Waviboy Fashion Brand

A Business project Leeds, West Yorkshire

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We hope to raise money to start-up Waviboy. With the capital we will be able to manufacture and sell our first collection of clothing.

They did it!


On 3rd Dec 2016 we successfully raised

£500

of £500 target
with

6 backers

in

14 days


Project owner

New stretch target

Will use the extra money to promote the brand. 

AIMING TO LAUNCH ON NEW YEARS DAY!  WAVIBOY WILL HAVE A MONTH TO ORGANISE PROMOTIONAL MATERIAL AND STOCK BUT WE NEED YOUR HELP!

WAVIBOY

THE HIGHLIGHTS

  • We aim to create controversy which will help drive income faster.
  • Interest shown from celebrities before we have even launched.
  • Designs made visual through the magnificent invention of computers.
  • Creative and youthful designer - A chance for a story. 

UPDATE:

 

I AM STARTING WITH TEE DESIGNS SO I HAVE WORKED OUT THAT I WILL ONLY NEED AROUND £500 FOR A STARTUP. THIS WILL BE A SLOWER PROCESS BUT I BELIEVE I CAN MAKE IT WORK.

 

THE BUSINESS

Waviboy is a fashion brand. It's about making people talk. Sophisticated punk. Rebels. A flashback and a glimpse into the future.

We design clothes. We make clothes. We sell clothes. We already have a range of designs from T-shirts to shorts - dungarees to denim jackets. The designs are extremely unique and already have been shown great interest from celebrities.

THE MARKET

The brand is a REALLY important factor to Waviboy.  We cause controversy. We fight for what we and our subculture believe in. We make people talk. Thats the aim. We do all this whilst selling visually attractive items of clothing. 

With this in mind the target customers are teenagers. The age range of 16-24 or any Celebrities, Instagram sensations, Fashionistas, Creatives, Revolutionists.

In the next few years the fashion world is going to rapidly boom as the visionary millenniums rise. Waviboy will be a big name in the next generation of designers.

In terms of competitors - brands similar to Waviboy are: W.I.A Collections, Misbhv, Supreme.

THE PROGRESS

We have numerous of designs with variation. The designs have been computer generized so you are able to observe what they would look like in real. No designs have yet been made into real life prototypes due to financial reasons. However, our first t-shirt is currently in the process of being manufactured.

We have a website with only a landing page and we are currently in the process of designing the finished website once we are ready to launch.

Our Instagram social media page has 1.5k followers and we have not even launched yet. Grace Chatto from Clean Bandit also shared interest in wanting to receive and help promote our products. 

WHAT WILL YOUR MONEY GO TOWARDS?

  • £200 will go towards making the first line of tshirts
  • £100 will go towards promotional and marketing material
  • £200 will go towards trademarking my brand

THE FUTURE

As I said Waviboy is about the brand not just the fashion. Short term we aim to produce a line of clothing and promote the hell out of the first collection. We are talking lots of press, lots of celebrities wearing Waviboy products and lots of income.

In 3-5 years time we aim for Waviboy to be a leading brand. Half way to a million social media followers. We want to have caused plenty of controversy in the process. At this point we aim to have enough capital to start diversing Waviboy onto other industries. Film production, Record Label, A bar, A nightclub.

In the future it will be a place to go, something to wear, a song to listen to. Whatever it is it's always causing controversy and enlightening people with creativity.

THE TEAM

As Waviboy is a start-up company there is no team due to its small size.

Waviboy is run by the founder and designer called Emily Groom.

My name is Emily Groom. I have a youthful age of 17. 

Ambitious, driven and creative. I create controversy and I believe with Waviboy I can benefit our world by creating change to important matters. I am crazy enough to think I can change the world but usually 'the ones who are crazy enough to think they can change the world are the ones who do'.

I attend Leeds College of Art and specialise in Graphics. I work hard and have an unusual outlook to how I approach projects. I do continuous work for a creative design agency called 'The space people'. I also had a part time job where I created promotional material for a jewellery company.

I came up with the concept to Waviboy and branded it on my own. I build all the designs and visualise them on Photoshop. I also take charge of the social media accounts which has an impressive 1.5k followers. I create the promotional material including the videos. You can view more of my videos at: https://vimeo.com/waviboy

THE DESIGNS

I will only be starting off with the tee designs. However, I have also designed other items that I may produce in the future once I earn enough profit.


I am looking froward to starting this project and putting all my energy into enjoying it and making it a sucess. However, I need your help. Helping me fund this project would really benefit Waviboy to get started. 

Thank you for taking your time to look into this project.

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