The People's Energy Company

The People's Energy Company

As seen on The Wright Stuff - The People's Energy Company will supply Gas and Electricity with 75% of the profits returned to customers.

£408,307 raised of £370,000 stretch target 100 %
1728 supporters 68 days left

New stretch target

Power to the People! Our campaign to start a people owned, ethical company has had a brilliant response so far – around 1400 backers have pledged. Thank you to all those who want to be part of this movement and have been willing to support us - the demand has been overwhelming.

We are increasing our target to £370,000. The additional capital will allow us to take on more customers earlier. Any additional funding we get will help us grow more rapidly and move towards our vision: A million people owning their own energy company - "Power in your hands!"

Our stretch target will allow us to:-

  •  Add a function that allows people to sign-up and become customers on-line
  • Create a greater buffer that would help us buy larger amounts of energy up front, that way increasing our ability to compete on price with the big boys
  • Bring forward our recruitment plans to support our rapid growth

We hope you will keep up your support and tell as many people as possible about this opportunity to become part of a movement to create a people-powered energy company!

Help us make this project even greater – keep making waves!

25/2/17 NEW UPDATE:- We have been asked to re-open the project as supporters want to continue pledging, it was not our intention to do so but the demand for what we are trying to do seems stronger than we had please continue to spread the word.

In a radical new move we will put  profits and ownership in the hands of UK consumers of gas and electricity. 

Unlike the existing Big Six Energy providers, we will be transparent, give you ownership and give back the profits to you.

75% of the profits will be returned to customers in an annual rebate

You won't hear the big six  giving the profits away, we will!

Customers receive free share ownership of the business within 3 years

When customers stay with us they are given free shares which they can keep as long as they remain a customer. They can't sell the shares to someone else. 

Customers can vote and shape the direction of the company

When major decisions need to be made, customers will have a vote on the direction of the business.

We are fully transparent and open

We will be the first fully transparent and open energy company in the UK! We share decisions, accounts, our salaries, wholesale energy costs openly.

Great pledges are available that give you excellent rewards.  for example...

(click above to get the reward)

"As seen in ...."

Ofgem state that 43% of customer don't trust their supplier to act fairly.  We want to change this.

No more complicated tariffs. No more soulless call centres. No more energy rip-offs. Simple.  Straight forward.

How will we do this?

Here is a bit more information about how we are going to help energy consumers feel better looked after:

  • Every year, 75% of our  profits will be given back to our customers in the form of an annual rebate.
  • Each customer will have voting rights on the direction of we are taking - so we are always customer focused.
  • As we grow, we will transfer 100% of shares back to our customers - not to fat cats, not to pension funds, to you.
  • We will share with you the inner workings of the company, from our salaries to the prices we pay for energy.
  • We will offer a Green tariff and over time will look to develop relationships with local green energy providers.

Our Team

We have an experienced leadership team who, between us, have led multi-million pound businesses and ambitious start-ups.  Our combined talents have seen us mentoring over a thousand business leaders and providing consulting support to the energy industry.

In addition, we employ the services of a group of highly experienced energy experts with expertise in critical areas such as hedging strategies, IT infrastructure, systems security and energy procurement.

Here we are....

David Pike – I am the leader of People’s Energy.  I trained as an engineer and have led leading international companies.  I am extremely passionate about building a ‘business with a heart’ revolved around its people.  I have two masters degrees.

Karin Sode – I lead on strategy and marketing of the company.  I have worked with some of the UK’s most influential companies, for example John Lewis, Scottish Power and Skyscanner.  I have a PhD in Applied Communication.

Duncan French – I lead on the finances. I have worked in the biggest companies in the UK. I also worked for a highly successful entrepreneur. I am a Fellow of ACCA.

Tracey Moore – I am the Customer Service Specialist.  I have worked in the energy sector for the last year and, prior to this, represented Customer Services overseas for some the UK’s Leading Operators.  I believe that it is vital to put customers at the heart of everything we do, and I am very passionate about making a difference. 

Rhodri Davies – I am our Systems Lead.  I studied Mechanical Engineering at Heriot-Watt in Edinburgh and love to take things apart in my spare time.  I enjoy challenges and developing technology in new innovative ways. I own a classic car and I am enthusiastic about automotive mechanics.

