foodies Deli Online Shop

by Sallianne David in Tunbridge Wells, Kent, England

We did it
On 9th December 2018 we successfully raised £1,475 with 14 supporters in 56 days

We are making significant progress...this campaign has generated positive reactions & support from so many different avenues.

by Sallianne David in Tunbridge Wells, Kent, England

Foodies Deli 'Needs your HELP' to innovate, grow & survive!!!

Project update 26th Nov

Thank you to everyone who has supported us thus far with kind pledges...and to those that have shown their support in other ways we hadn't explored or expected.  

This support has enabled us to pay the deposit towards our online shop and after many long hours and late nights spent working on the website content and build (to reduce costs) we have launched our online shop today.

We are now open for business online, yippee!  I've traded in my car as a deposit towards a van for the business so we are ready and waiting for your orders!

Please continue to support foodies Deli so that we can keep the high street shop open and continue supporting our wonderful local producers.

The reality is we do still very much need your help and support, pledges will go towards the final website costs, lease payments for the van and marketing of the online store, whilst we build our online presence and to sustain our running costs.



Our Project: 

Introducing foodies Deli Online Shop

Our increasingly busy lives means customers desire a simple, less time consuming food shopping experience.  Retailers of today, no matter how small, must innovate to survive so I bring you...foodies Deli online shop! 

The new foodies ecommerce website will showcase our locally sourced food and drink and enable the wider community to shop effortlessly online, make these purchases and pre-book their chosen home delivery slot.   This will expand our market, customers and sales and support our high-street business and in turn the Kent and Sussex food and drink producers that we source from.  


Customers will fall in love with the wonderful tasting locally made foods and drink we sell!

In addition to the 900+ food and drink products customers can choose from we also sell very popular foodies gift hampers, packed with wonderfully local, artisan food and drink.  Customers can choose one of our set gift packages or build their own, tailor made hamper basket online which can be shipped anywhere in the UK.  

Why not purchase one of our rewards and experience these beautiful gifts for yourself!

 

I NEED YOUR HELP to raise essential funds so that I can finish and launch this project successfully...I am one women fighting for my place on the high street, as a small independent food retailer.  

Please help me to grow this business which offers consumers truly great food and in turn supports a large network of Kent and Sussex food and drink producers.  Help me to distribute this wonderful food and drink to the wider community with our online shop.  Supporting this project benefits the local community in may ways...

Your support means so much to me, this has been my life and passion for the last two years but I am running out of resources to keep going...additional funding will help me to complete the build of the ecommerce website, then I need to tell people about how great it is with a clever and effective marketing campaign.  I'll need some extra pairs of hands to help pack the online shopping purchases and a van to deliver to our new customers.

I've already explored all the traditional methods to bring further funding into the business; bank loans, corporate lease agreements for vehicles etc. but as a small, new business with no credit history and no debt they all regretfully declined as I don't meet the rigid tick box requirements :(

We can't ignore the fact that the high street is in turmoil with growing numbers of empty retail units and even the largest of retailers disappearing from the shopping centres and towns, we need to act to stop this now!   The mounting running costs; disproportionate business rates, growing utility bills and high rents certainly don't help and have prevented me as a small independent business from achieving the growth I desire and some have said well deserve.  

The foodies Deli online shop project which I bring to the Crowd funder community will REALLY HELP me to achieve my full potential as a business, enabling me to successfully innovate, grow and flourish as a small independent retailer :)

Please help give me the momentum and support I need to drive the foodies revolution further, support an innovative and ethical business model in a market sector currently dominated by supermarkets offering supersized blandness.


Thank you for reading, please, please support me in any way you can!  Pledge or purchase a reward and tell lots of people about our project...so that we can meet our target.

The actions from many will really help us to make a BIG difference!

