Spreading the word
There are so many ways to get your story out there
There are so many ways to begin sharing the message of what you're up to and spreading the word to your supporters, and social media is a heavy-weight crowdfunding tool that can hugely impact the success of your campaign - if you use it well. Find out more here.
Although most activity will take place online, you can still go out into the offline world to share your idea in person. This is particularly important if your project is rooted in a particular place – if you’re opening a new cafe or upgrading a community space, for example.
Talk to people face to face. Drop it into conversations. Let people know that you’re working in something super exciting at the moment. If your project is very relevant to locals, attend as many community events and networking opportunities as possible to meet more people and spread the word.
You could design a simple poster or flyer that you can put up anywhere and everywhere, including noticeboards, local shops, libraries, community centres, bus stops, co-working spaces or universities. If you’re hoping to reach a wider audience, having your Crowdfunder featured in the press should be high on your priority list.
Our downloadable guides, written by our crowdfunding experts, are crammed with information on marketing. Grab yours for free lower down on this page.
Bertie, Senior Coach at Crowdfunder.co.uk
Ask your supporters and partners if they can help you distribute flyers, posters or other promo material in local areas. Boots on the ground is a perfect way to spread the word.