Peter Lederer CBE -  I am the Chairmain of People’s Energy.  I bring a wealth of business experience from my time as Chair of Gleneagles Hotels Ltd, my directorship of Diageo Scotland and my role as Vice Chair of The Royal Edinburgh Military Tattoo.  I have a distinct passion for outstanding customer service.

John Wright – I am the Senior Advisor to the Board.  My role is to keep us commercially grounded. I bring a wealth of experience from my time as CEO of Clydesdale & Yorkshire Banks. I am renowned for my focus on putting people before profit.

What's in it for you?

You will be helping to create the largest energy community project in the UK.  This will give you many benefits, including:

  • 75 % of the profits back to customers
  • Fair, simple tariffs
  • Green tariff option
  • A transparent energy provider where you can see what we spend money on
  • Easy to deal with customer services
  • Ownership of the company

With money back on what you pay and a say in the direction of the company, there will be no need to switch ever again for the best deal.

How will your pledge help us

(Remember if we don't reach our total then your pledge is returned to you un-cashed). 

One of the reasons the Big Six don't have many competitors and can continue to dominate the market is the high entry costs for a new starter. We need your pledge to be able to start supplying you with energy at launch and ensure we are resilient for the future. 

We will use you pledge primarily to:

  • Invest in a quality reliable IT system
  • Buy the licences required from Ofgem
  • Recruit more awesome staff

We don't believe in taking and not giving back, and we commit to giving you back the pledge equivalent in free energy.  We will be transparent about how we use your pledge so you can see our progress.

How you can benefit from referring a friend

For every £100 pledged from a referral you get 1 weeks free energy. To claim just let us know your friends name and their post code. 

Green renewable energy is very important to us

We want all our electricity to be sourced from 100% renewable energy. In the medium term, we will invest in renewable assets, for example wind, solar and wave generation. We are fully committed to making energy fully sustainable.

It will take us a few years to realise this ambition. It is not cheap to buy a wind farm. A single windmill can cost over £1 million; however, we will offer a green tariff from day one.

We want to tell you more....

We want you to feel you can trust us and as such we will be totally transparent with you.  Here are some questions which you may have about us:

  • Why don't you just lower the prices? The latest events in the energy market (with the demise of GB Energy) shows that a business model built on a promise of the lowest cost, whatever it takes, is not necessarily a sustainable model.  We are operating a ‘cost plus’ model where we set our prices against the wholesale price and then add costs. We don’t base the price on what the competition does.  Once we get to the end of each year we will know our exact costs and then give back the profit to the customers in an annual rebate. Fair, simple and transparent.

  • Why should we believe that you will succeed? Why has no one else done it before? It’s certainly true we aren’t the first well intentioned energy company in the UK. Perhaps what sets us apart is that we’re realistic about our future.
    Firstly, we aren’t making wild promises. Coupling our profits-back scheme with competitive, fairly priced energy tariffs has given us a secure, sustainable business model. Secondly, we are funding our launch through Crowdfunder rather than seeking out investors. It’s easy to start off as an ethical supplier and get tugged off course by the pressure of providing your investor shareholders with the returns they expect. Crowdsourcing this kind of capital is a challenge, which is why we need your help, but we simply aren’t willing to let Energy be in the hands of profit hungry investors.

Please pledge now and help turn this new company on

Most pledges give you the equivalent of your pledge plus at least 20% extra back in free energy on your energy bills. 

*Please note that the pledges of free energy are based upon a cap of the average available annual variable tariff per Ofgem for 2016 and average UK lifespan as at December 2016 (£1,066).  The free energy will be applied to your monthly bill once we have reached 20,000 live customers.  You must remain a customer for the whole period of receiving the free energy.

**Please note that this will be applied to your monthly bill once we have reached 20,000 live customers.  You must remain a customer for the whole period of receiving the free energy.


We have removed the Golden Ticket prize draw from our website following advice from the Gambling Commission.  We aim to be fully transparent with our customers and are therefore sorry we are unable to offer this prize draw any longer.  If you had pledged solely on the basis of this prize then we would be happy to return your pledge.  However, we would hope that this was not the sole reason for supporting this project. This purely affects the prize draw and in no way impacts upon the rewards which you will receive for your generous pledge.