of rewards for supporting us, from hand written thank you cards signed by Emma, a pack of cards featuring illustrations by Emma, to ‘London Fashion’ scarves and original hand drawn illustrations of the stylish women and Dalmatians that adorn our designs.

Please note that if you choose a ‘Fashion Hounds’ scarf as your reward, you will need to be patient as there will be a 6-8 week lead time for the print once we have finished our crowd fund. They will be worth the wait!

If you choose an original illustration as your reward, we will be in touch to discuss which one you would like - either one of our stylish women or an adorable Dalmatian.

CONNECT WITH US ON SOCIAL MEDIA

To keep up-to-date with us, visit our website and follow us on Instagram and Facebook.

Thank you for your support!

Rewards

This project offers rewards in return for your donation.

£110 or more

9 of 20 claimed

Luxury silk scarf

A luxury silk scarf of your choice. ‘London Fashion’ will be available to send to you immediately and ‘Fashion Hounds’ will have a 6-8 week lead time. Both designs are 90 x 90cm silk twill with hand rolled and finished edges. Truly pieces to be worn and treasured forever. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£5 or more

Thank you card

As a thank you for supporting our business, receive a hand written thank you card in the post, adorned with an illustration by Emma and signed by the artist. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£10 or more

0 of 20 claimed

Illustrated notebooks

NEW REWARD FOR OUR LAST WEEK! A hand written and signed thank you card featuring an illustration by Emma and signed by the artist as well as a handbag sized notebook and notepad featuring our illustrations. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£20 or more

5 of 25 claimed

Illustrated cards

A hand written and signed thank you card featuring an illustration by Emma and signed by the artist as well as a pack of six luxury cards featuring our illustrations - you can choose between London or Fashion designs. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£50 or more

0 of 15 claimed

Illustrated stationery range

A hand written and signed thank you card featuring an illustration by Emma and signed by the artist, a pack of six luxury cards featuring our illustrations – either fashion or London designs – as well as a selection of illustrated stationery including a journal, mini note book and reminder pad. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£150 or more

0 of 20 claimed

Hand drawn illustration

A hand drawn illustration by Emma. Choose either a ‘London Fashion’ girl illustration or a gorgeous Dalmatian illustration from our scarf designs. Emma's drawings are made in black ink on high quality white paper. Paper measurements 420mm x 297mm. Unframed and signed. We will also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

£220 or more

0 of 10 claimed

Scarf and hand drawn illustration

Receive a luxury silk scarf of your choice as well as a hand drawn illustration by Emma. Choose either a ‘London Fashion’ girl illustration or a gorgeous Dalmatian illustration from our scarf designs. Emma's drawings are made in black ink on high quality white paper. Paper measurements 420mm x 297mm. Unframed and signed. We will also add your name to our new website supporters page once it is built as well as on our social channels.

£350 or more

0 of 5 claimed

Everything!

For this very generous donation, you will receive all of the above! A thank you card, a pack of six cards of your choice, a scarf of your choice and a hand drawn illustration of your choice. In addition, we will make a £50 donation to Smart Works on your behalf. We will of course also add your name to our new website supporters page once it is built as well as thank all supporters on our social channels.

Let's make 'Luxury Silk Scarves by Just Add Style' happen

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