raised in 319 days



We're raising funds to transform the play 'Squad Goals' into an immersive, innovative, socially distanced production

by Caspa Productions CIC in Dagenham, England, United Kingdom

New stretch target

Further funding support would allow us to visit more schools with low cultural engagement and offer free workshops and Q&As to encourage young women to pursue or engage with the arts and culture. 

Additional funding helps us to create digital content to make sure that the diverse stories of our characters are shared with as wide an audience as possible, particularly for people who are shielding or unable to attend live performances due to COVID. 

Additional funding enables us to run a comprehensive PR and marketing campaign to ensure we are reaching as wide an audience as possible.

Additional funding would also enable us to tour the production to reach other areas around the region with low cultural engagement, bringing a new style of theatre to an even wider audience.

"[it is] a lovely dialogue on what it means to be a young woman finding your way. A really delicate and tender way to explore the intense and rife subject matter, the pressures and expectations on young women" - Audience Feedback, Queen's Theatre Hornchurch

★★★★ "In a time when the world seems pretty dark, it's lovely to see such an uplifting piece of theatre that highlights the importance of passion, hard work and friendship." RewriteThisStory

After critically and publicly acclaimed performances at The Other Palace Studio, and Queen's Theatre Hornchurch and Mercury Theatre Colchester Scratch Nights, Squad Goals has become even bigger and bolder, with the opportunity to transform the show into a fully immersive experience coming to a football stadium near you, but we need your help to get there!


The Play

Everyone has football fever, but not in the usual way. England’s Lionesses are tearing up the pitch and making a real name for the female game. Lexi, who never had the opportunity to be take seriously. Inspires a group of school leavers to redefine the game in her home town of Dagenham.

Squad Goals is a brand new immersive experience from Caspa Productions. The show will have its world premiere at Dagenham & Redbridge Football Ground this September and run for 4 weeks as a socially distanced, outdoor, immersive experience.


Squad Goals was first performed as a 60 minute, one-act play at The Other Palace Studio in August 2019. Segments of the play went on to be included in both Queen's Theatre Hornchurch and Mercury Theatre Colchester Scratch Nights (for showcasing new or developing work). 

The overwhelming feedback from these performances was that audiences would like to see a longer version of the play, with more time given to each of the 10 incredible characters' stories. From this sprang the idea of developing the show into a two-act piece, to do justice to the characters and their relationships. 

In light of the ongoing Coronavirus pandemic, and the impracticability of indoor performances, we realised there was a lack in access to the arts particularly for working class audiences. Recognising the target audience for Squad Goals as being young marginalised women – those working-class backgrounds, people of colour, and queer women, & those with limited opportunities or access to the arts from regions outside of London – we felt that it was important to bring this work to this audience in a new, safe, socially distanced and exciting way. 

So the idea of a socially distanced, immersive production was born, giving more space to each of the characters' stories in the most fitting environment. Where better to perform a show about football than in a football stadium? The ample space makes sports facilities more viable than theatres for socially distanced productions, and for 'Squad Goals' provides the best opportunity for a truly all-encompassing immersive experience!

Not only does 'Squad Goals' represent a new and exciting approach to socially distanced theatre, it provides employment opportunities for a large cast and numerous creatives during the rebuilding period for the arts and culture sector following Coronavirus. A new, young and diverse audience will also be engaged through workshops, Q&As and special performances for schools, colleges and community groups.

But we need your help to make it happen!


Where Your Money Will Go

  • Cast and Creative Fees
  • Providing workshops and Q&As in schools and local communities in Essex
  • Paying for PPE for cast, creatives and audience members to keep our community and performers safe

A play of this scale costs in the region of £90,000 to develop and stage so your contributions will be combined with grants we've applied for, in-kind contributions from organisations and supporters, private investments and the company's money in order to bring this story to life. 

We are committed to total transparency so if you would like a full copy of our budget please don't hesitate to get in touch. 

