Buy Something Today Help Someone Tomorrow

by Stephanie Rolfe in Shirley, England, United Kingdom

We did it
On 8th May 2020 we successfully raised £1,000 with 11 supporters in 66 days

We are dedicated to gifting a hat to every child and young person with Cancer, providing smiles and support throughout the Country.

by Stephanie Rolfe in Shirley, England, United Kingdom

New stretch target

I have massive ambitions for the impact FREDS. can have through this creative movement.

I have set a stretch target of £5000 which will be used to help more people battling Cancer, including adults, through the FREDS. Request a Hat Programme whereby anyone can access the online form through the website and personally request a hat on behalf of someone they know fighting this horrible disease.   

  • Hi I am Steph, mum of 1 (soon to be 2), Police Officer and now also Proud Owner of FREDS. CIC.

Why did I start FREDS.

Every year 4,500 families receive the devasting news that their Child has Cancer.

Having watched my mum battle Cancer for a number of years, I recognise not only the impact that Cancer has on individuals dealing with the difficult side effect of hair loss but also the financial implications.

Statistics show that a family with a child or young person diagnosed with Cancer is, on average, £540 per month worse off due to travelling costs, increased heating bills and loss of earnings.

When did I start FREDS.

My journey started 4 years ago after a risk reducing double mastectomy.  During my recovery I thought a lot about my mum, who had sadly lost her fight against Cancer, and all the people we met during our times in hospital.  

My mum was the kindest person you could ever have met, always helping others and never without a smile.

I decided then that I wanted to do something in her memory, finding a different way of helping people battling cancer by bringing smiles.

Falling pregnant with my son 3 months laters, it would be some time before I revisited this dream.

Fast forward nearly 3 years and with my sons 2nd Birthday approaching I was packing for a short break away when I had a lightbulb moment.  Having failed to find him a hat that didn't bare a cartoon character I had settled on a plain black one and when his camouflage tracksuit fell on top of it I had an idea.

I combined my love of fashion and shopping with my goal and formed FREDS. CIC, an apparel brand dedicated to gifting hats to every child and young person fighting Cancer.

Where will I deliver FREDS. 

FREDS. mission is to brighten the day of children and young people with Cancer by personally delivering hats through events held at hospitals around the Country.  I will enlist the help of my extended family in the Police to provide smiles and support during difficult times.

FREDS. goal is to gift a hat to every child and young person.

What will your Pledges Purchase?

Your pledges will be used to purchase more hats to grow the business, improve sustainability and bring smiles to more children at a faster rate.

How can you help?

Spread the word by sharing our crowdfunding page, video and like and share our social media pages - see the links below.

Click donate and brighten the day of a child and become part of this great movement.


This project offers rewards in return for your donation.

£20 or more

1 of 50 claimed

Super Supporter

Your support means a lot to us. By pledging £20 you will recieve a FREDS. Snapback which will be posted to you directly or you can gift to someone you know and have it sent directly from us. After you have pledged please email with your details.

£5 or more

Amazing Ally

Thank you for becoming part of the Look Good Do Good Campaign, supporting Children and Young People with Cancer. We really appreciate your support.

£10 or more

2 of 50 claimed

Brilliant Backer

Your support means a lot to us and to show you how much you will receive a FREDS. T- Shirt to wear with pride. After you have made your pledge please email with your details.

£50 or more

1 of 25 claimed

Generous Genius

Your generosity is really appreciated and to say thank you, you will receive a surprise FREDS. box featuring a FREDS. Snapback and a shout out on our social media sites. After you have made your pledge please email with your details.

£500 or more

0 of 2 claimed

You Inspire

Contributions at this level are really something special and as a true FREDS. fan we want you and/or your business to be the face of one of our Look Good Do Good Events. We will personally deliver 50 hats to a hospital of your choice on your behalf and give you a massive shout out on our social media platforms. After you have made your pledge please email with your details.

Got an idea like this?

Our crowd has raised over £70 million for bright ideas and good causes.