Help us build Londons Independent Brewery

by Pete Brown in London, England, United Kingdom

£525

raised of £150,000 target
12
supporters
0% 3 days left
Flexible funding – this project will receive all pledges made by 4th June 2020 at 7:39pm

As a small startup brewery, the London beer landscape’s been ravaged with corporate buyouts. Help us build London’s Independendent brewery

by Pete Brown in London, England, United Kingdom

Hi, I'm Pete, and that on the right there is James.  We both used to be senior employees at Camden Town Brewery before they sold entirely to ABInbev - they guys who make budweiser.  On top of having a BSc in Biochemstry, James and I both hold brewing diplomas from the Institute of Brewing and Distilling and over 25 years combined experience.

We love beer.

We have been battling for over 5 years to get our own brewery open.  In 2019, we turned £1.1m in revenue and were on track to double it this year - until the unthinkable happened! Our taproom in Hackney has shut since beginning of March.  Although we are still selling some bottles, our revenue has been cut by 80%.  

We had just borrowed money to buy our first brewkit from the world-famous Russian River Brewery in California (known for making incredible beer) and finally managed to ship it around the world through the Panama canal for us here to build in London.  Sadly now, it is just sitting in storage.  Its like having Jimi Hendrix' guitar and it's just locked away from us - despite all we went through to get it here.

( Heres our first brewery - sadly locked away in storage in South Hampton!)

(Heres me and my Dad watching the brewery go through the Panama Canal in February)

All plans froze after Covid-19.  Since then we've launched a beer that donates £1 per bottle to the NHS and are doing our best to stay alive.Help us get better, non-corporate beer into the hands of our beloved capital.  We are still getting beers to the nation via our webshop.

It has been an incredibly hard battle to get to this point - with 5 major corporate buyouts in the city over the last 7 years  (Camden Town Brewery to ABinbev, Beavertown to Heineken, Fourpure to Kirin Ichiban, and Fullers to Asahi), and it has been more competitive than ever with these guys dropping prices to buy market share and aggressive marketing spends.  James and I have worked incredibly hard to make a small range of great, consistent beers and have - against all odds - averaged >100% YoY growth.

We need to get the equipment and the operational cash to get our brewery going.  We were going to build a kegline, but now we are hoping to do cans only - to stay alive in these uncertain times.  The brewery, the team, and the site are in place - we just need the capital to build.

We have secured large contracts to keep us going when this comes to an end - but we need to get our plans going again - and I'm sure someone out there believes in us!

Help us build London's greatest Independent Brewery.  We need your help.

Thank you so much for reading.

Please feel free to reach out to me directly: pete@forestroad.co.uk.

We ask project owners to honour their rewards wherever possible but please note that all pledges are donations and there is no guarantee that you will receive any rewards from the project owner. Please see Crowdfunder's Terms of Use for more information regarding rewards for pledges.

Rewards

This project offers rewards in return for your donation.

£10 or more

£10 Donation

get a six pack of FR beer of your choice

£25 or more

£25 The Boss

Pledge £25 today and we'll reward you with a 12 pack of FR beer of your choice

£50 or more

£50 Legend

Pledge £50 today and we'll reward you with a 24 pack of FR beer of your choice and a FR tee shirt.

£100 or more

£100 HERO

Pledge £100 today and we'll reward you with 48 FR beers of your choice and a FR hoodie. Also. £25 gift certifcate to our online shop.

£1,000 or more

0 of 100 claimed

£1000 ANGEL

We will give you 1 case of beer every month for a year + 2 FR hoodies, 2 FR tees. An exclusive brewery tour of our new site for you and your friends AND a £100 gift card redeemable at our bar, online shop, or new brewery.

£5,000 or more

0 of 100 claimed

£5000 The DON

We will give you 1 case of beer every month for a year + 2 FR hoodies, 2 FR tees. An exclusive brewery tour of our new site for you and your friends AND a £100 gift card redeemable at our bar, online shop, or new brewery. ALSO WE will make a one off batch of Forest Road Beer which you name - and give you the first 100 bottles.

Let's make 'Help us build Londons Independent Brewery' happen

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