The Takeaway Pizza is the worlds favorite takeaway with over 5 Billion being consumed every yr!
But then 5 Billion times a yr a Carboard box that states its recycleable, doesnt get recycled it goes straight to landill.
This is due the grease from the pizza contaminating the cardboard, thus rending it no longer recycleable and now a waste that has a detrimental effect on our Enviroment.
In munbers it makes for some shocking statistics
Each box weighs around 164gramms
164 x 5 Billion gives us around-
714600 Tonnes Of carboard waste going to landfill annually, the average U.K. landfill site takes 200,000 tonnes of all waste annually
That’s enough pizza boxes to fill nearly 4 U.K. landfill sites a yr, every yr.
To manufacture a tonne of carboard requires 17 trees, to manufacture our demand for these boxes thats enough trees to cover Dartmoor National Park 3 times over annually
So surely a industry that’s generating about $50 Billion a yr can do better?
Well we believe after 18 months of what has been a long journey with more failures than attempts we now know we have the perfect solution .
We set ourselves a set of parameters when we began that we are confident that not only would it almost guarantee our products success, but in turn we could also have a legitimate case for it to become legislation in this current political climate that is aiming to reduce food packaging waste world wide
And of course even the smallest hint of possible legislation, would make negotiating a license agreement from a extremely strong position.
A license agreement for 5 Billion units annually would dwarf the Tetrapak families fortune we just need some help ‘getting over the line’ to reach it!
So the parameters we laid out were-
1. Each component must be 100% Recycleable after use
2. Manufactured using only recycleable materials
3. Price to manufacture could not exceed 1.8 pence on the current cost to manufacture the old box on a run of 100,000 units
4. Be able to integrate seamlessly with the current manufacturing process to reduce market resistance and reduce risk of increasing set up costs for said manufactures
Now we can say we’ve not only met all those, we’ve managed to add more
Our box weighs 30 grams less, reducing the amount of carboard required
Ours now keeps the pizza 4 degrees warmer after 45 minutes, this ensuring the current customer base gets a warmer and better tasting product and giving the opportunity to increase the delivery radius and expanding the customer base significantly
Ours is 100% Recycleable after use, using NO plastics or solvent in its manufacture
Unfortunately as we need funds to apply for not just a patent but the most watertight patent money can buy we can only display our product to those who have signed a NDA agreement
As stated this is a 50 Billion a yr industry and it’s majority controlled by 4 companies and lets be frank if we don’t get this right those sharks will eat us alive. So discretion and secrecy are not paranoia, they are a necessity.. We are happy to welcome further enquiries once NDA is completed and look forward to showing our finished product