Wonky - drinks that give wonky fruit a chance!

Help us to save 300 tonnes of misshapen and unloved fruit by April 2017 and become the most sustainable juice brand in Europe #SAVEWONKY

£4,740

of £12,999 target

91

backers

11

days left


Our Mission in 69 words

  • producing juices made from wonky fruit and veg that otherwise would be discarded
  • tackling food waste - save 300 tonnes of Wonky produce by April 2017
  • reducing packaging waste by 70%
  • providing training to first year students and help them to get experience and grow confidence in their chosen field
  • supporting growers that can't shift wonky produce
  • donating to the children’s charity Barnardo’s

The Wonky Enterprise

Here at Wonky drinks we are a group of passionate and hard working students, who has created a robust solution to provide healthy and sustainable drinks for everyone. The concept is to deliver reusable dispensing packs of carbon neutral juice to workplace canteens, universities & food-services - saving wonky fruit and veg from becoming food waste.

Our boxes are compact, transport and storage efficient with a low carbon footprint. The juice is ambient, so it does not require refrigerating. Our drinks don't contain nasties such as powders, oils, infusions, acids... just wonky fruit and nothing else!

Good for the Earth? We think that 'tastes good' and 'does good' is possible. So, we decided to turn wonky fruit into healthy and delicious drinks - that contribute to one of your five a day!

 

We are committed to reducing food waste. Our delicious juice is carbon neutral, as it is made from wonky produce that growers are unable to shift. This is fruit that would otherwise be discarded, even though it is perfectly good to eat. Usually the farmers have to bear the cost of throwing away this food, however we offer to pay 70% of the market price for this unloved fruit.
 
Not only are our juices delicious, but they help a lot of people. Our partnership with the University of South Wales allows us to give experience and training to first year students - to help them grow confidence in their chosen field. Also, for each wonky drink sold we want to donate to Barnardo's, and reinvest all remaining profits into saving even more food from going to waste. Happy days!

 

Success so far!

Our concept has been validated by our happy customers. What is more we have trialled our product in a variety of catering settings. We have received first orders from Baxter Storey, Universities across the UK, WeWork, Caterwings, independent caterers and shops across the UK. Also we won a competition held at University of South Wales in September 2016 and just received a grant from Welsh Government to introduce compostable smoothie cups made from potato starch! Now we need your help to save 300 tonnes of produce by April 2017!

Why are we crowdfunding?

  • Launch Wonky drinks in recyclable glass bottles and reusable 5L boxes

  • To achieve our mission we need to print boxes, bottle labels, produce branded cups and commercials.

  • We have already designed professional sales materials, now it's a time to make them real!

  • And obviously produce the very first batch of Wonky Drinks :)

About Wonky

The Wonky idea originated from my childhood memories. As a child I used to spend my holidays helping my grandparents and parents in our family orchard. The fruit became all the things I love, like apple pie, jam and my favourite – fresh juice. Years later, when I saw how many artificial ingredients were in the juice we drink, I decided to make my dream come true and launch my own juice company. I wanted to share the fresh taste of my family orchard through a natural juice with just fruit, nothing else.  Then I met Karina who open my eyes to  problem of food waste and sustainability. This is how Wonky Drinks begun.

Maciek - Co-founder of Wonky Drinks

REWARDS

We've got some great rewards on offer in return. You can find them on the right/below of this text. These includes T-shirts, hoodies and lots of juice, so that's a great chance to make Wonky surprise  to your family or friends!

NB! For rewards outside of the UK, please add £5!

Every pledge counts

Once again, think of our project as doing good for the environment. Pledge to our project and GIVE WONKY FRUIT A CHANCE!

High five!

We'd love to hear from you!
https://twitter.com/Wonkydrinks
https://www.facebook.com/wonkydrinks/
hello@wonkydrinks.co.uk