Cha-Cha African Yogurt

by Nwenenda Morris in Beckenham, England, United Kingdom

Cha-Cha African Yogurt
We did it
On 14th May 2020 we successfully raised £10,000 with 125 supporters in 21 days

My aim is to introduce the authentic taste of Africa's delicious yogurt to the Western World and Support Covid-19 sufferers in Africa.

by Nwenenda Morris in Beckenham, England, United Kingdom

New stretch target

The extra money will be used to develope more flavours and increase our marketing outlets. 


About Cha-Cha

We are a UK based African inspired social enterprise business that aims to bring the organic taste of Cha-Cha, the oldest African made yogurt that has survived over generations through the family oriented culture of African homes. 

Our goal is to introduce the authentic taste of Africa's delicious yogurt to the Western World by giving the choice of enjoying a healthy blend of yogurt made with organic and healthy ingredients from Africa. 

Supporting the poor

We believe in supporting the poor, orphans, widows and everyone who needs our support. That's why we plan to donate at least 10% of what we raise from this campaign to causes that support the less privileged and vulnerable in Africa, especially in this time when the corona virus pandemic has  create shortage of food and basic amenities.

A little about me

Though I am originally from Africa, I have lived in England for over 30 years and have come to know the UK as my home where I got married and gave birth to all my children. My love for diversity and cultures has fueled my passion for traveling across the globe, especially the continent of Africa. It was during one of my travels that I came across Thiacry, which I have branded as Cha-Cha. From the first day I tried the ancient taste of this delicacy I fell in love with it and wanted to give the rest of the world the opportunity to have the same experience and that desire is what has inspired me to do this business. 

Yogurt


Yogurt is a staple food in several cultures, originating from countries in Western Asia and the Middle East. The word yogurt is believed to be derived from the Turkish word “yoğurmak,” which means to thicken, coagulate, or curdle. Historical accounts describe nomadic herdsmen carrying milk in pouches made of animal skins. Naturally occurring enzymes in the pouches that were carried close to the body produced enough body heat to ferment the milk, producing an edible food that lasted longer than milk; thus the introduction of yogurt!

Yogurt offers several important nutrients including protein and calcium. However, much of the research on yogurt’s health benefits centers on its live bacterial content, which is also present in other fermented foods like kefir, kimchi, and sauerkraut. It has been proposed that a lower number of some bacterial strains in the body may influence risk of certain disease conditions including obesity, type 2 diabetes, irritable bowel syndrome, and chronic inflammatory diseases such as Crohn’s disease, ulcerative colitis, and rheumatoid arthritis. 

Millet

A staple in many diets around the world, millet grew wild in Africa for centuries before being cultivated by man. In addition to being nutrient-rich, it grows well in cold, arid regions and can be harvested within 70 days of planting. While it has been primarily cultivated in Africa, Asia, and Europe, it is becoming more popular in the Western world.

It is rich in minerals like calcium, copper, iron, magnesium, phosphorus, potassium, and selenium as well as essential vitamins like folate, pantothenic acid, niacin, riboflavin, and Vitamins B6, C, E, and K.

Why we need your HELP now!

We need your help and support to get the rest of the world to experience the authentic taste of Cha-Cha yogurt, and to achieve this we need to move into mass manufacturing which we are ready to go into as soon as the funds are made available. Your support will enable us to meet the minimum order quantity required by the factory which is 10,000 litres per flavour, a total of 10,000 cartons of 330ml size. 

Your support will give us the financial capacity needed to go into manufacturing and ultimately allow us to go into the market and start impacting lives positively with our product and resources.

We also happy to inform you that we have received interest from several distributors and retailers hence we need to increase production to fulfill this demand.

Our packaging

Our ambition is to deliver packaging that contribute to a low-carbon circular economy that is packages made entirely from renewable and/or recycled materials that are fully recyclable, without ever compromising on food safety requirements.

Tetra Paks are a good choice for this as they  made up of a number of components which are layered: paperboard (made from wood), polyethylene (a type of plastic) and aluminum. These different components give Tetra Paks their unique properties: keeping the liquids in but the microbes out, and a strong but lightweight container.

We believe in sustainability and using recyclable materials where and whenever possible!!!!!!!!!!!

Your donations will be used for the following:    

  • Produce MOQ of 10,000 units drinks per flavour
  • Purchase all the ingredients 
  • Produce a total 20,000 units of tetra pak cartons
  • Develop website and branding
  • Launch marketing campaign
  • Do further testing for more flavours

THANK YOU!!! THANK YOU!!! THANK YOU!!! THANK YOU!!! THANK YOU!!!

Rewards

This project offers rewards in return for your donation.

£5 or more

Thank you!!!

Thank you for your kind support. I am grateful.

£10 or more

Cha Cha you

You are now a member of team Cha-Cha. Now never stop Cha-Cha-ing!!

£20 or more

Cha-Cha lite

You will get free pack of 2 mixed flavour Cha-Cha at your door step.

£50 or more

Zone Cha-Cha Member

Become a verified member of Zone Cha-Cha and enter the chance of winning free 6 months supply of Cha-Cha. 3 pack each month.

£100 or more

Dance with Cha-Cha

You will receive free pack of 6 Cha-Cha every month for a whole year. You will also get 10% discount on any purchase you make.

£500 or more

Cha-Cha hero for life

You will receive free pack of 10 Cha-Cha yogurt every month for year. You will also be a special guest to any of private events throughout the year and stand the chance of becoming a share holder.

£1,000 or more

King of Cha-Cha

You are officially a life time legend at Cha-Cha. You will get exclusive access to taste our future products before the main public. You will get a pack of 6 free Cha-Cha every month for two years.

Got an idea like this?

Our crowd has raised over £70 million for bright ideas and good causes.