Our design and research teams worked relentlessly. It was a seemingly non-stop process of ‘design, test, improve and test again’.
This wasn’t just about creating a practical product. Very often, these types of products look boring and feel uncomfortable. We wanted to give you something that was comparable to what you find in a high street fashion shop.
The result is underwear that can be fastened in the front without the need for bending or turning sideways.
The range will revolutionise the lives of many people by:
- Offering stylish underwear that is easy to use
- Preserving independence
- Maintaining dignity
- Reducing the risk of injury
Intelligent and Empathic Design
In collaboration with Innovate Product Design based in Salisbury, Clip-Knix focused on designing and manufacturing a practical yet fashionable underwear solution for women that negated the need to bend or stretch when dressing.