With love, Sallianne x

Our Story: 

foodies Delicatessen an idea and concept born at the Christmas dinner table with family in 2015. As a family we have always loved and enjoyed good food and farmers markets have often been our go to place for great quality, fresh and exciting produce.  Feeling uninspired and tired of bland supermarket food, it was never up to the quality we craved and lacked honest or genuine traceability to its source.  These concerns have driven us to make a positive change...

Months of research followed, I scoured the length and breadth of Kent (my birth County) and Sussex (my now home County) and uncovered an overwhelming wealth of amazing food producers which gave us the motivation and inspiration to open foodies Deli in our local town Tunbridge Wells.   Our aim was to offer the community access to premium local produce 6 days a week.


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Our Vision

We see foodies as a new concept of delicatessen which sources food and drink predominantly from local producers within 50 miles of the shop.  foodies strives to deliver the best quality food and drink from small Great British producers at affordable prices.  Our aim is to offer our customers a wide range of great tasting food and drink which includes your daily essentials as well as more exquisite food and drink for those special occasions.   When you buy produce from foodies it isn't just the item you can touch, feel and taste that you take home with you but the wonderful provenance which surrounds those goods with years of tradition that goes into its making.



example reward gifts

Our Local Producers:

 Our key product range includes fresh and cured meats and charcuterie, fine English wine, beer and cider, cheese and local dairy produce, seasonal fruit and vegetables, freshly baked bread as well as a selection of ready to eat foods like pork pies, scotch eggs, pate and houmous.   To compliment this selection of fresh foods we have a host of tasty and exciting store cupboard goods including chutneys and sauces, oils and vinegars, preserves, honey and nut butter, crackers and cereal, speciality tea, coffee, fruit juice, biscuits and exquisite chocolates. 


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example reward products

What ultimately makes foodies special is the suppliers and their produce, it's their intrinsic knowledge, passion, traditions and genuine love for what they do that makes the sensational food and drink we sell in store.







Thank you for reading, please, please support us in any way you can!  Pledge or purchase a reward and tell lots of people about our project...so that we can meet our target.

The actions from many will really help us to make a BIG difference 

With love, Sallianne x


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Me and my family, lovers of honest, good food.

Rewards

This project offers rewards in return for your donation.

£170 or more

Luxury foodies Gift Hamper incl. £20 P&P

A selection of our bestselling foods, handmade in Kent and Sussex. Plus our bestselling local cheeses, locally produced crackers, chutney and a bottle of fine Kent wine (red or white).

£10 or more

Enter our Christmas Hamper Raffle worth £150

foodies premium gift hamper, classic Christmas foods produced locally to enjoy and share with family and friends. The raffle will be draw live on Facebook Sat 15th Dec @ 5pm - check-in online for the result x

£50 or more

The Best of Local Cheese Selection incl. £10 P&P

Includes three of our bestselling local cheeses, locally produced crackers and chutney.

£60 or more

Kent foodie Gift Box incl. £10 P&P

A selection of our bestselling foods, handmade in Kent. Includes English breakfast tea, jam or marmalade, cookies, crackers, chutney and chilli sauce plus artisan chocolates.

£115 or more

Luxury Local Cheese Selection & Wine incl. £15 P&P

Includes five of our bestselling local cheeses, locally produced crackers and chutney plus a bottle of fine Kent wine (red or white).

£250 or more

£250 Pledge - Donation

Your donation has helped us move 1.66% closer to our target, we are truly grateful for your contribution and cannot thank you enough.

£500 or more

£500 Pledge - Donation

Your donation has helped us move 3.33% closer to our target, we are truly grateful for your contribution and cannot thank you enough.

£1,000 or more

£1000 Pledge - Donation

Your donation has helped us move 6.66% closer to our target, we are truly grateful for your contribution and cannot thank you enough.

£10,000 or more

0 of 5 claimed

£10,000 Angel Investor -

If you believe in foodies Deli as much as we do, why not join the foodies investor board! We are looking for a maximum of 5 angel investors who will all take a share of 25% of the business. Each investor represents 5% share option holding.

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