It started out as two friends debating over lunch and wanting to do something to change the world.
Our initial business concepts were not limited to hydroponics, we had 101 ideas of what to do and how to do it. We were both interested with the idea of being able to grow fruit and vegetable plants in an urban setting, and especially at home. Problems relating to soil begun coming naturally to mind, as did Hydroponics as a way of bypassing these issues all together.
The idea of growing fresh, clean food in your home, that had no mess, little maintenance and was herbicide and pesticide free became the forefront of our passions. We didn't like the look of DIY systems, and the commerial products seemed overpriced and limited to growing primarily herbs, so we decided to design our own.
We began to develop our concept from idea to reality by using our own 3D printers at home, and have continuously developed our product and refined it as we go.
Our first hydroponic unit prototype works and is capable of growing delicious leafy plants like lettuce, and fruiting plants both faster and larger than in soil, in a unit small enough to replace traditional plant pots. Though bringing everything together to produce a plant pot fit for the 21st century is currently beyond our means, this crowdfunder will change that.
We're planning to use the funds raised from this crowdfunder to complete our product for manufacturing, including paying experts to finish off things like electrical engineering and firmware/software development, with the rest used on marketing to build a wider audience and start the change for the better.