Gates Fish Merchants

by Binta Sholanke in London, England, United Kingdom

Gates Fish Merchants
We did it
On 20th May 2020 we successfully raised £10,000 with 120 supporters in 21 days

Offering sustainably sourced fish, delivered to the doors of my local community.

by Binta Sholanke in London, England, United Kingdom

New stretch target

Additionally, funds will be utilised to publish our first recipe Ebook. The ebook will be filled with exciting recipes with seasonal fish, to add new excitement to everyone's kitchen. 

The Founder

Binta is a passionate fresh fishmonger, raised in a single-parent household, always looking forward to the fresh fish in her mums home cooking, She grew to understand the benefits of fresh fish and how it impacts an individuals productivity. 

Every Saturday morning, she would follow her mum to the fish market to buy fish in bulk for the family and neighbours. It was a weekly routine which she deeply looked forward to. 

Whilst on her weekly adventures, she grew to know all the fishmongers, the stories of there times working at sea, the different kind of fishes there are and how the industry is constantly changing. She had a special friend call Mr Gates, who would tell the best stories and said goodbye with a small token, a few shrimps or a mackerel to take home.

Building a relationship with the fishmongers, especially Mr Gates, has given Binta the passion to get more people in her community eating fish. This was the launch of the Gates Fish Merchants.

About Gates Fish Merchants

We are on a mission to get everyone eating fresh fish again!


We Select Fish

After receiving your order online we hand-pick the freshest fish and seafood, from the market.

We Prepare The Fish

The order is assembled by our skilled fishmongers. All fish portions are vacuum packed and ready for cooking or freezing.

We Deliver Fish

We pass your order to our courier and you receive it the next day – fresh, flavoursome and fabulous.

Benefits of eating Fish  

Eating fish is an important source of omega-3 fatty acids. These essential nutrients keep our heart and brain health. Two omega-3 fatty acids found in fish are EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid). Our bodies don't produce omega-3 fatty acids so we must get them through the food we eat. Omega-3 fatty acids are found in every kind of fish but are especially high in fatty fish. Some good choices are salmon, trout, sardines, herring, canned mackerel, canned light tuna, and oysters.

Omega-3 Fatty Acids:

  • Help maintain a healthy heart by lowering blood pressure and reducing the risk of sudden death, heart attack, abnormal heart rhythms, and strokes.
  • Aid healthy brain function and infant development of vision and nerves during pregnancy.
  • May decrease the risk of depression, ADHD, Alzheimer’s disease, dementia, and diabetes.
  • May prevent inflammation and reduce the risk of arthritis.

What we are raising fund for?

Looking to launch 2 new services

1. Launch our new website, allowing people to now order online

2. Launch our #GatesFreshFish campaign, where we work with chefs to create our new cooking show, showcasing creative and varied ways of eating fish

3.  Launching our new Regular Fish Box services, helping our clients save time & money when shopping for the best seasonal seafood.

Why Gates?

We are your friendly local fishmonger, we aim to provide as much information as possible to help and support our customers needs when handling, buying online, and most importantly enjoying seafood. This is achieved via our recipe ebooks, the online cooking show which will be a feature on our social media pages and new subscriptions services. 


This project offers rewards in return for your donation.

£25 or more

5 Portion Omega3 Oily Fish Box

A selection of fresh oily fish from the days' market. This box will include 5 portions of freshly prepared fish; usually including a mix of mackerel, sardine, trout, herring and salmon - but this is, of course, subject to the day's landings

£40 or more

10 Fresh Fish

This box will contain 10 portions of fresh white and oily fish; we would typically include the best selection of the following fish: cod, haddock, whiting, plaice, lemon sole, mackerel, hake, cod, pollack, sea bass and salmon.

£65 or more

BBQ Fish Box

A selection of fresh fish and seafood are carefully chosen for a great tasting memorable BBQ that's good for you! We include four chunks of salmon fillet, two plaice (split into steaks), a dozen fresh scallops, a box of head-on king prawns (frozen) and filleted mackerel or sardines or herrings (dependant on availability), all ideal types of fish for cooking on the BBQ.

£95 or more

20 Seafood Selection Box

This box will include 20 portions of fresh fish and shellfish, a selection of the best from the morning's markets, consisting of oily fish, white fish and shellfish. The variety you receive will be dictated by what has been landed, its quality and abundance. For your convenience, all the seafood will arrive fully prepared ready for you to enjoy. Ideally, we would hope to include: a dozen cleaned king scallops, local black mussels, oily fish fille

£110 or more

20 Portion White Fish Box

A selection of the best and freshest Wild Cornish fish available. This box will contain 20 portions of fresh white fish including Cod, Hake, Coley, Ling, Whiting, Haddock and Pollock, portioned ready to cook or freeze.

Got an idea like this?

Our crowd has raised over £70 million for bright ideas and good causes.