New stretch target
The extra money will be used for marketing and advertising purposes.
To provide high quality kids fashion at affordable prices. To complete the final stages required to launch the shop inc product photography.
by B Theodorou in Stratford Upon Avon, England, United Kingdom
The extra money will be used for marketing and advertising purposes.
The Founder
I am a British born designer, first inspired growing up sneaking into my mother's fashion studio watching her at her excellence. I am now a single mother with a vision of creating affordable luxury fashion for the young ones.
I have been a children's wear designer for nearly 10 years and now understand more than ever what is looked for and what details make for great kid's wear since the birth of my daughter.
I want parents to have a brand where they can find stylish, edgy, high quality fashion for their kids at affordable prices and available to the many.
The Brand
Balou style encompasses sophisticated prepster meets urban edge, country club meets city vibe, all constructed with the finest materials.
Balou not only produces high quality products with attention to creative detail, but also ensures everything they make is easy to care for, easy to wear and durable.
A reinvention of a well known character; Balou is every kids sidekick, a friend who is there to help with the transitions in a child's life, all the while a cool character that represents the very style of Balou kid's wear.
The Investment
The money will be used on the final stages of the start up phase in order to launch the brand. Specifically to purchase the remaining stock and product photography.
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