The Creative Team

Michelle Payne - Writer & Director

1595783965_chelle5_small.pngMichelle Payne is a director, playwright and actress from Essex. After training in acting at Performance Preparation Academy & Arts Ed, Michelle began writing for stage in 2015 under the mentorship of Philip Ayckbourn with the Queens Theatre Hornchurch and directing her own work soon after. Her first play Orchid premiered at the Camden Fringe and won “Best New Writing” & “Best Actress: Michelle Payne” at the Moors Theatre Awards. Michelle has since directed and/or written for Edinburgh, Camden, Brighton, The Brewery & Wandsworth Fringe Festivals, winning “The Brewery: Best in Fringe” for Full Circle, her play about female mental health set in Essex. Her one woman show Sad About the Cows completed its run at the Tristan Bates Theatre in May 2019. 

Michelle works frequently with the Mercury Theatre Colchester after being a 2019 recipient of the Regional Theatre Young Directors Scheme assistant directing on Cinderella (December 2019) and is now one of their 15 Mercury Playwrights for 2020/21.

She also runs Caspa Arts actor training for under- represented voices, a role which includes writing her students a brand new one act play every term.

Michelle has a passion for female-led new writing and is hell-bent on challenging the Essex girl stereotype. 

Mia Jerome - Director

1583333674_mia_jerome_headshot.jpgMia Jerome is a director, writer and actress from Essex. Mia has written and directed three seasons of work for the Fourth Monkey Ensemble for Camden Fringe, and worked on a number of projects with Punchdrunk. Her most recent credit saw her direct Second Home for Vault Festival. She is an associate artist of Dogma Theatre. Mia is keen to explore the gap between pain and laughter, and is excited to get back to her roots and start work on Squad Goals.

Mia toured the U.K. in 2018 with CBeebies show, ‘Bing live’, and plays the role of Bella in Punchdrunk’s ‘Small Wonders’.

Sundeep Saini - Choreographer

1583333860_sundeep_saini_headshot_1.jpegSundeep Saini is a choreographer, teacher and dancer who strives to push performers to reach their full potential in technique and performance. She focuses on musicality and production style whilst pushing the boundaries of choreography and movement. She is passionate about developing the expectations of Actor Musician productions and making theatre accessible to a wider audience.

Choreographer Credits: Jack and the Beanstalk (Queen’s Theatre, Hornchurch), HABS Gala – Sound of Music Excerpts (Barbican), Beauty and the Beast (Queen’s Theatre, Hornchurch), This Girl Can – Flash Mob (Sports England), Seussical the Musical (Chelsea Theatre), Little Shop of Horrors (Westminster Kingsway Theatre), The Wiz (Monte Hall), Guys & Dolls (Monte Hall), Fame the Musical (The London Palladium), Bugsy Malone, Dracula Spectacula, Back to the 80’s, Pirates of Penzance (Future Faces Theatre School). 

Morag Davies - Producer

1583333971_morag_davies_headshot.jpegMorag Davies is an Actor and Creative Producer from London. After graduating from Oxford University in 2016, Morag began her career in corporate communications and marketing where she worked for a year with over 100 high profile clients across several industries. She later moved into the world of arts marketing and producing where she worked with and consulted for numerous theatre companies and organisations including The Follow Spot Project at the Oxford Playhouse, Likely Story Films, and Caspa Arts. Most recently, she worked with Boundless Theatre as the Campaign Manager for their Creative Europe funded digital project 'Radio Elusia'. She is the Trustee responsible for Marketing on the board of Nuu Theatre, a company that specialises in making theatre with and for 18-25 year olds.

In 2019 she joined forces with Michelle to produce Squad Goals, and soon after they formed Caspa Productions CIC. 

She is committed to championing female-led work and reaching new and diverse audiences of young people.

Cast To Be Announced

Let's make 'Immersive Squad Goals' happen

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